Senior Marketing Data Analyst (all genders)

RK Rose+Krieger GmbH; Germany (OH); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Hybrid working

Urban Sports Club membership

20% employer contribution to pension plan

31 vacation days

Profit sharing

Job summary

RK Rose+Krieger GmbH is seeking a Senior Data Analyst in Ohio. In this role, you will analyze and interpret data, implementing tracking architectures, and optimizing marketing strategies using various analytics tools to drive actionable insights.

We are looking for candidates with strong German skills and proficiency in JavaScript, SQL, and AI analytics. Enjoy a hybrid working environment with great perks such as profit sharing, a training budget, and flexible working hours.

Qualifications

• Solid knowledge of JavaScript, HTML, and CSS with hands-on SQL experience.
• Familiarity with MCP integrations and connecting AI applications to data sources.
• Experience in Python or R is ideal.

Responsibilities

• Analyze and interpret data to drive digital strategies and marketing initiatives.
• Design, implement, and optimize tracking architectures ensuring data accuracy.
• Conduct A/B tests and analyze performance data for optimization opportunities.

Skills

Data analysis

JavaScript

HTML

CSS

SQL

AI analytics

Agile methodology

German language proficiency

English language proficiency

Tools

Google Tag Manager

GA4

Piwik PRO

BigQuery

Looker Studio

Miro

Jira

Confluence

Job description

You are the one we miss!

• As a Senior Data Analyst, you analyze and interpret data to deliver actionable recommendations for our clients and internal teams, driving the evolution of digital strategies and marketing initiatives
• You design, implement, and optimize tracking architectures using tools like Google Tag Manager, GA4, Piwik PRO, BigQuery, and Looker Studio — ensuring data collection that is privacy-compliant, accurate, and built to last
• You systematically analyze performance data, uncover meaningful patterns, and translate them into concrete optimization opportunities — increasingly leveraging AI-powered analytics to stay ahead of the curve
• You plan and analyze A/B tests across the entire customer journey, always keeping an eye on the next lever to pull
• You stay on top of market trends and competitive developments, bringing data‑driven insights into close collaboration with our Strategy, Performance Marketing, and SEO teams
• You have solid knowledge of JavaScript, HTML, and CSS, along with hands‑on SQL experience — ideally rounded out by familiarity with MCP integrations, connecting AI applications to data sources, and experience in Python or R
• Privacy and GDPR requirements are a natural part of how you approach every tracking and analytics concept — compliant by design, not as an afterthought
• Agile mindset? Absolutely. Most of our projects run in agile environments, and we work with tools like Miro, Jira, and Confluence
• Strong German language skills are required, as most of our current projects are conducted in German. Good English proficiency is a plus

What you can look forward to

• Flexibility & trust: Hybrid working at one of our denkwerk locations & flexible working hours
• Your health matters: Urban Sports Club membership and JobRad leasing
• We celebrate success together: Profit sharing for all permanent denkwerk employees, big parties, and event formats
• Your development is important to us: Training budget for new skills and training; denkwerk inspiration in form of tech talks, lunch club, resilience, AI, and design formats
• Securing the future: 20% employer contribution to company pension plan
• Support in all situations: advice from pme Familienservice and the Mindance app
• More than just vacation: 31 vacation days, including three joint “denkfrei days” (Christmas Eve, New Year's Eve, Carnival Monday)
• Get started with support: Your personal denkmate will accompany you as you get started
• Recommend us to others - Find Your Mate: Bring great people with you and we will thank you with a bonus
• Discounts & goodies: Access to exclusive corporate benefits as well as free snacks, coffee, cool drinks, and fresh fruit

Ready to get started with us?

Then simply send us:

• your resume
• a short cover letter
• your possible start date
• and your salary expectations