Senior HubSpot Marketing Operations Specialist - Part-time opportunity -

Halo Media LLC; New York (NY); Hybrid; USD 60,000 - 80,000; Part time

Job summary

Halo Media LLC is seeking a part-time Senior HubSpot Marketing Operations Specialist to optimize clients' Martech Stack. The role involves strategic systems design, CRM audits, and collaboration with cross-functional teams. Ideal candidates will have extensive HubSpot experience and a strong focus on operational excellence.

Benefits

100% remote work

Hourly pay in USD

Opportunity to work on challenging projects

Qualifications

• 6+ years of hands-on experience in HubSpot Enterprise.
• Experience cleaning up and optimizing mature Martech ecosystems.
• Operational fluency in GDPR/CCPA compliance.

Responsibilities

• Conduct technical audits of CRMs, identifying risks and opportunities.
• Lead redesign of lifecycle stage tracking and workflows.
• Implement RBAC policies for data integrity.

Skills

CRM Audits

Data Governance

Lifecycle Stages

Lead Scoring

GDPR Compliance

Analytical Skills

English Communication

Job description

Senior HubSpot Marketing Operations Specialist - Part-time opportunity

Join to apply for the Senior HubSpot Marketing Operations Specialist - Part-time opportunity role at Halo Media.

We're a NYC-based digital agency with a global team of over 300, shaping the future of digital experiences for 20 years. Our clients span Media & Entertainment, Retail, Finance, Healthcare, Ticketing, and beyond—each trusting us to push boundaries, challenge the expected, and deliver results that matter.

At Halo, we believe real impact comes from real connections. We forge deep partnerships with our clients so they can do the same with their audiences. Our work blends data-driven strategy with boundary-pushing creativity—spanning digital marketing, product strategy, UI/UX, art direction, and full-stack development.

In a fast-moving digital world, we don't just keep up—we set the pace. We take our work seriously, but never ourselves, because great ideas thrive in an environment of curiosity, collaboration, and just the right amount of irreverence.

Role Overview

We're looking for a Part-Time Senior Marketing Operations Specialist, reporting to the Head of Marketing Strategy. This role involves strategic systems design and execution, leading efforts to optimize our clients' Martech Stack for performance, compliance, and clarity across marketing and sales ecosystems. The ideal candidate enjoys working with CRMs, architecting enterprise solutions, and ensuring automation integrity.

You will work closely with cross-functional teams and client stakeholders to perform CRM audits, build data governance frameworks, and overhaul automation strategies. We seek a proactive leader with high technical fluency, strong compliance focus, and a passion for operational excellence.

What You'll Do

• Conduct technical audits of CRMs, identifying risks, inefficiencies, and opportunities for improvement.
• Lead redesign of lifecycle stage tracking, including workflows and attribution logic.
• Implement RBAC policies to ensure data integrity and role clarity.
• Design and implement scalable lead scoring models aligned with business goals.
• Oversee data hygiene initiatives, including GDPR/CCPA compliance and contact governance.
• Optimize or deprecate workflows and assets; build new ones for campaign operations and lifecycle transitions.
• Collaborate with client teams to optimize form deployment aligned with brand and funnel strategies.
• Audit and enhance attribution reporting, working with analytics teams.
• Evaluate third-party tools, recommending and integrating where necessary.
• Provide documentation and training on system improvements and best practices.

Requirements

About You

• 6+ years of hands-on experience in HubSpot Enterprise, across Marketing and Sales Hubs, at a strategic level.
• Experience cleaning up and optimizing mature Martech ecosystems.
• Deep understanding of lifecycle stages, lead scoring, funnel transitions, and reporting.
• Operational fluency in GDPR/CCPA compliance and contact governance.
• Comfort partnering with Marketing Ops, RevOps, and cross-functional stakeholders.
• Analytical and action-oriented, capable of documenting data models and building workflows swiftly.
• Experience with platforms like Braze, Klaviyo, Dynamic Yield, or Monetate is a plus, especially for cross-channel campaigns and personalization.
• Excellent English communication skills.

Skill Bonus

• Background in consulting, agency work, or multi-client environments.
• Experience with experimentation platforms like Optimizely, Heap, VWO, or Hotjar.
• Experience with custom-coded actions or data sync integrations.
• Familiarity with emerging AI tools for workflow and reporting enhancements.

Benefits

• 100% remote work
• Hourly pay in USD
• Opportunity to work on challenging projects

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Part-time
• Job function: Marketing
• Industries: IT Services and IT Consulting

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