Senior Manager, CoStar Product Marketing

CoStar Group, Inc.; United States; On-site; USD 80,000 - 120,000; Full time

Job summary

An established industry player is seeking a Senior Manager for Product Marketing, focusing on innovative strategies to enhance product engagement. This role involves developing comprehensive marketing initiatives, collaborating with cross-functional teams, and leveraging data to drive decisions. The ideal candidate will have a strong background in B-to-B marketing, excellent communication skills, and the ability to influence stakeholders at all levels. Join a dynamic team that values creativity and collaboration, and enjoy a supportive work environment with ample opportunities for professional growth and development.

Benefits

Comprehensive healthcare coverage

401(K) retirement plan with matching contributions

Tuition reimbursement

On-site fitness center

Employee stock purchase plan

Paid time off

Diversity, Equity, & Inclusion Employee Resource Groups

Complimentary gourmet coffee and snacks

Mental health counseling services

Qualifications

• 7+ years of B-to-B product marketing experience required.
• Strong analytical skills and experience with data-driven insights.

Responsibilities

• Build and optimize multi-channel marketing campaigns.
• Analyze data to provide actionable insights and recommendations.

Skills

B-to-B product marketing

Data analysis

Communication skills

Team collaboration

Influencing skills

Education

Bachelor’s degree

Master’s degree

Job description

Senior Manager, CoStar Product Marketing - Canada
Job Description

CoStar Group Company Intro: CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives. We have been living and breathing the world of real estate information and online marketplaces for over 37 years, giving us the perspective to create truly unique and valuable offerings to our customers.

Role Description: CoStar Group is looking for a Senior Manager, CoStar Product Marketing for CoStar. This individual will work on the development of CoStar's product positioning, acquisition and retention strategies as well as oversight on many of the go-to market strategies. To be successful in this role, you will need to see the big picture, define an ambitious plan and goals that align to overall business objectives, and execute daily at the highest level. You will need to understand the breadth and depth of the CoStar platform, and quickly identify why and how to engage customers through an integrated digital marketing approach.

Responsibilities:

1. Proven track record of building and optimizing multi-channel, integrated marketing campaigns that successfully engage clients and prospects including brokers, owners, tenants and lenders.
2. Comfort with analyzing data and experience converting data into actionable insights and recommendations.
3. Demonstrated ability to work effectively across sales, product, research and technology teams.
4. Set and own growth goals that align to business goals and objectives, utilize and develop standard reporting, including learnings for leadership.
5. Bring and test new, big ideas on how to grow product engagement including scale and automation.
6. Demonstrated ability to work and operate within a fast-paced collaborative environment.
7. This position involves up to 30% travel as part of regular stakeholder support, industry conferences, and team collaboration.

Qualifications:

1. Bachelor’s degree required from an accredited, not-for-profit college or university, Masters preferred.
2. A track record of commitment to prior employers.
3. 7+ years of experience in B-to-B product marketing.
4. Experience developing and leading end-to-end digital product marketing strategies.
5. Comfort with data and strong analytical rigor.
6. Strong verbal and written communication skills and comfortable interacting with all levels of an organization.
7. Strong team player – comfortable motivating others and working in a highly collaborative environment with the ability to build relationships with key stakeholders.
8. Effectively influence both technical and non-technical audiences up to the senior executive level.
9. Commercial real estate experience preferred.

What’s in it for you? When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement, and an inter-office exchange program. Our benefits package includes (but is not limited to):

1. Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
2. Life, legal, and supplementary insurance
3. Virtual and in-person mental health counseling services for individuals and family
4. Commuter and parking benefits
5. 401(K) retirement plan with matching contributions
6. Employee stock purchase plan
7. Paid time off
8. Tuition reimbursement
9. On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
10. Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
11. Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks

We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing. CoStar Group is committed to creating a diverse environment and is proud to be an equal opportunity workplace and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.