Senior Health Marketing & Content Lead

Duke Health; Durham (NC); On-site; USD 70,000 - 110,000; Full time

Job summary

Duke Health in Durham seeks a Senior Marketing, Communications and Public Relations Specialist to lead the planning and coordination of a comprehensive marketing and PR program that supports DUHS activities and growth for diverse audiences.

You will develop promotional strategies, manage campaigns, and write materials for distribution across multiple media channels while collaborating with internal teams and external contacts.

Qualifications

• Bachelor's degree in Marketing, Journalism, Business or related field is required.
• Two years of directly related experience is required.

Responsibilities

• Lead and coordinate promotional ideas and activities in support of marketing, communications and public relations plans.
• Develop and implement promotional items for publication and circulation in mass media.
• Represent DUHS to local, national, and international media and promote public relations and information services.
• Write, edit and coordinate marketing tactics including brochures, on hold messaging and promotional materials.
• Oversee marketing and public relations projects and track effectiveness of campaigns.

Skills

Strong writing skills

Strong communication skills

Trend analysis

Customer Service

Education

Bachelor's degree in Marketing, Journalism, Business or related field

Job description

Duke Health in Durham seeks a Senior Marketing, Communications and Public Relations Specialist to lead the planning and coordination of a comprehensive marketing and PR program that supports DUHS activities and growth for diverse audiences.

You will develop promotional strategies, manage campaigns, and write materials for distribution across multiple media channels while collaborating with internal teams and external contacts.