Senior Marketing Lead

Edacious; Marlborough (MA); Remote; USD 130,000 - 170,000; Full time

Job summary

A leading company in the food technology sector seeks a Senior Marketing Lead to transform and unify their brand messaging across diverse channels. This role requires strategic thinking and deep engagement with food science and nutrition, offering a unique opportunity to make a significant impact in a mission-driven environment.

Benefits

Equity options

Flexible vacation policy

Health, dental, vision insurance

401K with company match

Qualifications

• 8+ years experience in marketing or communications roles.
• Experience in science-forward, mission-driven companies.
• Comfort with scientific complexity and translating into accessible language.

Responsibilities

• Define brand messaging and oversee its implementation.
• Create a content strategy for multiple channels.
• Manage creation of high-impact marketing assets.

Skills

Project management

Exceptional writing

Storytelling

Communication

Job description

About Edacious

Edacious is a fast-moving, science-forward technology company on a mission to change how we understand and value food. We believe nutrient density is the missing link between our agriculture system and human health—and we’re here to define it and make it matter.

Our tools combine lab science, software, and storytelling to help brands, farmers, researchers, and food system leaders evaluate and communicate the quality of their food. We’re building a nutrition intelligence platform to transform food labeling, procurement, and policy. If we’re successful, better food becomes more valuable and more available—at scale.

We’re a small, values-driven team with top-tier investors, big ambitions, and an unusual interdisciplinary approach. You’ll be surrounded by scientists, systems thinkers, designers, and operators working shoulder-to-shoulder to build something bold and necessary.

Role Overview

We’re looking for a versatile, strategic, and mission-driven Senior Marketing Lead to establish and scale the marketing function at Edacious. In this role, you’ll define the brand’s foundation, architect our positioning, and illustrate Edacious’ role in solidifying the critical link between agriculture, nutrition, and human health for our audience. You’ll lead the transition from fragmented messaging to a unified, powerful story that connects our customers and partners to the broader ecosystem.

You will set the direction and structure for how Edacious shows up in the market — creating unified messaging across touchpoints, while standing up a content engine that delivers clarity, credibility, and resonance with our diverse audiences. You’ll serve as a strategic partner to the CEO and Head of Product, and collaborate deeply across design, science, product, and commercial teams.

This is a hands-on leadership role, ideal for someone excited to build from the ground up. You’ll setting strategic vision for our overall Marketing function while rolling up your sleeves to write, direct, and deliver high-quality, high-impact brand and marketing assets. This starts as a team of one with some contractor support as we nail down our foundation for growth.

The right person is excited to learn and communicate in-depth food science, nutrition, and agriculture concepts from our team—it’ll be your job to translate complex topics into clear messaging that the whole ecosystem can benefit from. You’re passionate about food, health, climate and/or agriculture.

The role: What you'll be doing

• Strategic Brand Messaging: Hone our core brand messaging based on prior strategic and design team efforts, translating complex concepts, customer pain points, external market forces, and Edacious offerings into a clear narrative that can be applied across channels. Create a messaging hierarchy to unify internal teams and external communications.
• Written Content, Thought Leadership: Write or manage creation of case studies, blog posts, white papers, and other campaign content to strengthen Edacious’ external foothold and awareness. Determine the right channels to activate (web, email, partner orgs, PR) and develop a calendar and cadence for dissemination across channels.
• Visual Content Creation: Oversee creation of original visual content, including planning on-site photo or video shoots (in the field, in labs, or with customers) and work with design team to integrate imagery seamlessly into websites, case studies, and branded storytelling
• Sales + Marketing Collateral Strategy: Own the content calendar and cohesive strategy for collateral (one-pagers, decks, and digital assets) to support growth (e.g., customer-facing, investor-facing). Ensure visual assets, copy, and updated website reflect refreshed brand messaging and positioning, as well as product and pricing components. Translate technical data into clear, engaging storytelling for different audiences.
• Forward-Looking Marketing Strategy: Assess existing marketing workflows, assets, KPIs, and budget to recommend: Resource needs (team/org design), asset strategy, PR/media partnerships, 12–24 month roadmap aligned to company growth and launches.
• Marketing Optimization: Establish a test-and-learn approach to messaging and content performance, designing and running A/B tests across content channels; use insights to continuously refine positioning and audience targeting based on what resonates in-market. Think creatively about how AI can amplify speed, personalization, and impact for a startup like Edacious, while also forming an opinion on when it's appropriate to use and setting up our strategy around that

Requirements: What we need to see

• 8+ years experience in marketing, brand, or communications roles — ideally in science-forward, mission-driven, or startup environments.
• Proven ability to create/hone a brand message and align an organization around it.
• Exceptional writing, editing, and storytelling skills.
• Project management skills and follow-through from concept through delivery, including management of external organization teams (e.g., PR)
• Comfort and experience turning scientific complexity into accessible, audience-tailored language.
• Experience working with cross-functional teams (design, product, science, and sales), ideally in a startup environment
• Familiarity with and/or deep curiosity about food systems, regenerative agriculture, nutrition, and health.

Ways to stand out

• You have a passion for / experience in food, agriculture, nutrition, or science-focused sectors — especially if you’ve helped tell complex stories in ways that resonate across stakeholders (farmers, scientists, consumers, investors).
• You have a portfolio you can share with us and success stories to back it up. Show us your previous work. Bring us something that works and that you’re proud of.
• You bring prior startup experience — show us how you helped build brand or marketing functions from the ground up and made a tangible impact on early growth, positioning, or product-market fit.
• You’ve developed a singular brand message or unifying narrative that shaped a company’s voice, guided product marketing, and aligned internal teams.
• You’ve translated deeply technical or scientific topics into powerful stories that educate, differentiate, and convert, particularly for complex B2B2C or values-driven companies.

Benefits

• Salary $130,000-$170,000, depending on qualifications, experience and equity.
• Equity: 0.1%–0.25%, depending on qualifications, experience and salary.
• Flexible vacation policy and paid holidays.
• Health, dental, vision insurance.
• 401K w/ 4% company match.

$130,000 - $170,000 a year

Where and how you’d work

You can choose where you work—this role is remote-first, but you must be based in the U.S.

Our HQ, chemistry lab, and hardware space is in Marlborough, MA (about 30 minutes west of Boston) and you’re welcome to grab a desk there. The science team is onsite daily, while the product team is remote. You’ll be expected to travel to company events (usually in New England) once or twice a year plus conferences with the commercial team.

We’re committed to building a remote-first design team that gets together when we need to. We’re built on Slack, Figma, GitHub, and Google workspace.

Interview Process

20min Screening Call with Chief of Staff

50min Call with CEO

50min Call with Head of Product

50min Call with Commercial Team - Round Robin

3 Reference Checks