Senior Marketing Lead: Content & Product Growth

Alloy.ai; Denver (CO); On-site; USD 130,000 - 168,000; Full time

Job summary

Alloy.ai, a Denver-based AI-enabled marketing team, seeks a Senior Manager to lead content and product marketing efforts. You’ll shape positioning and messaging for Alloy's product and AI Agents, develop customer proof like case studies, craft sales assets, and drive campaign copy while collaborating with the VP of Marketing who stays hands-on in execution.

You'll monitor SEO/AEO content, own organic social (LinkedIn/YouTube), and oversee email nurture sequences and sales enablement content.

Qualifications

• 8+ years of marketing experience with depth in product/content marketing.
• Strong judgment on brand and messaging, with proven writing ability.
• Track record writing content that converts: case studies, sales content, campaigns.
• Comfort writing for organic social (LinkedIn/YouTube) and long-form content.
• Working knowledge of SEO and AI-enabled content strategies (AEO).
• Experience with email lifecycle campaigns spanning multiple touches.
• Collaborative, hands-on management style; comfortable with lean teams.
• B2B SaaS experience is required; consumer goods is a plus.

Responsibilities

• Product marketing: positioning, messaging, and competitive narrative for Alloy's product and AI Agents.
• Customer proof: case studies, quotes, ROI stories from advocacy program.
• SEO/AEO content: refreshing pages and creating new content for gaps.
• Content library: maintain and refresh assets on 3–6 month cadence.
• Organic social: calendar, scripts, captions for LinkedIn and YouTube.
• Email marketing: persona-based nurture sequences.
• Sales enablement: one-pagers and talk tracks for AEs and CSMs.
• Campaign creative: ad copy, landing pages, and campaign concepts.

Skills

Marketing experience

Product marketing

Content marketing

Storytelling

Sales content

SEO/AEO knowledge

Email lifecycle

Organic social

B2B SaaS

Job description

Alloy.ai, a Denver-based AI-enabled marketing team, seeks a Senior Manager to lead content and product marketing efforts. You’ll shape positioning and messaging for Alloy's product and AI Agents, develop customer proof like case studies, craft sales assets, and drive campaign copy while collaborating with the VP of Marketing who stays hands-on in execution.

You'll monitor SEO/AEO content, own organic social (LinkedIn/YouTube), and oversee email nurture sequences and sales enablement content.