Senior Growth Specialist, Weddings

Engine; Chicago (IL); Hybrid; USD 94,000 - 130,000; Full time

Benefits offered by this job

Competitive base pay

Bonuses, commissions & equity

Hybrid-hub model

Job summary

Engine is seeking a growth leader to own wedding-vertical acquisition and retention within business travel. You will define top-of-funnel strategies, run experiments across digital and events, partner with Product and Lifecycle teams, and push AI-enabled initiatives to accelerate learning and performance.

You will shape the roadmap, drive cross-functional alignment, and build end-to-end lifecycle programs that convert customers from first touch through post-checkout, while maintaining a strong

Qualifications

• Strong growth marketing background spanning paid, organic, referral, field or other channels.
• Structured experimentation: hypothesis, test, learn, scale with evidence for expansion.
• Comfort with data: pull analysis, build models, back strategy with numbers; Amplitude/SQL familiarity is a plus.
• Cross-functional ownership: partner with Product, Design, Lifecycle to ship features.
• AI fluency: use AI to multiply output, not as novelty.
• High ownership mentality: treat vertical like a GM, not just a channel.

Responsibilities

• Own Acquisition Strategy: identify top-of-funnel opportunities and translate into experiments.
• Drive Cross-Functional Alignment with Product and Sales to close gaps.
• Build Lifecycle Programs: design end-to-end experiences from first touch to post-checkout.
• Ship the Work: execute when possible and pull in others when needed.
• Instrument and Learn: track metrics, gather data, learn and iterate.
• AI-Native Growth: leverage AI to move faster, personalize at scale, test more.

Skills

Growth marketing

Experimentation

Data analysis

Cross-functional collaboration

AI fluency

Ownership mentality

Tools

Amplitude

SQL

Salesforce

Customer.io

Klaviyo

Job description

About Engine

At Engine, we're transforming business travel into something personalized, rewarding, and simple. For too long, managing travel and spend has been overwhelming and fragmented — we're here to change that. We believe the future of travel should be seamless and powered by technology that delights customers at every step. That's why we're building a platform that brings together corporate travel, a powerful charge card, and modern spend management in one place.

At Engine, we're transforming business travel into something personalized, rewarding, and simple. For too long, managing travel and spend has been overwhelming and fragmented — we're here to change that. We believe the future of travel should be seamless and powered by technology that delights customers at every step. That's why we're building a platform that brings together corporate travel, a powerful charge card, and modern spend management in one place.

Your Mission

You own growth for Engine's weddings vertical, one of the most high-intent, high-value use cases in group travel. That means building the acquisition strategy from the ground up, finding the channels and programs that move the needle, and scaling what works. You'll bring a point of view, test it relentlessly, and turn what you learn into a repeatable growth engine.

This isn't just a channel management role. You'll shape how we acquire and retain wedding customers, influence what we build for them, and help define what winning in this space looks like for Engine.

Key Responsibilities

• Own Acquisition Strategy: Identify the highest-leverage opportunities at the top of the funnel. Build the strategy, translate it into experiments, ship them fast, and scale what works. Digital, field events, referral programs, affiliate, community—nothing is off the table.
• Drive Cross-Functional Alignment: Work closely with Product and Sales to identify what's holding us back from winning more wedding room blocks and help shape the roadmap to close those gaps. You'll bring the customer perspective and the market data.
• Build Best‑In‑Class Lifecycle Programs: Partner with our lifecycle team to design end-to-end programs that transform the wedding customer experience, from the first touchpoint online to post-checkout. Every interaction should feel intentional and worth talking about.
• Ship the Work: This is a hands‑on role. Where you have the skills, execute directly. Where you don't, pull in the right people. You move fast, keep momentum, and don't wait for perfect.
• Instrument and Learn: You track what matters, pull your own data, and use it to make sharper decisions. You build a learning culture around your experiments, wins and losses both.
• AI‑Native Growth: Engine's growth team uses AI as a core part of how we work. Leverage modern tooling to move faster, personalize at scale, and run more tests without depending on engineering or ops.

Qualifications

• Strong growth marketing background with a track record of building and scaling acquisition programs across paid, organic, referral, field, or other channels
• Experience running structured experimentation: hypothesis, test, learn, scale, and share your learnings. You don't just stop when the experiment is done either. If you sees positive signal, you make the case to get more resources to grow.
• Comfort with data. You pull your own analysis, build models, and back your strategy with numbers. Familiarity with tools like Amplitude, SQL, or similar is a plus
• Strong cross‑functional operator who knows how to work with Product, Design, and Lifecycle teams to get things built and shipped
• AI fluency. You use AI to multiply your output, not as a novelty
• High ownership mentality. You treat this vertical like a GM, not like a channel manager

Preferred Qualifications

• Background in B2C or marketplace growth where the buyer is high‑intent and emotionally invested
• Experience with paid media platforms (Google, Meta, TikTok, or similar) and lifecycle or CRM platforms (Salesforce, Customer.io, Klaviyo, Braze, or similar)
• 0-to-1 growth experience building something from early traction, not just managing at scale

Tech Stack

Salesforce, Claude, Amplitude, Customer.io, Outreach, Snowflake, SQL

Compensation

Our compensation packages are based on several factors, including your experience, expertise, and location. In addition to a competitive base salary, total compensation may include equity and/or variable pay (OTE).

Base Pay Range

$93,925—$130,000 USD

The Engine Edge: Perks & Compensation

• Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
• Benefits: Check out our full list at engine.com/culture.
• Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we'll make sure you have what you need to succeed.

Perks and benefits may vary based on employment type, location, and more.