Senior Marketing Technologist

Zillow; United States; Remote; USD 120,000 - 190,000; Full time

Benefits offered by this job

Equity awards

Job summary

Zillow Group seeks a Senior Marketing Technologist/Marketing Data Engineer to build and optimize data infrastructure powering marketing campaigns. You will bridge marketing, product, and engineering, shaping scalable, secure architectures and delivering AI-powered automation.

You’ll drive platform onboarding, data modeling, and integration efforts, translating business needs into technical specs while mentoring teams and advancing the marketing tech roadmap.

Qualifications

• 5+ years of experience in Engineering, Analytics, Tech Operations, or Marketing Technologist roles overseeing technical programs across cross‑functional teams.
• Expertise in SQL and relational databases; Python or other programming languages preferred.
• Hands-on ETL experience, cloud services (AWS S3 and Lambda), and API integrations.
• Nice to have: experience with marketing platforms (CDP, ESP, Google/Facebook APIs) and CRM tools (HubSpot, Marketo, Salesforce).
• Bachelor’s Degree in Computer Science, Operations Management, or similar field or equivalent experience.

Responsibilities

• Configure the Customer Data Platform and marketing systems to enable centralized customer data management and power campaigns.
• Own the marketing technology roadmap by onboarding new platforms, including requirements, design, testing, and end-user training.
• Contribute to MarTech system design and architecture discussions to build a flexible, scalable stack.
• Translate business requirements into technical specs and data needs for personalized customer experiences.
• Build integrations between systems and APIs; develop ETLs to federate data across channels.
• Develop and use AI tools to automate processes and streamline workflows.
• Collaborate with marketing, product, and engineering on detailed technical project plans.
• Assess risks, balance business vs technical needs, and refine scope to deliver on time.
• Contribute to prototypes, code samples, demos, and peer reviews.
• Coordinate with dev dependencies to align cross‑tech sprint schedules.
• Document and maintain standardized processes, automation where possible.

Skills

Analytical mindset

Cross-functional collaboration

Programming/Data analysis

Program management

Agile methodology

Education

Bachelor’s degree in CS/Operations/related

Tools

SQL

Python

ETL tools

AWS (S3/Lambda)

APIs

Marketing platforms/CRMs (CDP, ESP, Google/Facebook APIs, HubSpot, Marketo, Salesforce)

Job description

About the team

We are looking for an experienced Senior Marketing Technologist or Marketing Data Engineer in the Marketing Tech and Operations space to help build highly coordinated and efficient infrastructure that powers Zillow's marketing organization. We serve as technical liaison between marketing, product, engineering, and marketing vendor teams to bring all partners together toward a common goal. As part of the CDP team, you will integrate with and operate on various marketing systems and will be a key point person for data infrastructure that supports critical marketing initiatives and campaigns. This role performs a combination of hands‑on‑keyboard work and technical program management, working collaboratively to deliver capabilities and empower our customers. The ideal candidate shines in a fast‑paced and ambiguous environment, and has a balance of program management and hands‑on technical skills. If you like solving complex problems and are passionate about enabling marketing teams and delivering the vision of Zillow 2.0, we want to hear from you!

About the role

You will get to:

• Play a key role in the configuration of the Customer Data Platform and other marketing systems to enable centralized customer data management and power marketing campaigns
• Drive the marketing technology roadmap by onboarding new platforms, including requirements definition, solution design, testing and validation, and training of end user teams
• Be involved in shaping MarTech systems design and contribute to technical architecture discussions and decisions to establish a flexible, scalable, and secure tech stack
• Translate business requirements to technical specifications, identifying data needs to enable marketing to deliver a personalized customer experience
• Build integrations between systems and APIs, write queries to transform and validate data, and develop ETLs to federate data to a variety of channels
• Develop and utilize AI tools to build solutions, automate processes, and streamline workflows
• Collaborate with teams across marketing, product, and engineering to develop and implement detailed technical project plans
• Assess risks, anticipate bottlenecks, balance business needs versus technical constraints and refine scope to deliver the best product possible on schedule
• Contribute to prototypes, code samples, demos, and peer reviews
• Coordinate with other dev dependencies to align cross‑tech team sprint schedules
• Document and maintain standardized and efficient processes, automating as much as possible

In addition to a competitive base salary and benefits, this position is also eligible for equity awards based on factors such as experience, performance and location. This role has been categorized as a teleworker position. Teleworkers do not have a permanent corporate office workplace and instead work from a physical location of their choice, which must be identified to the Company. Employees may live anywhere in Mexico, with availability to travel to Mexico City, as we recommend attendance at occasional office events.

Who you are

• Gravitate toward the detail but can keep the big picture in focus
• Very comfortable with analyzing and structuring large datasets
• Highly analytical approach, using data to drive step‑change results
• Experience in agile methodology and program management tools like JIRA
• Proven track record of leading cross‑functional groups to deliver quality products on time
• Excellent problem‑solving skills, with the ability to lead and prioritize multiple projects with little supervision
• Able to proactively identify dependencies/blockers and work with engineering teams to mitigate risk
• Exhibit a collaborative working style with a strong focus on execution and results
• Strong interpersonal skills, effective in communicating with both technical and non‑technical partners
• Ability to influence without direct authority and partner with cross‑functional teams to achieve shared goals
• Have the modesty to question assumptions, seek broad input, and validate iteratively
• Dedicated to operational excellence, clear communication and take ownership of your work

Qualifications

• 5+ years experience in Engineering, Analytics, Tech Operations, or Marketing Technologist role, leading technical programs across cross‑functional teams to deliver scalable platforms and services
• Expertise in SQL and relational databases required; Python or other programming languages preferred
• Hands‑on experience with ETL tools, cloud services (AWS s3 and lambda), and API integrations
• Nice to have: experience with marketing platforms (CDP, ESP, Google/Facebook APIs) and CRM tools (Hubspot, Marketo, Salesforce)
• Bachelor’s Degree in Computer Science, Operations Management, or similar field preferred, or equivalent experience

Get to know us

At Zillow, we’re reimagining how people move—through the real estate market and through their careers. As the most‑visited real estate platform in the U.S., we help people navigate buying, selling, financing and renting with greater ease and confidence. Whether you’re working in tech, sales, operations, or design, you’ll be part of a company that’s reshaping an industry and helping more people make home a reality.

How we work is a key part of that transformation. Through Cloud HQ, our strategic approach to distributed work, most employees have the flexibility to work from wherever they’re most productive—enabling us to move fast, stay connected and deliver on our people promise.

Zillow is honored to be recognized among the best workplaces in the U.S.. Zillow was named one of FORTUNE 100 Best Companies to Work For® in 2026, and included on TIME’s America’s Best Companies 2026 list, reflecting our commitment to creating an innovative, inclusive, and engaging culture where employees are empowered to grow.

No matter where you sit in the organization, your work will help drive innovation, support our customers, and move the industry—and your career—forward, together.

Zillow Group is committed to fostering an inclusive, innovative environment and to providing equal employment opportunities. We comply with applicable laws that prohibit discrimination in employment and recruitment.

If you have a disability or special need that requires reasonable accommodation during the recruitment process, please contact your recruiter directly.

Qualified applicants will be considered for employment based on their qualifications and ability to perform the functions of the position, without discrimination and in accordance with applicable law.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.