Senior GTM Demand Programs and Analytics Manager

Egnyte; Raleigh (NC); Hybrid; USD 120,000 - 140,000; Full time

Benefits offered by this job

Competitive salaries

Flexible hours

Paid holidays and time off

Job summary

Egnyte is hiring a Sr. GTM Demand Programs & Analytics Manager in Raleigh, NC (Hybrid). The role focuses on owning playbooks that guide sellers to build pipeline and on sales incentive programs that drive measurable results.

You will pair Salesforce, SQL, and Tableau with AI tooling to automate and scale demand programs across global teams. As a senior individual contributor, you will partner with Sales, Business Development, Marketing, and RevOps to deliver repeatable, data-driven insights and

Qualifications

• 6+ years in sales operations, revenue operations, GTM analytics, or demand generation in B2B SaaS.
• Bachelor’s degree in Business, Marketing, Analytics, CS, or related field.

Responsibilities

• Own the GTM demand playbooks end to end and refresh reports and messaging behind them.
• Own and optimize sales incentive programs, forecast, track adoption, and coordinate payouts.
• Act as a power user in Salesforce CRM: reports, campaigns, list views, and field logic to power territory planning.

Skills

Sales analytics

Forecasting

Data storytelling

Cross-functional collaboration

Education

Bachelor’s degree in Business, Marketing, Analytics, Computer Science

Tools

Salesforce

SQL

Tableau

APIs / automation

Job description

Sr. GTM Demand Programs & Analytics Manager

Draper, UT (Hybrid); Raleigh, NC (Hybrid); Remote, any allowable state

EGNYTE YOUR CAREER. SPARK YOUR PASSION.

Egnyte is a place where we spark opportunities for amazing people. We believe that every role has a great impact, and every Egnyter should be respected. When joining Egnyte, you’re not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values:

• Invested Relationships
• Fiscal Prudence
• Candid Conversations

ABOUT EGNYTE

Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com.

ABOUT THE ROLE

The GTM (Go To Market) Demand Programs team sits at the intersection of sales and marketing, fueling growth through people, process, and data. We build the outbound engine: design demand programs, engineer data-driven playbooks, and equip business development and sales reps with the signals and systems to generate pipeline with consistency and scale. We operate as one global unit, and we hold ourselves to a simple bar: deliver more efficiently through AI, smarter programs, sharper plays, and systems with feedback loops.

As a Sr. GTM Demand Programs & Analytics Manager, you will own two of the engine’s most visible levers: the playbooks that guide sellers where to build pipeline, and sales incentive programs that help efficiently achieve desired business goals. You will pair deep Salesforce and data skills with modern AI tooling to turn manual, one‑off work into automated, repeatable systems. This is a senior individual-contributor role with program‑owner accountability and a direct line to sales, business development, and RevOps leadership.

ROLE SUMMARY

Own the playbooks and sales incentive programs that show Egnyte’s sellers where to build pipeline. Using Salesforce, developing SQL and Tableau dashboards, and modern AI, you will turn one‑off analysis into automated, repeatable systems, working alongside Sales, Business Development, Marketing, and RevOps leaders. This is a remote, senior individual-contributor role.

WHAT YOU’LL DO

• Sales Playbooks: Primary lead supporting direct and indirect sales and business development playbooks end to end. Define the plays, build and refresh the account and contact reports and messaging behind them, and make every play easy to run and measurable against pipeline.
• Sales Incentive Programs: Own the program lifecycle. Set thresholds from historical data, build forecasts, align sales and business development leadership, track pacing and adoption in flight, coordinate payouts, and turn results into scalable insights.
• Salesforce CRM: Act as a power user in Sales Cloud: reports, campaigns, list views, and field logic that power territory planning, plays, and demand gen programs. Partner with RevOps and IT to push proven logic into production.
• Data & Analytics: Build the datasets and segmentation with SQL, Salesforce reports, and Tableau, behind plays, territory planning, and program measurement, and turn them into clear insights for the business.
• AI‑first Mindset: Replace manual analysis, data hygiene, list building, and reporting with AI‑driven systems that run on their own, and teach the team and field to use them.
• Stakeholder Partnership: Work together with business development, sales, leadership, RevOps, Customer & Field Marketing, and IT. Gather feedback, translate it into actionable improvements, and communicate results to executives.
• One Team, Global: Collaborate across GTM functions and with global colleagues, set priorities, share context, and help the team grow its technical craft. Travel is very limited, typically an occasional team or company event.

WHAT SUCCESS LOOKS LIKE

First 90 days: Learn the playbooks, data model, and active incentive programs. Take over the refresh cycle for at least one playbook and ship your first dashboard or automation.

Within 6 months: Own playbooks and incentive programs end to end, with pipeline measurement tied to every play.

Within 12 months: Deliver measurable gains in pipeline from plays, incentive program ROI, and hours of manual work replaced by automation, with dashboards leaders rely on in business reviews.

DEMONSTRATED SKILLS

• Advanced in Salesforce Sales Cloud (CRM) skills: reporting, campaigns, data model, and account/contact logic.
• Proven SQL skills: complex joins, window functions, and building views and tables.
• Tableau development and management: you have built, published, and maintained dashboards leaders rely on.
• Practical experience building with modern AI: prompts, skills, agents, or workflow automation that drove meaningful outcomes.
• Experience designing or analyzing sales incentive programs and measuring their impact on behavior and pipeline.
• Strong analytical judgment: you lead with data, flag weak assumptions, and communicate findings clearly - from executive to frontline seller.
• Comfort owning programs end to end with minimal oversight, managing multiple workstreams, and meeting deadlines on a quarterly cadence.

YOUR QUALIFICATIONS

• Experience: 6+ years in sales operations, revenue operations, GTM analytics, or demand generation in B2B SaaS, with a track record of building programs that created measurable pipeline.
• Education: Bachelor’s degree in Business, Marketing, Analytics, Computer Science, or a related field (or equivalent experience).

PREFERRED QUALIFICATIONS

• Experience with outbound and sales-tech tools focusing on sales engagement, conversation intelligence, intent & technographic data, and contact‑enrichment platforms, plus LinkedIn prospecting and champion‑tracking tools.
• Experience supporting sales and business development organizations, including territory planning, account prioritization, and contact acquisition.
• Experience with Apps Script, Python, or APIs for automation and integrations.

COMPENSATION

• Base pay range: 120K to 140K Our compensation reflects the cost of labor across multiple U.S. geographic locations, and pay varies based on defined markets. Pay may also depend on job‑related skills, knowledge, and/or experience.

BENEFITS

• Competitive salaries and comprehensive benefits
• Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work‑life balance
• Paid holidays and sick time
• 401(k) with company match
• Health Savings Account (HSA) with a generous employer contribution and Flexible Spending Account (FSA) options
• Up to 12 weeks of paid Parental and 10 weeks Adoption Leave to help you grow your family
• Gym, cell phone, and internet reimbursement
• Free well‑being apps such as Spring Health, as well as access to our Employee Assistance Program (EAP)
• Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
• Your own Egnyte account with lifetime access
• HealthJoy benefits navigation app and One Medical virtual care

Equal Employment Opportunity

Egnyte, Inc. is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, pregnancy‑related conditions, and lactation), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Egnyte, Inc.'s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs, and general treatment during employment.

At Egnyte, we embrace our unique differences and thrive on the individuality of our employees, our products, our customers, our investors, and our communities. Our global Egnyte Employee Communities (EECs) support representation and foster connectedness across our varied workplace.

Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be.

Any employees with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of [e-mail]. Egnyte, Inc. will not allow any form of retaliation against employees who raise issues of equal employment opportunity. If employees feel they have been subjected to any such retaliation, they should contact [e-mail]. To ensure the workplace is free of artificial barriers, violation of this policy including any improper retaliatory conduct will lead to discipline, up to and including discharge. All employees must cooperate with all investigations conducted pursuant to this policy.