Senior Marketing Manager (Development & District)

Honda Center; United States; On-site; USD 110,000 - 135,000; Full time

Job summary

OC Sports & Entertainment, LLC, maker of the Honda Center, seeks a Senior Marketing Manager (Development & District) to lead integrated marketing across a diverse portfolio in California. You will translate development priorities into campaigns, manage brand materials, and collaborate with internal teams to align with commercial goals and community engagement.

The role requires 8+ years in marketing within experiential environments, strong agency management, and excellent communication skills.

Qualifications

• 8+ years of progressive marketing experience, preferably in real estate, hospitality, or experiential environments.
• Experience developing and executing integrated marketing strategies across audiences, channels, and business objectives.
• Experience marketing complex, multi-dimensional brands, destinations, developments, or portfolios.
• Proven experience managing creative agencies, media partners, and external vendors.
• Experience directing creative across print, digital, environmental, and experiential applications.
• Strong project management skills with ability to handle multiple priorities.
• Strong creative instincts translating business goals into compelling campaigns and experiences.
• Excellent written, verbal, and interpersonal communication skills.

Responsibilities

• Develop and execute integrated, multi-channel marketing strategies across the portfolio.
• Translate priorities into actionable marketing plans with positioning, audience strategy, messaging, and KPIs.
• Identify market opportunities and develop campaigns to strengthen assets and district positioning.
• Lead high-priority marketing initiatives from strategy to post-campaign analysis.
• Oversee development of brand and marketing materials across physical and digital channels.
• Partner with Creative, Content, Media, Digital, and PR teams for coordinated campaigns.
• Collaborate with Development, Leasing, Sales, Hospitality, and Operations to align marketing with priorities.
• Develop audience-specific strategies for tenants, brokers, guests, consumers, and community audiences.
• Use insights and data to refine messaging, channel strategy, and campaign effectiveness.
• Manage agencies, budgets, and other initiatives to support evolving priorities.

Skills

Integrated marketing

Audience strategy

Project management

Brand storytelling

Communication skills

Creative instincts

Analytical thinking

Presentation skills

Team collaboration

Education

Bachelor's degree in Marketing, Communications, Business, Real Estate

Tools

Microsoft Office

CRM systems

Analytics tools

Digital marketing platforms

Creative asset management tools

Job description

Mission

To be a place where the everyday becomes extraordinary - and the potential is unlimited. Where every experience can change you.

Vision

We are the gathering place of Orange County.

Values

Be Safe | Do the Right Thing | Be Generous | Include Everyone | Make it Easy | Be Bold

Job Title

Senior Marketing Manager (Development & District)

Pay Details

The annual base salary range for this position in California is $110,000 to $135,000 per year. The starting pay for the successful candidate depends on various job-related factors, including but not limited to the candidate’s geographic location, job-related knowledge, skills, experience, education/training, internal value, peer equity, external market demands, and organizational considerations.

Responsibilities

• Develop and execute integrated, multi-channel marketing strategies across the portfolio, balancing district-wide priorities with distinct asset positioning, audiences, and business objectives.
• Translate development and business priorities into actionable marketing plans, including positioning, audience strategy, messaging, channel mix, budgets, timelines, and KPIs.
• Identify market opportunities and develop proactive campaigns and initiatives that strengthen individual assets, the broader portfolio, and overall destination positioning.
• Lead multiple high-priority marketing initiatives from strategy and concept development through execution, optimization, measurement, and post-campaign analysis.
• Oversee the development and management of brand and marketing materials across physical and digital channels, including websites, landing pages, email, presentations, brochures, signage, photography, video, and sales collateral, ensuring consistency across all touchpoints.
• Partner with Creative, Content, Media, Digital, Social, PR, Experiential, and agency teams to develop coordinated campaigns and storytelling that build awareness, engagement, and demand.
• Collaborate closely with Development, Leasing, Sales, Hospitality, F&B, Operations, and other business partners to align marketing activity with commercial priorities and customer acquisition goals.
• Develop audience-specific strategies and campaigns for key stakeholder groups, including prospective tenants, brokers, district guests, consumers, visitors, and community audiences.
• Use audience insights, market intelligence, and performance data to continuously refine messaging, creative, channel strategy, and campaign effectiveness.
• Manage agency and vendor partners, marketing budgets, and other initiatives as required to support evolving business priorities.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, Real Estate, or related field.
• Approximately 8 years of progressive marketing experience, preferably within real estate, mixed-use development, hospitality, retail, or other highly experiential environments.
• Demonstrated experience developing and executing integrated marketing strategies across multiple audiences, channels, and business objectives.
• Experience marketing complex, multi-dimensional brands, destinations, developments, or portfolios strongly preferred.
• Proven experience managing creative agencies, media partners, digital agencies, production companies, and other external vendors.
• Demonstrated experience developing marketing collateral and directing creative across print, digital, environmental, and experiential applications.
• Exceptional project management skills with the ability to manage multiple complex initiatives and competing priorities.
• Strong creative instincts and the ability to translate business objectives into compelling brand stories, campaigns, and experiences.
• Excellent written, verbal, presentation, and interpersonal communication skills.
• Strong proficiency in Microsoft Office and familiarity with digital marketing, CRM, analytics, project management, and creative platforms.

Other Job Specifics

Knowledge, Skills, and Experience Education – Bachelor’s Degree Experience Required - 8+ Years

This position is on-site.

RL2026

Company: OC Sports & Entertainment, LLC

Equal Employment Opportunity

We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and team members without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, medical condition or any protected category prohibited by local, state or federal laws. We are firm believers that diversity and inclusion among our team members are critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

Thanks for your interest in becoming part of OCVIBE!

Mission To be a place where the everyday becomes extraordinary - and the potential is unlimited. Where every experience can change you.

Vision We are the gathering place of Orange County.

Values Be Safe Do the Right Thing Be Generous Include Everyone Make it Easy Be Bold

About OCSE

OC Sports & Entertainment is dedicated to building world class sports and entertainment experiences through groundbreaking technology and a dedication to community. Leveraging the passion behind our Anaheim Ducks team and iconic Honda Center venue, our latest project—OCVIBE—will transform 100 acres of Orange County into a downtown epicenter of community, culture, and creativity.

For information about your personal information Company collects and how the Company uses, stores, shares, and otherwise manages your information, click here: https://www.ocvibe.com/privacy-policy/