Senior Marketing Specialist

The Lane Report; Lexington (KY); Hybrid; USD 60,000 - 95,000; Full time

Job summary

A leading source of business news in Kentucky is seeking a Senior Marketing Specialist to manage client communications, deliver training, and drive sales activities. This full-time hybrid role offers flexibility and requires strong marketing acumen and client-facing skills. Ideal candidates will possess a bachelor's degree and demonstrable success in sales and marketing initiatives.

Qualifications

• Experience in developing and delivering training programs is essential.

Responsibilities

• Responsible for communication with clients and providing excellent customer service.
• Conduct sales activities and develop training programs.
• Implement sales management strategies.

Skills

Communication and Customer Service skills

Sales and Sales Management expertise

Strong presentation and negotiation skills

Ability to analyze sales performance data

Knowledge of marketing principles

Excellent organizational and time management abilities

Education

Bachelor's degree in Business Administration, Marketing, or related field

Job description

This range is provided by The Lane Report. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$60,000.00/yr - $95,000.00/yr

Additional compensation types

Annual Bonus and Commission

Company Description

Founded in 1985 by commercial real estate specialist Ed Lane, The Lane Report has grown to become a leading source of business news and analytics in Kentucky. The monthly magazine, website, and email newsletters keep readers informed with breaking news and in-depth economic analyses. Under new publisher Kevin Stinnett, The Lane Report continues to thrive in covering business news across the state.

Role Description

This is a full-time hybrid role for a Senior Marketing Specialist at The Lane Report. The Senior Specialist will be responsible for communication with clients, providing excellent customer service, conducting sales activities, developing training programs, and implementing sales management strategies. The role is based in Lexington, KY, with the flexibility for some remote work.

Qualifications

• Communication and Customer Service skills
• Sales and Sales Management expertise
• Experience in developing and delivering training programs
• Strong presentation and negotiation skills
• Ability to analyze sales performance data and trends
• Knowledge of marketing principles and techniques
• Excellent organizational and time management abilities
• Bachelor's degree in Business Administration, Marketing, or related field

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Book and Periodical Publishing

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