Senior GTM Marketing Manager

P2P. org; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Fully remote

Indefinite-term consultancy

Competitive salary in USD

Paid vacation and sick leave

Well-being program

Mental Health care program

Education stipend

Equipment & coworking reimbursement

Overseas conferences

Job summary

P2P.org is seeking a results-driven marketing lead for a fully remote, indefinite-term consultancy. You will own end-to-end B2B marketing initiatives, manage contractors, and collaborate with Product and Sales to translate priorities into scalable campaigns.

With 4+ years of marketing experience, you will analyze campaigns, use LLMs to optimize content, and drive measurable growth across channels. The role offers a competitive USD salary, remote-friendly benefits, and support for education and

Qualifications

• Strong execution skills in at least one marketing channel, with verifiable results.
• At least 4 years of substantive marketing experience, including B2B initiatives.
• Strong communication and stakeholder management; influencing without authority.
• Experience managing contractors or agencies and leading small teams.
• Solid marketing fundamentals: tracking, segmentation, channels, messaging, funnels.
• Regular use of LLMs in marketing work with good judgment.
• Ability to prioritize and deliver with limited supervision while learning product.

Responsibilities

• Turn marketing priorities into plans with budgets, timelines and metrics.
• Own execution and run campaigns in strongest channels using LLMs and automation.
• Manage contractors and internal contributors: set priorities, briefs, review work, address underperformance.
• Coordinate with Product and Sales to clarify requirements and resolve blockers.
• Track spend, lead quality and pipeline contribution; recommend improvements.
• Identify where specialist contractors are needed and manage delivery.

Skills

Campaign execution

B2B marketing

Communication

Contractor management

Marketing fundamentals

Analytics

LLMs in marketing

Prioritization

English proficiency

Job description

P2P.org is the largest institutional staking provider with a TVL of over $10B and a market share exceeding 20% in restaking.

We are continually focused on researching and improving our infrastructure to extract maximum APR while enhancing security. For instance, in ETH and SOL, our NRR is on average 10% higher than the market, and in DOT, it's 20% higher.

We also place significant focus and resources on launching new networks such as TON, Avail, Monad, Babylon, Story, Berachain, and others, along with yield products. From restaking, where we are the largest operator with a 20+% market share, to yield aggregators on stablecoins.

Our clients include BitGo, Copper, Crypto.com, Ledger, ByBit, Bitget, OKX, HTX, Bitvavo, SBI, and others, who choose us for our client-centric approach and extensive product line from unified API to widgets and custom dApps.

We are also actively expanding our product line, exploring RWA, data, yield, and service products for banks, exchanges, custodians, and wallets.

P2P.org unites talented individuals globally.

Despite our distributed team, we share a passion for decentralized finance - a fairer system for all. We code, learn, create, and connect to shape finance's future.

P2P.org boasts a strong reputation and network. We prioritize customer satisfaction and, as tech enthusiasts, develop innovative solutions that bolster our brand.

Responsibilities

• Turn marketing priorities into plans with clear budgets, timelines and success metrics.

• Own execution and personally run campaigns in your strongest channels, using LLMs and automation.

• Manage contractors and internal contributors: set priorities, write briefs, review work and address underperformance.

• Coordinate with Product and Sales to clarify requirements and resolve blockers.

• Track spend, lead quality and pipeline contribution. Recommend what to improve, scale or stop.

• Identify where specialist contractors are needed and manage their delivery.

Requirements

• Strong execution skills in at least one marketing channel, with verifiable examples of campaigns you personally ran and results you achieved. We welcome different channel specializations.

• At least 4 years of substantive marketing experience, including independently owning B2B marketing initiatives. Be ready to explain your contribution, decisions and measurable results.

• Strong communication and stakeholder management skills, including influencing without formal authority and challenging requests constructively.

• Experience managing contractors or agencies and leading people or small teams.

• Solid marketing fundamentals: tracking, segmentation, positioning, messaging, channel selection and conversion funnels.

• Practical analytical skills: interpreting campaign and CRM data, assessing acquisition economics and understanding attribution limitations.

• Regular use of LLMs in marketing work, with sound judgment when reviewing their output.

• Ability to prioritize and deliver with limited supervision, learn complex products and make informed budget decisions.

• Strong written and spoken English.

At P2P.org we have a team of experts with their own unique approach and ownership culture. Together we gain experience and make dreams come true!

• Fully remote

• Full-time contractor (Indefinite-term Consultancy Agreement)

• Competitive salary level in $ (we can also pay in crypto)

• Paid vacation and sick leave

• Well-being program

• Mental Health care program

• Compensation for education, including foreign language & professional growth courses

• Equipment & co-working reimbursement program

• Overseas conferences, community immersion

P2P.orgis committed to providing equal opportunities. All applicants will be considered without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, veteran status, or disability.