Senior Measurement Strategist

LiveRamp; Little Rock (AR); On-site; USD 111,000 - 155,000; Full time

Job summary

A leading data collaboration platform in Little Rock seeks a Measurement Strategist to analyze the impact of advertising and optimize media investments for top brands. The role involves guiding customers through the use case design and delivering data-driven insights to influence strategies. Candidates should have over 10 years of customer-facing experience and expertise in marketing analytics.

Benefits

Flexible paid time off

Comprehensive benefits package

401K matching plan

Employee Stock Purchase Plan

Remote work support

Qualifications

• 10+ years of customer-facing and consultative account management experience.
• 6+ years in marketing analytics including campaign management.
• Deep understanding of advertising technology ecosystem.

Responsibilities

• Analyze business impact of advertising to optimize investments.
• Guide customers from use case design through value realization.
• Build and maintain strong executive and operational relationships.

Skills

Customer-facing experience

Analytical skills

Communication skills

Strategic problem solving

Relationship building

Education

Bachelor’s degree or higher

Job description

Overview

LiveRamp is the data collaboration platform of choice for the world’s most innovative companies. A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is setting the new standard for building a connected customer view with unmatched clarity and context while protecting precious brand and consumer trust. LiveRamp offers complete flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases—within organizations, between brands, and across its premier global network of top-quality partners.

Hundreds of global innovators, from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders turn to LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of their first-party data while staying on the forefront of rapidly evolving compliance and privacy requirements.

About this role

As a Measurement Strategist at LiveRamp, you will partner with some of the world’s leading brands to analyze the business impact of their advertising and help them optimize media investments. You’ll apply deep measurement expertise, analytical thinking, and product knowledge to guide customers from use case design through value realization across LiveRamp’s measurement solutions. Acting as a trusted advisor, you’ll build strong executive and operational relationships while delivering data-driven insights that influence marketing and media strategies.

This role occupies a critical intersection within the company, aligning efforts across Commercial, Services Delivery, Product, Engineering, and Data Science to ensure seamless execution and measurable customer impact. You’ll also play a key role in driving adoption, expanding opportunities, and contributing to LiveRamp’s position at the forefront of marketing attribution and media analytics. This is a high-visibility, customer-facing role where strategic thinking, problem solving, and a passion for helping customers succeed will make you stand out.

Key Responsibilities

• Apply deep measurement expertise to guide customers from use case design through value realization across LiveRamp’s measurement suite.
• Partner with enterprise customers to develop a Learning Agenda, leveraging analytical skills to develop hypotheses, identify opportunities, and deliver data-driven insights that inform marketing and media planning.
• Act as a trusted product and media expert to drive adoption, enhance usage, and unlock future opportunities across customer accounts.
• Build and maintain strong executive and operational relationships, earning trusted-advisor status and continuously identifying customer challenges and opportunities.
• Identify and drive account growth opportunities, including product expansion, analytics services, upsells, and renewals, in partnership with Commercial team members.
• Contribute to thought leadership by developing whitepapers, case studies, and supporting internal and external initiatives.

About you

• 10+ years of customer-facing and consultative account management experience at a SaaS, AdTech, media agency, or digital media services firm
• 6+ years in marketing analytics (media, customer, digital, big data), including campaign management, experimental design, and performance optimization
• Deep understanding of and knowledge of the advertising technology ecosystem (TV, DMPs, DSPs, SSPs, Ad Servers, Publishers), what they do, how they’re bought, and how they work together
• Experience managing and growing SaaS and/or subscription revenue within existing customer relationships a plus
• Excellent communicator with the ability to distill complex data into clear, compelling stories for diverse audiences
• Skilled at building trust with executives and operational teams
• Detail-oriented, organized, and comfortable in a fast paced, entrepreneurial environment
• Strategic problem solver who uses data, analytical skills and story-telling to support reasoning and decision making
• Adaptable and confident in leading customers through ambiguity to the best outcomes
• Willing to travel to customer site as needed
• Bachelor’s degree or higher

The approximate annual base compensation range is $111,500 to $155,000. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant’s experience, knowledge, skills, and abilities, geography, as well as internal equity among our team.

Benefits

• People: Work with talented, collaborative, and friendly people who love what they do.
• Fun: We host in-person and virtual events such as game nights, happy hours, camping trips, and sports leagues.
• Work/Life Harmony: Flexible paid time off, paid holidays, options for working from home, and paid parental leave.
• Comprehensive Benefits Package: LiveRamp offers a comprehensive benefits package designed to help you be your best self in your personal and professional lives. Our benefits package offers medical, dental, vision, life and disability, an employee assistance program, voluntary benefits as well as perks programs for your healthy lifestyle, career growth and more.
• Savings: Our 401K matching plan—1:1 match up to 6% of salary—helps you plan ahead. Also Employee Stock Purchase Plan - 15% discount off purchase price of LiveRamp stock (U.S. LiveRampers)
• RampRemote: A comprehensive office equipment and ergonomics program—we provide you with equipment and tools to be your most productive self, no matter where you're located

More about us

LiveRamp’s mission is to connect data in ways that matter, and doing so starts with our people. We know that inspired teams enlist people from a blend of backgrounds and experiences. And we know that individuals do their best when they not only bring their full selves to work but feel like they truly belong. Connecting LiveRampers to new ideas and one another is one of our guiding principles—one that informs how we hire, train, and grow our global team across nine countries and four continents. Click here (https://liveramp.com/diversity-inclusion-belonging/) to learn more about Diversity, Inclusion, & Belonging (DIB) at LiveRamp.

LiveRamp is an affirmative action and equal opportunity employer (AA/EOE/W/M/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person’s race, color, sex, age, religion, national origin, protected veteran, disability, sexual orientation, gender identity, genetics or other protected status. Qualified applicants with arrest and conviction records will be considered for the position in accordance with the San Francisco Fair Chance Ordinance.

California residents: Please see our California Personnel Privacy Policy (https://liveramp.com/privacy/california-personnel-privacy-policy/) for more information regarding how we collect, use, and disclose the personal information you provide during the job application process.

To all recruitment agencies: LiveRamp does not accept agency resumes. Please do not forward resumes to our jobs alias, LiveRamp employees or any other company location. LiveRamp is not responsible for any fees related to unsolicited resumes.

We are proud to be an equal employment opportunity and affirmative action employer. We believe in diversity and do not discriminate based on race, color, religion, sex, age, national origin, veteran status, sexual orientation, gender identity, disability, or any other basis of discrimination prohibited by law.