Senior Manager, Public Relations & Analyst Relations

UpGuard; Sacramento (CA); Remote; USD 80,000 - 120,000; Full time

Job summary

A leading cybersecurity company is looking for an experienced public relations professional to develop and execute strategies that secure media coverage. The ideal candidate has a strong background in public relations, exceptional communication skills, and a proven track record in managing content partnerships. This fully remote position offers numerous benefits, including a monthly lifestyle subsidy and an annual learning allowance.

Benefits

Monthly lifestyle subsidy

WFH setup allowance

$1,500 annual learning and development allowance

Generous annual leave/PTO

18 weeks of paid parental leave

Qualifications

• Minimum of 5 years of experience in public relations with a track record of securing earned media placements.
• Proven experience in building relationships with industry analysts and influential figures.
• Strong self-starter with the ability to manage multiple projects independently.

Responsibilities

• Develop and execute a comprehensive public relations strategy to secure high-impact media coverage.
• Cultivate and maintain relationships with industry analysts and influential thought leaders.
• Monitor and analyze PR performance to refine strategies and maximize impact.

Skills

Public relations

Media relations

Communication

Project management

Job description

Employer Industry: Cybersecurity SaaS

Why consider this job opportunity:
- Monthly lifestyle subsidy for financial, physical, and mental well-being
- WFH setup allowance to create an optimal work environment
- $1,500 annual learning and development allowance for career growth
- Generous annual leave/PTO allowances for work-life balance
- 18 weeks of paid parental leave, regardless of parenting role
- Fully remote working environment with top-spec hardware provided

What to Expect (Job Responsibilities):
- Develop and execute a comprehensive public relations strategy to secure high-impact media coverage
- Cultivate and maintain relationships with industry analysts and influential thought leaders
- Identify opportunities for content partnerships and facilitate the creation of valuable assets
- Coordinate and prepare spokespersons for media engagements and industry events
- Monitor and analyze PR performance to refine strategies and maximize impact

What is Required (Qualifications):
- Minimum of 5 years of experience in public relations with a track record of securing earned media placements
- Proven experience in building relationships with industry analysts and influential figures
- Demonstrated ability to manage content partnerships with external parties
- Strong self-starter with the ability to manage multiple projects independently
- Excellent written and verbal communication skills with attention to detail

How to Stand Out (Preferred Qualifications):
- Existing relationships with cybersecurity media contacts and industry analysts
- Experience in a fast-paced, high-growth startup environment
- Ability to translate complex technical concepts into engaging stories
- Proven track record of exceeding media coverage and analyst engagement goals
- Strategic mindset to identify emerging trends and opportunities for the brand

#Cybersecurity #PublicRelations #RemoteWork #CareerDevelopment #MediaRelations #SaaS

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