Senior Manager, U.S. HCP Marketing – SOTYKTU (SLE)

Bristol Myers Squibb

Princeton (NJ)

Presencial

USD 137.000 - 166.000

Jornada completa

hace 17 horas
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Ventajas ofrecidas por este puesto de trabajo

Flexible Time Off
11 paid company holidays
Paid vacation

Descripción de la vacante

Bristol Myers Squibb is seeking a Senior Manager, U.S. HCP Marketing – SOTYKTU (SLE) to shape HCP strategy and readiness as we prepare for launch in SLE. You will guide branding, messaging, and tools for an effective field team and engage cross-functional partners to drive early commercial success.

The role requires strategic thinking and hands-on execution, with prior HCP marketing and launch experience being a plus, reporting to the Director, SOTYKTU SLE Indication Lead.

Formación

  • Bachelor's degree required; MBA or advanced degree a plus.
  • Minimum 3 years of industry experience (pharmaceutical/biotech or related agency).
  • HCP marketing experience preferred - launch experience a plus.

Responsabilidades

  • Drive strategic planning and execution of select HCP marketing initiatives and tactics for SLE that support brand objectives and management of agencies/vendors.
  • Ensure SLE tactical execution, including messaging and creative, is rooted in the brand strategy and HCP insights and is pulled through across key channels.
  • Partner with internal stakeholders and key agency partners to deliver against targeted scope of work.
  • Support internal review processes and work with external partners to ensure timely, compliant and accurate preparation of tactical projects.
  • Partner with market research and analytics colleagues to ensure strategies and tactics are aligned to customer insights and optimized based on key performance indicators.

Conocimientos

HCP marketing
Launch experience
Cross-functional collaboration
Strategic planning
Project management

Educación

Bachelor's degree
MBA or advanced degree

Descripción del empleo

At Bristol Myers Squibb, our employees often ask, “Who are you working for?”—a question that fuels collaboration, accountability, and urgency in our work.

Our purpose-driven culture inspires us to discover, develop, and deliver innovative medicines to prevail over serious diseases.

We offer uniquely interesting and meaningful work, opportunities for growth, and a supportive environment that values inclusion, wellbeing, flexibility, and comprehensive benefits.

This is work that transforms the lives of patients, and the careers of those who do it.

Position Summary

The Senior Manager, SOTYKTU HCP Marketing will serve as a key member of the Systemic Lupus Erythematosus (SLE) marketing team, and be joining the team at a pivotal moment as we prepare for launch into SLE.

The Senior Manager will help shape the brand’s HCP strategy, launch readiness, and early commercial success.

The individual in this role will be responsible to develop plans and shape impactful tools and tactics that support impactful HCP engagements and our Commercial field team to be more impactful and effective.

The role requires both strategic thinking and hands‑on execution, working in close collaboration with cross-functional partners. The ideal candidate would have previous HCP marketing experience, strong critical thinking skills, experience in marketing execution, strong collaboration and communication skills to effectively influence and lead a broad cross-matrix team. Prior launch experience is a plus. This position will report to the Director, SOTYKTU SLE Indication Lead.

Key Responsibilities
  • Drive strategic planning and execution of select HCP marketing initiatives and tactics for SLE that support brand objectives and management of agencies/vendors
  • Ensure SLE tactical execution, including messaging and creative, is rooted in the brand strategy and HCP insights and is pulled through across key channels
  • Partner with internal stakeholders and key agency partners to deliver against targeted scope of work
  • Support internal review processes and work with external partners to ensure timely, compliant and accurate preparation of tactical projects
  • Partner with market research and analytics colleagues to ensure strategies and tactics are aligned to customer insights and optimized based on key performance indicators
  • Work cross-functionally with marketing teams, sales, training, Medical, Market Access, Patient Access Support Solutions and CASA to ensure executional alignment
  • Be a product champion and cultivate expertise of SLE
  • Support congress and medical meeting planning and execution at key events, supporting meaningful HCP engagement with SOTYKTU across the multidisciplinary treating community
Key Qualifications & Experience
  • Bachelor's degree required; MBA or advanced degree a plus
  • Minimum 3 years of industry experience (pharmaceutical/biotech or related agency)
  • HCP marketing experience preferred - launch experience a plus
  • Rheumatology or Immunology experience is a plus
  • Demonstrated ability for collaboration and working in a matrixed environment
  • Experience in managing external partners (eg agencies, consultants)
  • Demonstrated ability to successfully navigate internal MLR (Medical, Legal, Regulatory) review processes
  • Must have excellent communication skills (verbal and written) and project management skills
  • Highly organized with a strong attention to detail, clarity, accuracy and conciseness
  • Highly learning agile with ability to adapt to change in a dynamic launch setting

We hire for skills and capabilities, not just credentials – if this role excites you, but doesn’t perfectly match your resume, we encourage you to apply anyway.

Compensation Overview

Princeton - NJ - US $137,290 - $166,366

The starting pay range(s) listed above is for full-time employees (FTE). You may also be eligible for additional discretionary incentive cash and stock opportunities. We determine starting pay thoughtfully – carefully considering the nature of the role, required skills, work location, schedule and the knowledge and experience you bring. Final compensation is guided by pay equity principles and applicable employment laws. Compensation programs are reviewed on an ongoing basis and may be adjusted over time to reflect evolving market factors, and individual, team or Company performance.

Benefits

Subject to the terms and conditions of the applicable plans then in effect, you may be eligible to participate in our comprehensive benefit plans – including wellbeing support, retirement and financial protection benefits, and insurance offerings (medical, dental, vision, life and disability).

U.S.-based exempt employees are eligible for Flexible Time Off (FTO), which provides paid time off without a set accrual limit, subject to manager approval, along with 11 paid company holidays each year.

Non-exempt employees, RayzeBio employees, and employees located in Puerto Rico receive 160 hours of paid vacation annually for new hires (subject to manager approval), 11 paid company holidays, and 3 optional holidays.

Depending on eligibility, employees may also have access to additional time-off benefits, including paid sick leave, up to two paid volunteer days per year, summer hours flexibility, and leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs. Eligible employees also enjoy an annual Global Shutdown between Christmas Day and New Year's Day.

U.S.-based job seekers can explore full benefit offerings at https //careers.bms.com/benefits

How We Work

Where you work matters – because collaboration, innovation and patient impact happen in many settings. Our roles are structured across four work models site-essential, site-by-design, field-based and remote-by-design. The model assigned to this role is based on its core responsibilities. Learn more at https //careers.bms.com/ways-of-working.

Supporting People With Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

For roles based in Los Angeles County only If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information https //careers.bms.com/california-residents/

For roles based in Washington State only If you live in or expect to work from Washington State if hired for this position, please visit this page for important information about the Washington Fair Chance Act.

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https //careers.bms.com/fraud-protection.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If this posting is missing required information required by local law or incorrect, contact BMS at TAEnablement@bms.comwith the Job Title and Requisition number. Do not send application-related inquiries to this email. To check your application status, please login to your Candidate Home Account.

R1608419 Senior Manager, U.S. HCP Marketing – SOTYKTU (SLE)

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