Senior Manager, Communications & Narrative Strategy

National Asian Pacific American Women's Forum; Washington (District of Columbia); Remote; USD 93,000 - 125,000; Full time

Job summary

An established industry player is seeking a Senior Manager for Communications & Narrative Strategy to enhance public discourse around Reproductive Justice. This role involves crafting strategic communications initiatives, managing media relationships, and telling compelling stories that resonate with diverse audiences. The ideal candidate will have a strong background in media relations, content creation, and a passion for social justice. Join a dynamic team that prioritizes the voices of communities of color and plays a pivotal role in shaping policy and advocacy efforts. This is a unique opportunity to make a meaningful impact in a collaborative and mission-driven environment.

Benefits

401(k) plan

Comprehensive medical coverage

Dental and vision coverage

Paid vacation days

Paid sick leave

Flexible spending account options

Paid holidays

Qualifications

• 5+ years of experience in strategic communications and narrative strategy.
• Exceptional writing and storytelling skills with a focus on advocacy.
• Deep understanding of Reproductive Justice principles.

Responsibilities

• Develop and execute strategic communications initiatives to advance justice.
• Manage media relationships and ensure compelling storytelling.
• Lead content creation efforts for advocacy campaigns.

Skills

Strategic Communications

Narrative Strategy

Media Relations

Content Creation

Digital Advocacy

Project Management

Storytelling

Education

Bachelor's Degree in Communications or related field

Tools

Cision

Sprout Social

Canva

WordPress

Mailchimp

Job description

Senior Manager, Communications & Narrative Strategy

Title: Senior Manager, Communications & Narrative Strategy

Reports to: Director of Intersections of Our Lives

Work Schedule: Full-Time, Exempt

Location: Remote (Washington, DC preferred)

ABOUT INTERSECTIONS OF OUR LIVES

Since 2016, National Latina Institute for Reproductive Justice (Latina Institute), National Asian Pacific American Women’s Forum (NAPAWF), and In Our Own Voice: National Black Women’s Reproductive Justice Agenda (In Our Own Voice), three women-of-color led national Reproductive Justice organizations with both D.C. and statewide presence, have intentionally collaborated with one another on several policy and issue actions.

As Reproductive Justice (RJ) organizations, we operate under a human rights frame that all people have the right to control our bodies, our sexuality, our gender, our work, and our reproduction. Reproductive Justice will only be achieved when all people, of all immigration statuses, have the agency, economic, social, and political power, and resources to define and make decisions about our bodies, health, sexuality, families, and communities in all areas of our lives with dignity and self-determination. We center the needs, perspectives, and solutions of people of color.

As advocates for Reproductive Justice, we recognize the cumulative impact of multiple forms of oppression in people’s lives. Our broad approach is driven by the intersectional lived experiences of women of color.

POSITION SUMMARY

The Senior Manager, Communications & Narrative Strategy will play a key role in shaping public discourse, strengthening media engagement, and advancing the visibility of Reproductive Justice issues. Reporting to the Director, this position is responsible for developing and executing strategic communications initiatives, managing media relationships, and ensuring consistent and compelling storytelling across platforms. This role serves as a critical thought partner in aligning communications with organizational priorities, ensuring that messaging and narrative strategy are integrated into all aspects of Intersections’ policy advocacy and movement-building efforts. The ideal candidate is a strategic thinker and compelling storyteller, with experience in media relations, content creation, digital advocacy, and a deep commitment to advancing justice for communities of color.

LOCATION

This position is remote, with a preferred location of the Washington, DC area. The position will require some travel for retreats, convenings, and events (up to 10%).

KEY RESPONSIBILITIES

Strategic Communications & Media Engagement

• Serve as a key thought partner to the Director in shaping and implementing the overall communications and narrative strategy aligned with Intersections' mission, policy priorities, and organizational goals.
• Support the development and implementation of a comprehensive communications strategy to advance reproductive justice policy priorities and shape national discourse.
• Build and refine core RJ messaging, ensuring consistency across media, advocacy materials, and digital platforms.
• Work closely with policy and organizing teams to translate complex policy issues into compelling narratives that resonate with key audiences.
• Identify and implement earned media opportunities, including pitching stories, preparing spokespeople, and securing media placements.
• Draft and edit press releases, statements, opinion pieces, and other external communications materials.
• Monitor media trends and coverage to inform narrative and messaging strategies.

Content Development & Digital Storytelling

• Lead content creation efforts, including videos, infographics, social media assets, and toolkits that support advocacy campaigns.
• Oversee digital storytelling strategies that engage policymakers, media, and the public.
• Manage and expand Intersections’ digital presence, ensuring alignment with the broader RJ movement.
• Utilize data-driven storytelling and polling insights to frame narratives that drive policy change.

Project Management & Special Projects

• Maintain a press list and media contact database, tracking outreach and engagement.
• Develop and oversee editorial calendars, ensuring timely and coordinated communications across platforms.
• Manage special projects related to communications and narrative strategy, including research on messaging trends and audience engagement.
• Play a key role in planning and executing high-impact events, convenings, and advocacy days.

QUALIFICATIONS

• 5+ years of experience in strategic communications, narrative strategy, policy advocacy storytelling, or digital media.
• Demonstrated expertise in narrative change and messaging strategy, particularly within reproductive justice, health equity, or social justice movements.
• Exceptional writing and storytelling skills, including a strong ability to craft compelling messages, press materials, and thought leadership content.
• Proven experience in engaging with reporters, securing earned media, pitching stories, and navigating media landscapes.
• Deep understanding of Reproductive Justice principles and their intersectional impact on communities of color.
• A collaborative team player with strong project management skills and the ability to balance multiple priorities.
• Familiarity with digital communications and content management, including:
  • Media relations platforms (e.g., Cision, Meltwater, Muck Rack)
  • Social media management tools (e.g., Sprout Social, Hootsuite, Buffer)
  • Content creation and design tools (e.g., Canva, Adobe Creative Suite, CapCut)
  • Website content management systems (e.g., WordPress, Squarespace, Drupal)
  • Email marketing platforms (e.g., Mailchimp, EveryAction, Action Network)

Additional Qualifications

• Experience in nonprofit, government, public policy, or advocacy communications preferred.
• Previous work in movement-building, coalition communications, or political organizing is a plus.
• Entrepreneurial attitude to manage a strategy and tactics from conception to completion and working collaboratively with cross-functional teams.
• Bilingual is a plus.

SALARY & BENEFITS

The annual salary range for this position is $93,700-$125,000 - salary commensurate with experience.

NAPAWF provides a highly competitive benefits package, including a 401(k) plan and comprehensive medical, dental, and vision coverage. Employees and their eligible dependents receive fully covered medical and dental premiums, with NAPAWF also covering co-pays, deductibles, prescriptions, and coinsurance. Benefits begin on your first day, ensuring immediate access to coverage.

NAPAWF also offers full-time employees 15 days of vacation in the first year, 20 days of sick leave, FSA options as well as paid holidays between December 25 and January 1 of each year.

APPLICATION PROCESS

We encourage all qualified candidates to apply online and include in your application: cover letter, resume, three professional references, and two creative samples (one writing, one content creation of candidate’s choosing, such as an Op-Ed, graphic, digital campaign, etc.). Applications will only be considered for first interviews if all required documents are submitted.