Senior Manager, US Marketing

Ascendis Pharma; Princeton (NJ); Hybrid; USD 155,000 - 170,000; Full time

Job summary

Ascendis Pharma in Princeton, NJ, seeks a Senior Manager, Marketing to lead HCP and patient campaigns for SKYTROFA and YUVIWEL. The role collaborates with cross-functional teams, agencies, and vendors to deliver compliant, high-impact campaigns that raise brand awareness and drive growth.

The ideal candidate has 7+ years in pharma/biotech marketing or digital engagement, plus a Bachelor’s degree; an MBA is a plus.

Qualifications

• Bachelor’s degree in a relevant field is required.
• MBA or advanced degree preferred.
• 7+ years in marketing or digital engagement, pharma/biotech preferred.
• Hybrid role with 3 days onsite in Princeton, NJ.
• Strong brand marketing knowledge and regulatory familiarity.
• Experience collaborating with agencies and media vendors.
• Ability to lead cross-functional projects and drive impact.
• Experience developing disease-state campaigns for HCP and patients.

Responsibilities

• Lead marketing initiatives across HCP and patient audiences, aligned with brand strategy.
• Oversee congress planning, patient materials, and field resources.
• Support disease awareness campaigns and branded content.
• Monitor and optimize engagement across touchpoints.
• Collaborate with creative and media teams to produce assets.
• Ensure tactics comply with regulatory standards.
• Track campaign performance and identify optimization opportunities.
• Coordinate cross-functionally to advance brand goals.

Skills

HCP marketing

Patient marketing

Campaign management

Cross-functional teamwork

Regulatory compliance

Agency partnerships

Performance optimization

Project management

Education

Bachelor’s degree

MBA or advanced degree

Job description

Description

Here at Ascendis we pride ourselves in exceptional science, visionary leadership, skilled and passionate colleagues. We are a dynamic, fast-growing biopharma company with offices in Denmark, Germany, and the United States. Today, we’re advancing programs in Endocrinology Rare Disease, and Oncology. Guided by our core values of patients, science, and passion, we use our TransCon® drug development platform to fulfill our mission of developing new and potentially best-in-class therapies to address unmet medical needs. Our culture fosters a place where skilled, adaptable, and highly resourceful professionals can truly make their mark. We are a dynamic workplace for employees to grow and develop their skills.

Position Summary

We are seeking a Senior Manager, Marketing to join our U.S. commercial team, supporting the Rare Conditions Brand Team for SKYTROFA and YUVIWEL. This high-impact role will be responsible for executing both HCP and patient marketing strategies with excellence. You will work closely with cross-functional partners, agencies, and vendors to deliver integrated campaigns and resources that drive brand awareness, engagement, and growth. This position reports to the Senior Director, Marketing.

Requirements

• Lead the development and execution of select marketing initiatives across HCP and patient audiences, ensuring alignment with brand strategy and business objectives.


• Oversee day-to-day management of tactical initiatives including congress planning, patient support materials, and field team resources.


• Support the development of disease awareness campaigns and branded content tailored to both patient and provider audiences.


• Monitor and optimize customer engagement across HCP and patient/caregiver touchpoints.


• Support creation of disease state campaign and deliverables.


• Collaborate with creative and media agencies to produce compelling, compliant assets and programs that deliver measurable impact.


• Monitor campaign performance and customer engagement across all touchpoints, identifying opportunities for optimization.


• Ensure all tactics align with regulatory and compliance standards.


• Collaborate cross-functionally and within team to advance brand goals.

Qualifications

• Bachelor’s degree required; MBA or relevant advanced degree preferred.


• 7+ years of experience in marketing or digital engagement roles, preferably in pharmaceutical or biotech settings.


• This is a hybrid 3-day onsite role in Princeton, New Jersey.


• Strong understanding of brand marketing principles in the pharmaceutical industry and performance optimization.


• Familiarity with regulatory and compliance guidelines within the pharmaceutical industry.


• Ability to manage projects cross-functionally and collaborate with multiple stakeholders.


• Experience working with agency partners and media vendors.

The estimated salary range for this position is $155,000 - $170,000. Actual salary determination is dependent on a variety of factors some of which include: experience, qualifications, and geographic location. This position may be eligible for a discretionary annual bonus or an incentive compensation plan (eligibility varies based on role and position level), discretionary stock-based long-term incentives, paid time off, and a comprehensive benefits package.