Senior Manager, Consumer Insights

Coca-cola Company; Chicago (IL); On-site; USD 125,000 - 140,000; Full time

Benefits offered by this job

Comprehensive medical, dental, and vis

Paid Time Off

Paid parental leave

401(k) with employer match

Tuition reimbursement

Employee Assistance Program

Life insurance

Job summary

fairlife, LLC, a Chicago-based nutrition company, seeks a Consumer Insights Senior Manager to represent the voice of the consumer for the enterprise. The role partners with brand and commercial teams to translate data into insights that shape brand and go-to-market strategy.

The ideal candidate is analytically savvy, a strong presenter, and thrives in a fast-paced, entrepreneurial environment. This position offers exposure to a variety of business needs and functions and reports to the VP of

Qualifications

• Bachelor’s degree in Marketing, Market Research, or related field.
• 5–10 years experience in food and beverage industry.
• Extensive experience leading custom qualitative and quantitative research.
• Excellent analytical skills with POS and consumer panel data.
• Strong familiarity with Excel, PowerPoint, and Power BI.
• Excellent verbal, written, and interpersonal communication skills with the ability to influence and collaborate with all levels of the business including senior leadership.

Responsibilities

• Manage end-to-end custom research projects from briefing to recommendations.
• Co-create learning agenda with brand team aligned to strategy.
• Be SME on data analytics for POS and Panel data; monitor Brand Health Tracker results.
• Deliver insights to support marketing and product plans.
• Provide category insights for customer sell-in content.

Skills

Quantitative research

Qualitative research

Data analytics

Presentation skills

Cross-functional collaboration

Education

Bachelor’s Degree in Marketing or related field

Tools

Excel

Power BI

PowerPoint

Nielsen/Circana

Numerator

Job description

fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers.

With over $3B in annual retail sales, fairlife’s portfolio of delicious, lactose-free, real dairy products includes: fairlife® ultra-filtered milk; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife® nutrition plan™, a nutrition shake to support the journey to better health.

A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation.

To learn more about fairlife and its complete line of products, please visit fairlife.com.

Job Purpose

TheConsumer InsightsSenior Manager plays a critical role representing the voice of the consumerfor theenterprise.As the key contact for the brandand commercialteams, this role is responsible fortranslatingdata into insightsthatultimately shapesbrandand go-to-marketstrategy.The ideal candidateis an analytically savvyand skilled presenter whois proactive andthrives infast-paced, entrepreneurial environments.Thispositionis a great opportunityto join a fast-growing brand andthose seeking exposure to a variety of businessneeds and functions.

Responsibilities

• Proven project management skills to execute custom research projects, owning every step of the process from internal briefing to external vendor partnership to recommendation framing
• Own the co-creation of a comprehensive learning agenda with brand team to ensure research investment aligns with strategic objectives
  • Advanced skills in multi-method research design (qual and quant)
  • Comfortable piloting emerging research capabilities/methodologies (e.g., AI-enabled)
• Support day-to-day business needs for performance monitoring, including:
  • Become the SME on data analytics for both POS and Panel data
  • Partner closely w/ vendor to deliver effective Brand Health Tracker results
  • Gather, analyze, and interpret marketplace trends and customer data for marketing and product development strategies/plans
• Partner and influence cross-functional teams, including brand marketing and category commercial, by providing end-to-end insights that support key business initiatives
  • Provide category insights that supports fact-based content for customer sell-in’s

Skills / Qualifications Required

• Bachelor’sDegree inMarketing, Market Research, or relatedfield
• 5-10years experience, preferably in food and beverage industry
• Extensive experience leading custom qualitative and quantitative research
• Excellent analytical skills and experiencewith POS and consumer panel datastrongly preferred(e.g., Nielsen/Circana, Numerator)
• Strong familiarity with analysis and presentation tools (e.g., Excel,Powerpoint, Power BI)
• Ability to leverage multiple resources (primary and secondary) to craft actionable storytelling
• Excellent verbal, written, and interpersonal communication skills with the ability to influence and collaborate with all levels of the businessincluding senior leadership

How fairlife Nourishes You

At fairlife, we believe in better — and that includes how we support our people. We offer a comprehensive suite of benefits and wellbeing resources designed to support you physically, emotionally, socially, and financially, both in and out of work.

• Comprehensive medical, dental, and vision coverage, effective day one!
• Supplemental health plans (hospital indemnity, accident, and critical illness insurance)
• Paid Time Off to recharge and support work-life balance
• Paid parental leave & adoption assistance (up to $10,000)
• Parental support & family care benefits, including childcare resources and lactation support
• 401(k) to support retirement planning with up to 9% in employer match
• Wellness reimbursement (up to $500 for qualified wellbeing expenses)
• Employee Assistance Program (EAP) for emotional wellbeing and work-life support
• Company-paid life insurance and short-term disability
• Employer HSA funding (for HDHP participants)
• Tuition reimbursement (up to $10,000) and student loan repayment ($200/month)
• Learning & development programs to unlock your full potential
• Rewards & recognition, matching gifts, free product, and Business Resource Groups

fairlife’snour!shprogram is designed to meet you where you are — supporting your individual wellbeing journey while enabling you to do your best work every day.

Reports To

VP, Portfolio Strategy & Insights

Exempt/Nonexempt

Exempt

*Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Base Pay Range

$125,000 - $140,000 USD

fairlife, LLC is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All qualified applicants and employees will be given equal opportunity. Selection decisions are based on job-related factors.

In addition to its nondiscrimination commitment, the Company will also provide reasonable accommodation of qualified individuals with known disabilities unless doing so would impose an undue hardship on the Company. If you have a disability and would like to request accommodation in order to apply for a position with us, please email [e-mail].

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