Senior Measurement Architect

Royal Caribbean Group; Miami (FL); On-site; USD 140,000 - 190,000; Full time

Job summary

Royal Caribbean Group in Miami is seeking an Associate Principal, Measurement to lead the data infrastructure for the Celebrity media network, owning platform integrations and analytical frameworks to illuminate campaign performance.

This role sits at the intersection of marketing technology, data engineering, and campaign measurement, shaping how data is collected, connected, and reported across clean rooms, CDPs, and marketing platforms.

Qualifications

• 5–8 years of experience in marketing measurement, data analytics, or marketing technology.
• Proven ability to translate business requirements into technical solutions.
• Experience with BI tools and data governance.

Responsibilities

• Design KPI and metric frameworks in partnership with campaign management and sales.
• Own data quality assessment and validation across all measurement inputs.
• Build and maintain dashboards and reporting outputs within BI tools.
• Design and execute experiments including A/B tests and campaign impact testing.
• Establish and enforce consistent measurement methodologies across campaigns.

Skills

Marketing measurement

Data analytics

Marketing technology

Project management

SQL

Excel

BI tools

Tools

PowerBI

Tableau

Looker

SQL

Job description

Royal Caribbean Group in Miami is seeking an Associate Principal, Measurement to lead the data infrastructure for the Celebrity media network, owning platform integrations and analytical frameworks to illuminate campaign performance.

This role sits at the intersection of marketing technology, data engineering, and campaign measurement, shaping how data is collected, connected, and reported across clean rooms, CDPs, and marketing platforms.