Senior Investment Associate

Wpp; Los Angeles (CA); Hybrid; USD 45,000 - 90,000; Full time

Benefits offered by this job

Medical coverage

Retirement plans

Paid time off

Job summary

WPP is the trusted growth partner for leading brands, blending data, talent, and partnerships through the WPP Open platform. The Senior Investment Associate will manage day-to-day digital spend for assigned clients, develop media recommendations with the Investment Team, and drive campaign performance from planning through delivery across major vendors.

You will coordinate with Planning and Analytics, ensure timely execution, and maintain budgets and KPIs.

Qualifications

• Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
• 1+ years of prior digital investment experience required
• Build and maintain strong relationships with media, technology, analytics and WPP Media teams as well as media and technology publishers
• Foster camaraderie within the Investment team and with all key stakeholders they support
• Provide guidance to team members and nurture/promote team environment
• Train employees on tools and best practices
• Be capable of working successfully within a team as well as independently
• Thorough understanding of the media landscape and fast-moving digital trends
• Strong quantitative and analytical/results-oriented skills
• Excellent verbal and written communication skills
• Ability to work in a team environment that promotes collaboration
• Adept at communicating effectively across all levels
• Ability to multi-task, work successfully with teams, and work under pressure
• Excellent time-management and follow-through skills
• Advanced proficiency in Excel with intermediate PowerPoint skills

Responsibilities

• Integrate with the Planning team to gain insights on objectives, KPIs, strategies, audiences, etc. to ensure tactical buys deliver against goals.
• Manage vendor relations (Inventory avails, IOs, notify if included/excluded from buy)
• Develop tactical buy with larger Investment team
• Assist with entering the partner buys into Prisma platform, sending out IOs, and preparing campaign for launches in DCM (trafficking, setting up ad serving, etc.)
• Ensure all buys are entered correctly into Prisma (naming conventions, budgets, placements, compliance, updates, etc.), campaign launches, and delivery/pacing is occurring
• Build relationships and meet with vendors on an ongoing basis to provide updates and/or recommendations
• Create Partner POVs
• Keep current on partner and marketplace innovations, ad models, and technologies
• Proactive in following up on client team requests with a key awareness of client deadlines
• Collaborate with Analytics to identify and activate buy optimizations
• Manage monthly billing
• Maintain communication with Planning team to ensure timely delivery of requests
• Collaborate with the media team members to resolve media billing issues
• Help develop and attend media recommendation presentations

Skills

Communication skills

Team collaboration

Analytical thinking

Time management

Relationship building

Attention to detail

Education

Bachelor’s degree in advertising, marketing, business administration, and communications

Tools

Excel

PowerPoint

Job description

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

The Senior Investment Associate handles day to day management (development, execution, and optimization) of the integrated digital spend for their assigned clients. You will develop media recommendations with the larger Investment Team, see them through to approval, successfully implement, and report on campaign performance across major vendors while monitoring client budgets and adherence to KPIs. You will also work closely with Planning teams to ensure that final buys deliver on the approved plan objective and strategy.

Responsibilities

• Integrate with the Planning team to gain insights on objectives, KPIs, strategies, audiences, etc. to ensure tactical buys deliver against goals.
• Manage vendor relations (Inventory avails, IOs, notify if included/excluded from buy)
• Develop tactical buy with larger Investment team
• Assist with entering the partner buys into Prisma platform, sending out IOs, and preparing campaign for launches in DCM (trafficking, setting up ad serving, etc.)
• Ensure all buys are entered correctly into Prisma (naming conventions, budgets, placements, compliance, updates, etc.), campaign launches, and delivery/pacing is occurring
• Build relationships and meet with vendors on an ongoing basis to provide updates and/or recommendations
• Create Partner POVs
• Keep current on partner and marketplace innovations, ad models, and technologies
• Proactive in following up on client team requests with a key awareness of client deadlines
• Collaborate with Analytics to identify and activate buy optimizations
• Manage monthly billing
• Maintain communication with Planning team to ensure timely delivery of requests
• Collaborate with the media team members to resolve media billing issues
• Help develop and attend media recommendation presentations

Requirements

• Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience.
• 1+ years of prior digital investment experience required
• Build and maintain strong relationships with media, technology, analytics and WPP Media teams as well as media and technology publishers
• Foster camaraderie within the Investment team and with all key stakeholders they support
• Provide guidance to team members and nurture/promote team environment
• Train employees on tools and best practices
• Be capable of working successfully within a team as well as independently
• Thorough understanding of the media landscape and fast-moving digital trends
• Strong quantitative and analytical/results-oriented skills
• Excellent verbal and written communication skills
• Ability to work in a team environment that promotes collaboration
• Adept at communicating effectively across all levels
• Ability to multi-task, work successfully with teams, and work under pressure
• Excellent time-management and follow-through skills
• Advanced proficiency in Excel with intermediate PowerPoint skills

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment toBe Extraordinary, investing in our employees to inspire transformational creativity. We alsoLead Optimistically,firmly believingin andChampioning Growth and Developmentfor every individual. This commitment allows WPP Media employees toleveragethe extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at thecutting edgeof marketing and advertising. WeCreate an Open environmentbuilt on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens whenwe'retogether, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range

$45,000 - $90,000 USD

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