Senior Measurement & Attribution Analyst - Comcast Advertising

Comcast; Virginia (MN); Hybrid; USD 78,000 - 117,000; Full time

Job summary

Comcast in Virginia is seeking a data analytics leader responsible for driving data analytics and BI efforts, building predictive models and strategic insights to inform executive decisions. The role operates with minimal guidance, ensuring data integrity and compliance while communicating complex findings to leadership.

You will collaborate with business leaders, integrate diverse data sources, use SQL, Python, Databricks, Looker and AWS, and build models for sales and marketing effectiveness.

Qualifications

• Experience in SQL, Python, Databricks, Looker, AWS and related tools.
• ML and Data Science experience with modern techniques.
• Knowledge of Comcast Advertising data vendor landscape and related practices.

Responsibilities

• Collaborating with business leaders to assess data needs and crafting technical specifications for data analytics initiatives.
• Identifying and integrating alternative data sources to enrich analytics and insights for stakeholder decision-making.
• Employing analytics and reporting tools to extract actionable insights from large-scale data sets.
• Querying and synthesizing data from multiple big data platforms (Teradata, SQL Server, Hadoop, AWS).
• Conducting exploratory data analysis and hypothesis testing to uncover business drivers and insights.
• Creating predictive models for sales, demand, and other key metrics for strategic planning.
• Evaluating marketing campaigns and initiatives to measure effectiveness and identify improvements.
• Presenting complex analytical findings to executives with clear narratives and visuals.
• Ensuring adherence to data governance, privacy, and security standards.

Skills

SQL

Python

Databricks

Looker

AWS

ML / Data Science

Comcast Advertising data landscape

Education

Bachelor's Degree

Job description

Job Summary

This job independently drives data analytics and business intelligence efforts, crafting predictive models and strategic insights for informed decision-making. It operates with minimal guidance, ensuring data integrity and compliance. The role effectively communicates complex data findings to influence executive-level strategies.

Job Description

Responsibilities

• Collaborating with business leaders to assess data needs and crafting technical specifications for data analytics initiatives
• Identifying and integrating alternative data sources to enrich analytics and insights for stakeholder decision-making
• Employing analytics and reporting tools to extract actionable insights from complex, large-scale data sets
• Querying and synthesizing data from multiple big data platforms, including Teradata, SQL Server, Hadoop, and AWS
• Conducting exploratory data analysis and hypothesis testing to uncover key business drivers and insights
• Creating predictive models for sales, demand, and other critical business metrics to aid in strategic planning
• Evaluating marketing campaigns and business initiatives to measure effectiveness and identify improvement opportunities
• Presenting complex analytical findings to executives using clear narratives and compelling data visualizations
• Ensuring adherence to data governance, privacy, and security standards in analytical operations
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.

Requirements

• Experience in SQL, Python, Databricks, Looker, AWS, and complimentary tools.
• ML and Data Science experience with demonstrable skills in modern techniques
• Must possess demonstrated knowledge of the Comcast Advertising data vendor/partner landscape and related requirements, relationships, and practices

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Skills

Collaboration; Teamwork; Data Analytics; Analytics

Disclaimer

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Salary

Virginia Pay Range: $78,016.35 - $117,024.52

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

5-7 Years