Senior Marketing Communications & DTC Lead — Biotech, Remote

d04444ef-3464-49c4-81aa-2d3eeb7dfc39

United States

Remote

USD 90,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Stock Options

401k Plan with 4% Match

Medical, Vision and Dental Plans

Company Paid Long Term/Short Term Dis

Company Paid Life Insurance

23 Days Paid Time Off (PTO)

10 Holidays + 2 Floating Holidays

Paid Parental Leave

Job summary

Humacyte Inc. in Durham, NC seeks a Marketing Manager/Senior Marketing Manager to lead integrated marketing programs that elevate brand awareness and drive engagement across healthcare professional, patient, caregiver, investor, and public audiences.

You will own social media, content development, digital campaigns, and DTC initiatives while collaborating with Commercial, Medical Affairs, Regulatory, Market Access, and Product Marketing teams to translate Humacyte's science into compelling

Qualifications

Bachelor's degree in Marketing, Communications, Journalism, Business, or related field.
4-6+ years (Manager) or 6-10+ years (Senior Manager) of experience in biotechnology, biologics, pharmaceutical, medical device, or healthcare marketing.
Experience supporting commercial product launches and growth-stage healthcare organizations preferred.
Demonstrated success leading social media strategy, content development, and digital marketing campaigns.
Experience managing agencies, creative vendors, and marketing budgets.
Working knowledge of SEO, SEM, digital advertising platforms, web analytics, CRM systems, and social media management tools.

Responsibilities

Develop and execute Humacyte's social media strategy across LinkedIn, X, Facebook, Instagram, and emerging platforms.
Build annual and quarterly social media content plans aligned with corporate, commercial, educational, and awareness objectives.
Monitor social media performance and audience engagement, providing regular reporting and optimization recommendations.
Lead creation of high-quality content across digital and traditional channels, including social media posts, website content, blogs, infographics, videos, email campaigns, presentations, patient stories, and thought leadership materials.
Translate complex scientific, clinical, and healthcare information into accessible, audience-appropriate content.
Collaborate with internal subject matter experts and external agencies to develop content that aligns with brand standards and regulatory requirements.
Support congresses, speaker programs, awareness campaigns, and commercial initiatives with targeted content assets as needed.