Senior Insights Analyst – Retail Category Strategy
Mark Anthony Group
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Benefits offered by this job
Job summary
Mark Anthony Group is seeking an Insights Analyst to analyze POS and household data across the US, developing fact-based presentations for national accounts and regional retailers. You will translate complex data into actionable category insights and collaborate with sales teams to optimize assortment and pricing.
Ideal candidates bring 2+ years in CPG insights, strong Excel/QlikView skills, and excellent presentation abilities to influence retailer decisions.
Qualifications
- 2+ years in category insights within CPG using syndicated scan and panel data.
- Excel skills (Pivot, VLOOKUP, formulas) and QlikView.
- Strong PowerPoint data visualization skills.
- Willingness to learn new analytics concepts and tech.
- Excellent presentation and communication skills.
Responsibilities
- Analyze market trends to identify segments and consumer preferences.
- Interpret sales data to provide insights on performance metrics.
- Manage data sources: scan data, panel data, syndicated and custom research.
- Translate complex data sets into actionable recommendations.
- Monitor competitors' strategies and market positioning.
- Develop category management strategies including assortment and pricing.
- Train/coach new peers and participate in cross-functional projects.
- Collaborate with Sales and CS&I to tailor region strategies.
Skills
Tools
Job description
Mark Anthony Group is seeking an Insights Analyst to analyze POS and household data across the US, developing fact-based presentations for national accounts and regional retailers. You will translate complex data into actionable category insights and collaborate with sales teams to optimize assortment and pricing.
Ideal candidates bring 2+ years in CPG insights, strong Excel/QlikView skills, and excellent presentation abilities to influence retailer decisions.
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