Senior Medical Device Product Marketing Manager - Remote

Roboticsconnected; Sunnyvale (CA); Remote; USD 189,000 - 271,000; Full time

Job summary

Intuitive Surgical, a global leader in robotic-assisted surgery, is seeking a Sr. Product Manager to drive performance of existing product lines and new launches within the US Product Marketing team.

You will collaborate across US Clinical Marketing, Global Product Marketing, US and Global Hospital Marketing, and Field Sales to craft strategies for adoption of advanced energy, stapling, and smart instrumentation in da Vinci procedures.

Qualifications

• Excellent communication skills (written and verbal) and experience with presenting to surgeons and hospital executives.
• Previous surgical marketing experience in advanced energy or stapling of more than 2 years preferred.
• Previous surgical sales experience preferred, but not required.
• Minimum 8 years’ experience in a therapeutic or medical device company required.
• Surgical and/or Operating Room experience in sales or marketing required.
• Experience collaborating with Sales, Marketing Teams, Operations, and Customer Service required.
• Proven ability to effectively segment, target, position and message the product / procedure and develop strong sales support to drive product / procedure adoption.
• Demonstrated ability to work creatively, prioritize and smoothly manage goals and initiatives amidst competing priorities.
• Strong analytical capability and intuition required.
• Self-starter with the ability to problem solve and establish solutions in a high-growth and fast-paced environment.
• Superior verbal/written communication, teamwork, and interpersonal skills across multiple constituents.
• Strong knowledge of the Microsoft Office product suite.
• Ability to travel 50%, domestic.

Responsibilities

• Engage key customers to accelerate technology adoption and utilization of all core product lines across surgical specialties.
• Collect and consolidate Voice of Customer feedback to inform US Clinical Marketing, Global Product Marketing, and Sales Leadership teams of challenges and opportunities with current and newly launched products.
• Identify and scale best demonstrated practices of Key Opinion Leaders and the Field Sales team to improve regional variation in technology adoption and utilization.
• Identify and develop Product Champions for existing and newly launched products across surgical specialties.
• Create clinical and economic reference stories to drive best demonstrated product choreographies and practices across surgical specialties and health systems.
• Collaborate with Key Opinion Leaders, Global Product Marketing, and US Clinical Marketing to develop value propositions and messaging for new product launches.
• Create and track key metrics of product adoption with US Sales Operations to leverage data that informs marketing and sales strategies and opportunities.
• Develop and implement impactful training content for the Field Sales team with Commercial Learning that will accelerate technology adoption and utilization.
• Partner with Clinical Marketing and Field Sales on US conferences and tradeshows, Executive Education Events, Market Development Events, and Key Customer (VIP) events, to deliver impactful product demonstrations (test-drives), technology presentations, and ensure the key product messaging is included in Intuitive sponsored presentations and customer interactions.
• Maintain a front-line presence for the customer experience, assisting Sales with critical troubleshooting and raising product performance issues.
• Develop and maintain procedural knowledge and key surgeon relationships by attending cases, providing product demonstrations to hospital executives or surgeons, collaborating with US Clinical Marketing, Field Sales, and Key Account Managers.

Skills

Communication skills

Surgical marketing experience

Sales/Marketing collaboration

Microsoft Office

Analytical skills

Travel 50%

Teamwork

Problem solving

Education

Bachelor’s degree

MBA

Job description

Intuitive Surgical, a global leader in robotic-assisted surgery, is seeking a Sr. Product Manager to drive performance of existing product lines and new launches within the US Product Marketing team.

You will collaborate across US Clinical Marketing, Global Product Marketing, US and Global Hospital Marketing, and Field Sales to craft strategies for adoption of advanced energy, stapling, and smart instrumentation in da Vinci procedures.