Senior Marketing Campaigns Manager

Horizon3; Oregon; Hybrid; USD 145,000 - 185,000; Full time

Benefits offered by this job

Inclusive Team

Growth Opportunities

Innovative Culture

Hybrid & Remote Work

Competitive Compensation

Job summary

Horizon3 is seeking a Sr. Campaigns Manager to design, execute, and measure integrated campaigns that accelerate pipeline.

You will own campaigns from brief to pipeline report, coordinating audience, messaging, offers, channels, and SDR follow-up with cross-functional teams. Ideal candidates have 6+ years in B2B SaaS demand generation, a track record of multi-channel programs, and strong Salesforce and marketing automation experience.

Qualifications

• 6+ years of B2B demand generation or campaign experience at a high-growth SaaS or technology company, preferably in cybersecurity.
• Proven track record designing and running integrated, multi‑channel campaigns that generate measurable pipeline.
• Strong command of Salesforce for campaign attribution and pipeline tracking, and hands-on experience with marketing automation platforms.
• Experience working directly with sales and SDR teams on campaign follow-up and pipeline reviews.
• Strong project management instincts with the ability to run multiple campaigns simultaneously.
• Financial fluency: comfortable with CPO, ROI, and budget trade-offs.
• Ability to translate complex technical subject matter into messaging that resonates with security buyers (CISOs, security architects, IT, SecOps).

Responsibilities

• Develop and run quarterly campaign plans aligned to pipeline targets and product launches.
• Write campaign briefs: audience, message, offer, channels, budget, and pipeline hypothesis.
• Build nurture programs across email, paid media, webinars, content, field, and SDR outreach.
• Coordinate with product marketing and content on messaging and proof points.
• Align regional campaigns with global strategy while preserving regional messaging.
• Own campaign timelines, budgets, and launch quality.
• Define KPIs with Analytics and ensure proper attribution in Salesforce.
• Test messaging, offers, channel mix, and sequencing based on data insights.

Skills

Campaign strategy

Campaign management

Multi-channel campaigns

Cross-functional collaboration

Project management

Financial fluency

Messaging for security buyers

Tools

Salesforce

Marketing automation platforms

Job description

Get to Know Us

Horizon3 is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find and fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by ITOps/SecOps teams, consulting pentesters, and MSSPs and MSPs. We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools, false positives resulting in alert fatigue, blind spots, "checkbox" security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.

About the Role

We are seeking a Sr. Campaigns Manager to join our Marketing Campaigns team to design, execute, and measure integrated campaigns that generate and accelerate pipeline. In this role, you will take ownership of campaigns from initial brief to final pipeline report—spanning audience targeting, messaging, offer strategy, channel mix, SDR follow-up, and performance measurement. You will also coordinate prospect‑specific engagements across all channels. You will work closely with sales, SDRs, field marketing, ABM, digital marketing, product marketing, and marketing operations. This is a senior individual contributor role with hands‑on campaign execution responsibilities and no immediate direct reports.

What You'll Do

Campaign Strategy and Planning

• Help develop and run the quarterly campaign plan for your segments, aligned to pipeline targets, ICP priorities, product launches, and company themes.
• Write the campaign brief for each program you own: audience, buying group, message, offer, channels, budget, and pipeline hypothesis.
• Build always‑on and burst campaigns across email and nurture, paid media, webinars, content, field, and SDR outreach, so each channel reinforces the others.
• Partner with product marketing and content on messaging and proof points that fit each persona and stage.
• Coordinate with regional campaign leader's efforts in order to ensure global strategy alignment while allowing for regional specific messaging.

Execution and Orchestration

• Stay aligned with the cross‑functional working team for each campaign across digital, field, webinars, marketing operations, and creative. Own the timeline and the launch quality for campaigns you own.
• Help drive the build of nurture and lifecycle programs with marketing operations.
• Coordinate with the ABM and field marketing teams so campaigns, account plays, and events hit the same accounts with one message.
• Manage budgets for campaigns you own and make the trade‑off calls on channel mix.

Measurement and Optimization

• Work with the Marketing Analytics team to define campaign KPIs: engagement, meetings attended, pipeline sourced and influenced, CPO, CPL, and stage velocity.
• Work with marketing operations so all activity is attributed correctly in Salesforce, with consistent UTM structure and campaign membership.
• Test messaging, offers, channel mix, and sequencing, and apply what the data shows.

What You'll Bring

• 6+ years of B2B demand generation or campaign experience at a high‑growth SaaS or technology company, preferably in cybersecurity.
• Proven track record designing and running integrated, multi‑channel campaigns that generate measurable pipeline, with the data to back it up.
• Strong command of Salesforce for campaign attribution and pipeline tracking, and hands‑on experience with marketing automation platforms.
• Experience working directly with sales and SDR teams on campaign follow‑up and pipeline reviews.
• Strong project management instincts. You can run multiple campaigns at once without losing detail or momentum.
• Financial fluency: comfortable with CPO, ROI, and budget trade‑offs.
• Comfort translating complex, technical subject matter into messaging that resonates with security buyers, including CISOs, security architects, and IT and SecOps practitioners.

What Sets You Apart?

• Familiarity with the wider GTM stack, such as Chili Piper, Zuddl, RevSure, Nooks, Peerbound, Gainsight, Clay, Influ2, or Reachdesk.

Travel Required

We are a fully remote company. This role may require minimal travel for internal off‑sites. Job‑related travel expenses are reviewed and must be approved by your manager.

Perks of Horizon3

• Inclusive Team: We value diversity and promote an inclusive culture where everyone can thrive.
• Growth Opportunities: Be part of a dynamic and growing team with numerous career development opportunities.
• Innovative Culture: Work in a collaborative environment that encourages creativity and out‑of‑the‑box thinking.
• Hybrid & Remote Work: We embrace a mix of remote and hybrid work models depending on role and location, including our Chicago office, where some roles require regular in‑office presence.
• Competitive Compensation: We offer competitive salary, equity and benefits. Our benefits include health, vision & dental insurance for you and your family, a flexible vacation policy, and generous parental leave.

Compensation and Values

At Horizon3, we believe that our people are our greatest asset, and our compensation philosophy reflects this core value. We are committed to fostering an environment where all employees feel valued, respected, and rewarded for their contributions. Our compensation structure is designed to be fair, competitive, and transparent, ensuring that every team member is recognized and compensated equitably across roles, levels, and locations. In accordance with various State's transparency regulations, we provide the following salary range information for this position:

• Base salary range: $145,000 - $185,000 annually. The exact salary will be determined based on the selected candidate's location, qualifications, experience, and relevant skills.
• Additional compensation: All full‑time roles are eligible for an equity package in the form of stock options.

You Belong Here

Horizon3 is not just an equal opportunity employer – we are a community that values diversity, equity, and inclusion as fundamental principles of our culture and success. We are dedicated to fostering a workplace where everyone feels welcome and respected, regardless of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, hair length or any other legally protected status by law. Our commitment to diversity and inclusion means we strive to attract, develop, and retain a workforce that reflects the varied communities we serve. We believe that diverse perspectives drive innovation and strengthen our ability to create cutting‑edge cybersecurity solutions. At Horizon3, every team member is valued and supported in an environment that encourages personal and professional growth. We welcome candidates from all backgrounds and experiences, and we encourage all qualified individuals to apply. Come be a part of Horizon3, where your unique contributions are recognized, and your potential is limitless.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.