Senior Marketing Tech Lead: AI, CDP & Omnichannel

I.T. Solutions, Inc.; Alameda (CA); On-site; USD 150,000 - 170,000; Full time

Job summary

A technology solutions provider in Alameda, CA, is looking for an Apps & AI Front-End Technical Lead to drive marketing strategies in biotech. The role involves leading technical projects, collaborating with teams, and enhancing digital marketing initiatives. Ideal candidates have over 7 years of experience in digital marketing within regulated industries and proficiency in platforms like Salesforce Marketing Cloud and Redshift. Competitive salary and on-site work required.

Qualifications

• 7+ years of experience in digital marketing technology, ideally within biotech or regulated industries.
• Proven experience with CDP platforms like Census, Redshift, and Salesforce Marketing Cloud.
• Strong knowledge of marketing data structures, segmentation strategies, and activation across digital channels.

Responsibilities

• Lead the design and implementation of omnichannel marketing architecture.
• Ensure solutions are technically sound, meet quality standards, and align with user journeys.
• Provide technical guidance and mentorship to engineers.

Skills

Technical leadership

Cross-functional collaboration

Marketing data analysis

Regulatory knowledge

Solution architecture

Education

Bachelor's or Master's degree in Computer Science, Engineering, Data Science

Tools

Salesforce Marketing Cloud

Redshift

Tableau

Job description

A technology solutions provider in Alameda, CA, is looking for an Apps & AI Front-End Technical Lead to drive marketing strategies in biotech. The role involves leading technical projects, collaborating with teams, and enhancing digital marketing initiatives. Ideal candidates have over 7 years of experience in digital marketing within regulated industries and proficiency in platforms like Salesforce Marketing Cloud and Redshift. Competitive salary and on-site work required.