Senior KOL Relations & PR Strategist

Binance; United States; À distance; USD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Remote-first

Résumé du poste

Binance is seeking a Senior KOL Relations Specialist to lead end-to-end influencer partnerships, events, and crisis communications in the fast-paced crypto landscape. Identify high-impact KOLs, manage portfolios, and be the primary liaison with external partners to ensure smooth collaboration and strong brand perception.

This remote-first role requires 5+ years in PR or influencer relations, a communications background, and outstanding relationship-building skills.

Qualifications

• 5+ years of experience in KOL/influencer relations, PR, or partnerships in tech/fintech or consumer brands.
• Fluency in English required; additional languages are a plus.
• Proven ability to independently manage KOL portfolios from sourcing to activation.
• Strong interpersonal and relationship-building skills for high-profile individuals.
• Comfort representing the brand at events and on-camera engagements.

Responsabilités

• Identify, engage, and manage relationships with high-impact KOLs aligned with brand values and business objectives.
• Lead end-to-end KOL event planning and execution, including brand activations and partnership meetings.
• Serve as the primary liaison between the company and KOLs, ensuring timely, professional communication.
• Manage crisis communications involving KOLs with calm, strategic handling.
• Develop and deliver structured reporting on KOL performance and sentiment trends.
• Collaborate with Marketing, Growth, and Compliance to align KOL strategies with broader goals.
• Represent the company professionally at industry events and media engagements.

Connaissances

KOL relations

Public relations

Crisis management

Relationship building

Presentation skills

Formation

Bachelor’s degree in Communications, Marketing or Public Relations

Description du poste

Binance is seeking a Senior KOL Relations Specialist to lead end-to-end influencer partnerships, events, and crisis communications in the fast-paced crypto landscape. Identify high-impact KOLs, manage portfolios, and be the primary liaison with external partners to ensure smooth collaboration and strong brand perception.

This remote-first role requires 5+ years in PR or influencer relations, a communications background, and outstanding relationship-building skills.