Senior Marketing Analyst — Own Growth in OH (Flexible)

Anthem; Springfield (OH); On-site; USD 74,000 - 105,000; Full time

Benefits offered by this job

Performance bonus

Comprehensive insurance

Flexible work arrangement

Job summary

Anthem in Springfield, OH seeks a Senior Marketing Analyst to own growth across the Ohio territory. You’ll identify new business opportunities, protect at-risk Springfield accounts, and drive data-driven campaigns that move the needle.

Collaborate with product teams to position offerings, set KPIs, and turn field insights into sharper ads. The role emphasizes growth hacking, hands-on performance marketing, and offers a $74,000–$105,000 salary plus a performance bonus and comprehensive benefits.

Qualifications

• Empathy to land feedback effectively.
• Hands-on sales marketing experience.
• Ability to read a room you've never been in before.
• Growth hacking and performance marketing knowledge.
• Willingness to revise opinions when data argues back.
• Excellent listening skills.

Responsibilities

• Identify and pursue new business opportunities in OH.
• Spot Springfield accounts at risk of churn and win them back.
• Nurture slow marketing leads until timing flips.
• Provide field intelligence to sharpen next quarter's ads.
• Take the demo from screen-share to signature.
• Convert cold leads into signed deals in Springfield, OH.

Skills

Sales marketing experience

Growth hacking

Performance marketing

Active listening

Data-driven

Empathy

Job description

Anthem in Springfield, OH seeks a Senior Marketing Analyst to own growth across the Ohio territory. You’ll identify new business opportunities, protect at-risk Springfield accounts, and drive data-driven campaigns that move the needle.

Collaborate with product teams to position offerings, set KPIs, and turn field insights into sharper ads. The role emphasizes growth hacking, hands-on performance marketing, and offers a $74,000–$105,000 salary plus a performance bonus and comprehensive benefits.