Senior Manager, Marketing Strategy

Formlabs; Somerville (MA); On-site; USD 140,000 - 200,000; Full time

Benefits offered by this job

Equity compensation (RSUs)

Diversity and inclusion

Job summary

Formlabs is looking for a Senior Manager, Marketing Strategy & Analytics to optimize marketing strategies and drive data-driven decision-making. This role involves deep collaboration across teams in a fast-paced environment. Ideal candidates have 3-10 years of relevant experience and strategic mindsets.

The annual salary for this position ranges from $140,000 to $200,000 USD, with equity compensation included, reflecting our commitment to shared success and growth.

Qualifications

• 3 to 10 years of experience in Strategy roles or as a Management Consultant.
• Experience in industry research and customer segmentation.
• Able to structure analysis & build data‑driven models.

Responsibilities

• Drive data-driven decision-making and optimize marketing strategies.
• Provide valuable insights to support growth objectives.
• Collaborate with cross-functional teams in a fast-paced environment.

Skills

Customer segmentation

Data-driven decision-making

Strategic mindset

Experience with executive leaders

Growth mindset

Education

MBA preferred

Tools

Data analytics and visualization tools (GBQ/SQL, DataStudio/Looker)

Job description

To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every designer, engineer, researcher, and artist in the world.

We are seeking a highly skilled and motivated Senior Manager, Marketing Strategy & Analytics who will play a crucial role in driving data‑driven decision‑making, optimizing marketing strategies, and providing valuable insights to support our growth objectives. This role requires a deep understanding of customer segmentation and targeting, a strategic mindset, and the ability to collaborate across cross‑functional teams in a fast‑paced, international, high‑growth environment.

We're looking for accomplished individuals with experiences in the areas below.

• 3 to 10 years of experience in Strategy roles or on Strategy projects as a Management Consultant OR experience in scaling business from 1 to 10.
• Experience in industry research and customer segmentation
• Experience working with executive leaders and are willing to debate and push back
• Are able to structure analysis & build data‑driven models
• Have a growth mindset. Don’t mind trying new ideas and learn fast
• Have an ownership mentality and get things done
• Use AI tools fluently in your daily work, held to the same quality bar as your own

Nice to haves:

• Are proficient with data analytics and visualization tools (GBQ/SQL, DataStudio/Looker, etc.)
• Engineering, manufacturing or related experience is a big plus
• MBA preferred, not required

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Compensation

We are all owners of Formlabs and direct beneficiaries of our success. We believe that equity is a critical component of compensation at Formlabs, and we want our newest team members to understand the potential value of their equity compensation. Full time employees receive equity, in the form of RSUs. Your financial investment will grow with us in accordance to your impact.

At Formlabs, base pay is one part of our total compensation package and is determined within a range. Your base pay will depend on your skills, qualifications, experience, location and expected impact on the organization.

The annual base pay range for this role is: $140,000 – $200,000 USD