Senior Marketing Automation Specialist - SASE

Check Point Software Technologies Ltd.; United States; On-site; USD 70,000 - 100,000; Full time

Job summary

A leading company in the cybersecurity space is seeking a Senior Marketing Automation Specialist to enhance their email marketing campaigns and automation processes. The ideal candidate will possess a robust understanding of Marketo and have extensive experience with email marketing strategies. This position offers a dynamic working environment and the opportunity to work cross-functionally to achieve marketing goals.

Qualifications

• 3 - 5 years of experience in marketing automation.
• Proficiency in Marketo is a must.
• Strong understanding of email marketing best practices.

Responsibilities

• Build and execute email and webinar marketing campaigns.
• Develop and implement automated nurture campaigns.
• Manage list segmentations for targeted marketing efforts.

Skills

Marketing Automation

Email Marketing

Project Management

A/B Testing

Tools

Marketo

Salesforce

Job description

Senior Marketing Automation Specialist - SASE

Senior Marketing Automation Specialist - SASE

Experienced Experienced

Israel: Tel Aviv

Marketing | Full Time | Job Id: 23533

Why Join Us?

We are looking for a Senior Marketing Automation Specialist to join our Global Marketing Operations & Automation Team.

We are looking for a person with a in-depth knowledge of Marketo, who will be responsible for driving the success of our email marketing campaigns, landing page development, and automated nurture journeys. This role requires a strategic thinker who is also hands-on, with a keen understanding of marketing automation best practices and technologies.

Key Responsibilities

• Build and execute email/webinar/paid media marketing campaigns using dynamic content, A/B testing, tokens etc
• Build and test landing pages & forms
• Develop and implement automated nurture campaigns to guide leads through the sales funnel
• Oversee & manage the list segmentations for targeted SASE marketing efforts
• Work cross-functionally with corporate marketing with corporate marketing, demand generation, customer success, business operations, and other teams of organization to discuss email execution goals, timelines, and success metrics to deliver best-in-class end user, customer, and partner email experience

Qualifications

• 3 - 5 years of experience in marketing automation, with a focus on email marketing, landing page development, and nurture journeys.
• Proficiency in Marketo is a must
• Strong understanding of email marketing best practices, A/B testing, and analytics
• Excellent project management and organizational skills.

It would be great if you also have:

• Background in Salesforce
• Team player spirit
• Believe in learning new things every day

Apply Now

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