Senior Manager, Advertising Product Communications

Nbcuniversal3; New York (NY); Hybrid; USD 120.000 - 160.000; Vollzeit

Zusammenfassung

NBCUniversal Advertising & Partnerships seeks a Senior Manager, Product Communications to shape how our advertising technology, data, and platform innovations are communicated to market. You will work with Product Marketing, Technology, Strategy, and Sales to create unified storytelling that links capabilities to business priorities.

The role emphasizes launches, roadmaps, and executive communications, with a focus on AI, data, measurement, and converged media.

Qualifikationen

• 6+ years of communications experience in product communications, product marketing, corporate communications, or B2B technology storytelling.
• Proven ability to translate complex products, platforms, and technical concepts into clear, compelling narratives for diverse audiences.
• Experience in advertising technology, media platforms, data/measurement, or a related B2B technology environment
• Experience developing communications strategies for product launches, roadmap milestones, and go-to-market initiatives.
• Demonstrated ability to influence and build credibility across Product, Marketing, Sales, Strategy, and Executive leadership teams.
• Exceptional writing and storytelling skills across a range of formats, including press, product narratives, and thought leadership

Aufgaben

• Support and help lead communications strategy for NBCUniversal Advertising & Partnerships' portfolio of advertising technology platforms, data products, and innovation initiatives, translating complex capabilities into clear, differentiated market narratives.
• Partner with Product Marketing, Product, Technology, Strategy, and Sales teams to develop messaging frameworks and storytelling that connect individual solutions to broader business priorities, client outcomes, and industry trends.
• Drive communications plans for product launches, roadmap milestones, partnerships, and innovation announcements, ensuring consistent visibility and narrative momentum across owned, earned, and executive channels.
• Leverage product innovation, data, research, and marketplace insights to position NBCUniversal as a leading voice at the intersection of media, technology, and advertising.
• Monitor competitive, industry, and technology trends to proactively identify storytelling opportunities and shape communications strategies around emerging areas including AI, data, measurement, commerce, and converged media.
• Develop a steady pipeline of proof points, including client case studies, adoption stories, business results, and industry examples that demonstrate product impact and differentiation in market.
• Translate internal expertise into compelling external content, including press materials, thought leadership, speaking platforms, executive communications, and sales enablement assets.
• Serve as a trusted communications advisor across a highly matrixed organization, ensuring alignment, consistency, and accuracy across product messaging and stakeholder groups.
• Draft and edit a range of communications materials, including messaging frameworks, press releases, product narratives, case studies, bylines, presentations, and thought leadership content.

Kenntnisse

Storytelling

Writing skills

Stakeholder management

Project management

Cross-functional collaboration

Public speaking

Business acumen

B2B tech storytelling

Ausbildung

Bachelor's degree

Jobbeschreibung

The Senior Manager, Product Communications will support product communications for NBCUniversal Advertising & Partnerships, shaping how our advertising technology, data, and platform innovations are brought to market. Working cross-functionally with Product Marketing, Technology, Strategy, and Sales, you'll contribute to a unified product storytelling approach that connects individual capabilities to broader business priorities and industry conversations, reinforcing NBCUniversal's position as a leader in advertising technology.

Duties & Responsibilities

• Support and help lead communications strategy for NBCUniversal Advertising & Partnerships' portfolio of advertising technology platforms, data products, and innovation initiatives, translating complex capabilities into clear, differentiated market narratives.
• Partner closely with Product Marketing, Product, Technology, Strategy, and Sales teams to develop messaging frameworks and storytelling that connect individual solutions to broader business priorities, client outcomes, and industry trends.
• Drive communications plans for product launches, roadmap milestones, partnerships, and innovation announcements, ensuring consistent visibility and narrative momentum across owned, earned, and executive channels.
• Leverage product innovation, data, research, and marketplace insights to position NBCUniversal as a leading voice at the intersection of media, technology, and advertising.
• Monitor competitive, industry, and technology trends to proactively identify storytelling opportunities and shape communications strategies around emerging areas including AI, data, measurement, commerce, and converged media.
• Develop a steady pipeline of proof points, including client case studies, adoption stories, business results, and industry examples that demonstrate product impact and differentiation in market.
• Translate internal expertise into compelling external content, including press materials, thought leadership, speaking platforms, executive communications, and sales enablement assets.
• Serve as a trusted communications advisor across a highly matrixed organization, ensuring alignment, consistency, and accuracy across product messaging and stakeholder groups.
• Draft and edit a range of communications materials, including messaging frameworks, press releases, product narratives, case studies, bylines, presentations, and thought leadership content.

• 6+ years of communications experience in product communications, product marketing, corporate communications, or B2B technology storytelling
• Proven ability to translate complex products, platforms, and technical concepts into clear, compelling narratives for diverse audiences.
• Experience in advertising technology, media platforms, data/measurement, or a related B2B technology environment
• Experience developing communications strategies for product launches, roadmap milestones, and go-to-market initiatives.
• Demonstrated ability to influence and build credibility across Product, Marketing, Sales, Strategy, and Executive leadership teams.
• Exceptional writing and storytelling skills across a range of formats, including press, product narratives, and thought leadership
• Familiarity with the advertising, media, and ad tech ecosystem, including key industry events (e.g., CES, SXSW, Upfront, Cannes Lions, Advertising Week)
• Experience working with media, industry analysts, and external influencers covering technology, media, advertising, or related sectors.
• Strong project management and organizational skills, with the ability to manage multiple priorities and stakeholders simultaneously.
• Demonstrated interest in integrating emerging technologies, including AI, into communications workflows
• Ability to handle confidential information with professionalism and sound judgment
• Bachelor's degree
• New York-based with ability to travel domestically and internationally; flexibility to support key events and deadlines as needed

Desired Characteristics

• Experience in advertising, media, ad tech, or technology-driven organizations, with a background in product marketing, communications, or go-to-market functions.
• Familiarity with data, measurement, identity, or audience-based advertising solutions
• Experience working in a matrixed organization with strong stakeholder management skills
• Strategic thinker with the ability to connect technical capabilities, business objectives, and client needs into differentiated market narratives.
• Passion for the intersection of media, technology, data, and innovation, and NBCUniversal's role in shaping that convergence
• Experience working with senior executives or high-profile spokespeople
• Collaborative team player with a hands-on, roll-up-your-sleeves mindset; a highly motivated self-starter who is equally comfortable owning individual workstreams and operating as part of a tight-knit, cross-functional team environment
• Hybrid : This position currently has a hybrid schedule, which requires contributing from the office a minimum o