Senior Manager, Oncology Product Marketing

BillionToOne; Oregon; Hybrid; USD 180,000 - 201,000; Full time

Benefits offered by this job

Town Hall meetings

Medical benefits options

Family bonding leave

Fertility benefits coverage

401k match

On-site lunches

EV charging

On-campus gym

Job summary

BillionToOne Inc. in the United States is seeking an experienced Senior Manager, Oncology Product Marketing to lead the product marketing for Northstar Select and Northstar Response within our oncology portfolio.

You will develop positioning, lead GTM plans, translate complex science into compelling collateral, and partner with Product, Sales, Marketing, and Medical Affairs to drive adoption. The role requires 8+ years in product marketing in biotech/healthcare and a biology-related degree.

Qualifications

• 8+ years of Product Marketing experience in precision diagnostics or healthcare.
• Bachelor's degree required; biology-related advanced degree preferred.
• Strong strategic thinking and analytical skills.
• Deep understanding of product marketing, competitive analysis, and market research methodologies.
• Experience creating data-driven marketing content and commercial collateral.
• Excellent communication and interpersonal skills with cross-functional influence.
• Comfortable in a fast-paced, rapidly evolving environment.

Responsibilities

• Product positioning & messaging across teams.
• Lead go-to-market strategy for launches and enhancements.
• Translate complex science into marketing collateral including brochures and assets.
• Conduct in-depth market research and competitive analysis.
• Engage external stakeholders (KOLs, patient advocacy) to drive adoption.
• Collaborate with Sales, Medical Affairs, and Customer Service for consistent messaging.
• Stay ahead of industry trends and bring marketing best practices.

Skills

Product Marketing

Strategic thinking

Data-driven content

Market research

Cross-functional collaboration

Communication skills

Biotech/healthcare domain

Industry knowledge

Education

Bachelor's in Biology or related

BS/advanced degree preferred

Job description

A Rare Opportunity to Shape the Future of Genomics

Join a team of brilliant, passionate innovators determined to transform healthcare. At BillionToOne, we've built a category-defining, publicly traded company on Nasdaq where transparency fuels trust, collaboration drives breakthroughs, and every contribution moves the needle on our mission to make life-changing diagnostics accessible to all. We don't just aim for incremental improvements; we build products that are 10x better than anything that exists today. Our scientists, engineers, sales executives, and visionaries are united by an unwavering commitment to changing the standard of care in prenatal and cancer diagnostics. This is where cutting-edge science meets human compassion, and every innovation you contribute helps remove the fear of the unknown from some of life's most critical medical moments. If you're driven by purpose, energized by innovation, and ready to help shape the future of precision medicine at scale, this is where you belong. BillionToOne is seeking an experienced Senior Manager, Oncology Product Marketing to lead the product marketing efforts for our oncology portfolio, including Northstar Select and Northstar Response.

Responsibilities

• Product Positioning & Messaging: Collaborate cross-functionally with Product Management, Sales, and other teams to develop compelling product positioning, messaging, and supporting resources that resonate with target audiences.
• Lead Go-to-Market Strategy: Develop and execute go-to-market plans for new product launches and product enhancements, partnering closely with Product, Sales, Marketing, and other cross-functional stakeholders.
• Simplify Complex Science: Translate sophisticated clinical products into clear, compelling marketing collateral, including brochures, leave-behinds, trade show materials, advertisements, press releases, and other commercial assets.
• Market Research: Conduct in-depth market research and competitive analysis to identify customer needs, market trends, and competitive insights.
• External Stakeholder Engagement: Partner with healthcare professionals, Key Opinion Leaders (KOLs), patient advocacy organizations, and other external stakeholders to drive product adoption and loyalty.
• Internal Partnership: Collaborate closely with Sales, Medical Affairs, and Customer Service to ensure consistent messaging and flawless commercial execution. Serve as the primary product marketing resource for the field organization.
• Innovation: Stay ahead \ of industry trends and bring innovative product marketing best practices from both the precision diagnostics industry and adjacent sectors.

Qualifications

• 8+ years of Product Marketing experience with a proven track record of developing and executing successful product marketing strategies within precision diagnostics, biotechnology, or healthcare.
• Bachelor's degree required; BS or advanced degree in Biology or a related scientific discipline preferred.
• Strong strategic thinking and analytical skills with the ability to interpret complex clinical and market data and translate insights into compelling value propositions and commercial strategies.
• Deep understanding of product marketing principles, competitive analysis, and market research methodologies.
• Experience creating data-driven marketing content and commercial collateral.
• Excellent communication and interpersonal skills, with the ability to influence cross-functional stakeholders and communicate complex concepts clearly.
• Comfortable working in a fast-paced, rapidly evolving environment.

Benefits And Perks

• Working alongside brilliant, kind, passionate and dedicated colleagues, in an empowering environment, toward a global vision, striving for a future in which transformative molecular diagnostics can help millions of patients
• Open, transparent culture that includes weekly Town Hall meetings
• The ability to indirectly or directly change the lives of hundreds of thousands patients
• Multiple medical benefit options; employee premiums paid 100% of select plans, dependents covered up to 80%
• Extremely generous Family Bonding Leave for eligible employees (16 weeks, paid at 100%)
• Supplemental fertility benefits coverage
• Retirement savings program including a 4% Company match
• Increase paid time off with increased tenure
• Latest and greatest hardware (laptop, lab equipment, facilities)
• Daily on-site lunches provided from top eateries
• A variety of perks on campus (state of the art gym, restaurant)
• Free on-site EV charging (compatible with all EVs, including Tesla)

At BillionToOne, we are proud to offer a combination of a (1) base pay range (actual amount offered is based on experience and salary/equity options split that the candidate chooses), (2) generous equity options offering, (3) corporate bonus program, on top of (4) industry leading company benefits (free healthcare options, 401k match, very generous fully paid parental leave, etc.). The base salary range for this role is $179,507 - $201,266. This position is eligible for an annual bonus and receives a new hire equity grant of up to $85,000 at grant value, vesting over four years, plus annual equity refresh grants equal in value to the new hire grant. Together, the total four-year value of base, target bonus, and equity is up to approximately $1.1 million. We also offer competitive medical and dental coverage and a 401(k) with company match.

BillionToOne is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

BillionToOne is a next-generation molecular diagnostics company on a mission to make powerful, accurate diagnostic tests accessible to everyone. Our revolutionary QCT molecular counting technology enhances disease detection resolution by over a thousandfold using cell-free DNA, a breakthrough that has already transformed the lives of over half a million patients worldwide.

Our Impact

Unity Complete™ is the only non-invasive prenatal screen capable of assessing fetal risk for both common recessive conditions and aneuploidies from a single maternal blood sample. Unity Confirm™ enables non-invasive confirmation for high-risk screening results through the capture of intact circulating fetal cells using BillionToOne's Fetal Cell Capture™ Technology. Our Northstar® liquid biopsy test uniquely combines treatment selection with real-time monitoring, giving oncologists unprecedented precision in cancer care.

Our Growth

From $0 to $400M+ annualized revenue run-rate in just 6 years. In 2025, we completed one of the most successful IPOs for a medical diagnostics company, building on nearly $400M in private funding, including our $130M Series D in 2024 and backed by world-class investors including Hummingbird, Adams Street Partners, Neuberger Berman, Baillie Gifford, and Premji Invest.

Our Recognition

Forbes named us one of America's Best Startup Employers for 2025 and we're Great Place to Work certified, with 100% of our people willing to go the extra mile, even as we've scaled to over 700 employees.

Our Future

Headquartered in Menlo Park with facilities in Union City, CA, and a new lab opening in Austin, TX in 2027, we're continuing to push the boundaries of what's possible in molecular diagnostics. We're just getting started.