Senior Marketing Campaign & Content Lead

Cinépolis Cinemas USA; Dallas (TX); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Employee discount on tickets, food, or

Gifts for milestone work anniversaries

Job summary

Cinépolis USA, a luxury cinema exhibitor based in Dallas, seeks a Marketing Content & Campaign Manager to lead the execution of film and brand campaigns across in-theater and digital channels.

This role translates priorities into integrated marketing plans that drive attendance, engagement, and revenue, while overseeing social media performance and managing the Marketing Coordinator to ensure strong execution and accountability.

Qualifications

• 4–6+ years of marketing, campaign management, or content operations experience.
• At least 3 years of experience leading and managing team members.
• Experience with content management systems and digital publishing tools.
• Strong project management, organizational, and communication skills.
• Familiarity with merchandising or F&B campaigns.

Responsibilities

• Lead the planning and execution of film and brand marketing campaigns across in-theater and digital channels.
• Translate business and programming priorities into actionable, results-driven marketing plans.
• Oversee content creation, deployment, and updates across all channels, ensuring brand consistency.
• Manage in-theater marketing and POP execution in partnership with Operations.
• Align campaigns with merchandising and F&B initiatives to drive incremental revenue.
• Monitor campaign performance and leverage data insights to optimize results and improve content effectiveness.
• Manage and develop the Marketing Coordinator, ensuring strong execution and accountability.
• Collaborate cross-functionally with Operations, F&B, IT, and external partners to deliver campaigns successfully.
• Oversee marketing operations, including content systems, asset management, and event support.

Skills

Microsoft Office Suite

Social media analytics

Adobe Creative Suite

Project management tools

Organizational skills

Communication skills

Data-driven decisions

Attention to detail

Proactive attitude

Tools

Content management systems

Digital publishing tools

Meta Business Suite

Hootsuite

Sprout Social

TikTok

Job description

Cinépolis USA, a luxury cinema exhibitor based in Dallas, seeks a Marketing Content & Campaign Manager to lead the execution of film and brand campaigns across in-theater and digital channels.

This role translates priorities into integrated marketing plans that drive attendance, engagement, and revenue, while overseeing social media performance and managing the Marketing Coordinator to ensure strong execution and accountability.