Senior Manager, Performance Marketing - Internal Only

Indeed.com; Austin (TX); On-site; USD 150,000 - 224,000; Full time

Job summary

Indeed is seeking a Senior Manager, Performance Marketing to own strategy and execution of performance creative across digital channels. You will oversee agency partners and guide the development and optimization of creative, collaborating with cross-functional teams to drive measurable outcomes.

The role emphasizes data-driven experimentation, scalable processes, and communicating insights to executives to continuously improve creative effectiveness and business results.

Qualifications

• Minimum 12 years related experience with a Bachelor’s degree; or 8 years with a Master’s; or a PhD with 5 years experience.
• Expert in creative briefing, development, team management, and creative operations/process design within agency or large corporate environments
• Experience building performance marketing testing roadmaps and ongoing learning agendas to drive optimization
• Deep experience across media platforms, including social media, audio, CTV, and broadcast channels
• Experience applying both quantitative and qualitative creative research methods
• Ability to synthesize actionable insights from performance analytics, cultural research, competitive analysis, and industry best practices
• Experience working in large, matrixed organizations with cross-functional teams, plus working knowledge of generative AI capabilities

Responsibilities

• Own the strategy and execution of performance creative initiatives across digital channels.
• Oversee agency partners, guide development and optimization of performance creative.
• Partner with Performance Media, Marketing Science, and cross-functional teams to develop, test, measure, and refine campaigns.
• Establish scalable creative processes and communicate performance insights to executives.
• Continuously improve creative effectiveness through data-driven experimentation and ongoing optimization to achieve key goals.

Skills

Performance creative engine

Testing and optimization

Data-driven optimization

Education

Bachelor’s degree; Master’s degree; PhD equivalents

Job description

Your job

As a Senior Manager, Performance Marketing, you will own the strategy and execution of performance creative initiatives that drive measurable business outcomes across digital channels. On a day-to-day basis, you will oversee agency partners, guide the development and optimization of performance creative, and partner closely with Performance Media, Marketing Science, and cross-functional teams to develop, test, measure, and refine campaigns. You will establish scalable creative processes, communicate performance insights to executive audiences, and continuously improve creative effectiveness through data-driven experimentation and ongoing optimization to achieve key performance marketing goals.

Who you are

• Develop best-in-class performance creative engine
• Deliver testing wins to optimize performance creative in a variety of channels
• Help achieve Performance Marketing metrics by ongoing optimization of creative

Who we are

• Requires a minimum of 12 years of related experience with a Bachelor’s degree; or 8 years and a Master’s degree; or a PhD with 5 years experience; equivalent experience may substitute for degree requirements.
• Expert in creative briefing, development, team management, and creative operations/process design within agency or large corporate environments
• Experience building performance marketing testing roadmaps and ongoing learning agendas to drive optimization
• Deep experience across media platforms, including social media, audio, CTV, and broadcast channels
• Experience applying both quantitative and qualitative creative research methods
• Ability to synthesize actionable insights from performance analytics, cultural research, competitive analysis, and industry best practices
• Experience working in large, matrixed organizations with cross-functional teams, plus working knowledge of generative AI capabilities

Our mission

As the world’s number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.

(*Comscore, Total Visits, March 2025)

Salary Range Disclaimer

The salary range for this role reflects the minimum and maximum compensation for the role. Offers are typically made between the range minimum and the range midpoint. Actual compensation will be determined based on job-related skills, experience, and expertise, as evaluated during the interview process. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits. Compensation may also vary based on where a role is performed, as work locations are grouped into geographic pay tiers to reflect cost of labor differences in different geographic markets. Candidates can view geographic pay tiers by location on our career site (https://www.indeed.com/careers/paytiers), and recruiters can confirm how location is considered for a specific role.

• quarterly bonuses
• Restricted Stock Units (RSUs)
• Paid Time Off policy
• many region-specific benefits

Salary Range Transparency

Tier 2 - United States of America 150,000 - 224,000 USD per year

EEO and Accommodations

Indeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We’re proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.

Indeed provides reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please visit https://www.indeed.com/careers/accommodations. If you are requesting accommodation for an interview, please reach out at least one week in advance of your interview.

For more information about our commitment to equal opportunity/affirmative action, please visit our Careers page (https://www.indeed.com/careers).

Inclusion & Belonging

Inclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we’re committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering an inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.

We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.

Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.

Privacy Policy

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The deadline to apply to this position is 7/31/2026. Job postings may be extended at the hiring team’s discretion based on applicant volume.