Senior Growth Marketing Manager (Growth Hacker)

Garnerhealth; New York (NY); On-site; USD 151,000 - 170,000; Full time

Benefits offered by this job

Equity incentive

Flexible PTO

Medical/Dental/Vision plan options

401(k) with company match

Flexible spending accounts

Teladoc Health

Job summary

Garner Health in New York City is seeking a Senior Growth Marketing Manager to drive member sign-up and engagement. You will own experimentation across channels, launch new tactics, and build a personalized engagement engine based on member profiles and behavior.

You will design end-to-end growth experiments, optimize campaigns via Iterable, and create scalable workflows and AI tools to automate messaging and reporting. This is a high-impact role in a fast-growing health tech company.

Qualifications

• 5–8+ years of B2C marketing experience in high-growth tech or health tech.
• Proven track record with experimentation and high-volume A/B testing.
• Strong proficiency in marketing automation (Iterable).
• Experience building 1:1 personalized member journeys.

Responsibilities

• Own KPIs related to sign-up rate and engagement across our book of business.
• Run high-velocity A/B and multivariate tests across email, SMS, direct mail, push notifications.
• Launch new marketing channels and tactics end-to-end with ROI focus.
• Build segmentation and personalized journeys in Iterable.
• Automate workflows, build AI tools, and dashboard campaign performance.
• Collaborate cross-functionally with Product, Client Management, Engineering, Revenue Ops and Data.

Skills

Growth hacking

A/B testing

Analytics

Iterable

HTML/CSS

Personalization

Email automation

Cross-functional

Campaign optimization

Project management

Tools

Iterable

HTML/CSS

Job description

Garner’s mission is to transform the healthcare economy, delivering high-quality and affordable care for all.

We are fundamentally reimagining how healthcare works in the U.S. by partnering with employers to redesign healthcare benefits using clear incentives and powerful, data-driven insights. Our approach guides employees to higher-quality, lower-cost care, creating a system that works better for everyone. Patients achieve better health outcomes, employers spend healthcare dollars more effectively, and physicians are rewarded for delivering exceptional care rather than performing more procedures.

Garner is one of the fastest-growing healthcare technology companies in the country. Our products are trusted by the most sophisticated employers and providers in the industry, and we are building a team of talented, mission-driven individuals who are motivated to make a meaningful impact on healthcare at scale.

About the role:

We are seeking an exceptional Senior Growth Marketing Manager (Growth Hacker) to join our Growth Marketing team (within the Growth team in the Product org). This role will report to the VP of Growth Marketing. You will be responsible for driving member sign-up and engagement with Garner, including owning experimentation to optimize existing marketing channels, launching new marketing channels, and building our personalized engagement engine (based on a member’s profile & behaviors, triggering unique member communication journeys). This is a high-impact role at the heart of our growth engine - helping us engage more members, deliver a first-class member experience, and ultimately improve health outcomes at scale.

Where you will work:

This role will be based in our New York City office (in the Financial District). You must be willing to work in the office 3 days per week on Tuesday, Wednesday and Thursday.

What you will do:

• Own KPIs related to sign-up rate and engagement (app usage, reimbursement with Garner) across our book of business
• Own full-funnel, high volume experimentation: You can run multiple high-velocity A/B and multivariate tests weekly across email, SMS, direct mail, push notifications to drive sign-up and engagement KPIs
• Launch new marketing channels & tactics: Innovate to develop new marketing tactics & channels that help us drive member sign-up and engagement with Garner - end-to-end design and execution - including strategy & concept design, business case / ROI proposal & analysis, testing & iteration, and reporting to leadership on performance
• Build segmentation & personalized journeys: Build capability for segmenting, targeting, and personalizing member journeys through complex, automated workflows in Iterable that leverage multiple data sources (health triggers, demographics, Garner engagement) to deliver 1:1 personalization at scale
• Build scalable processes & AI tools: You will build our “growth tech stack,” automate workflows, build AI tools (eg coding & QA agents in Iterable, reporting & campaign optimization, personalized messages to members), and create automated dashboards to analyze and optimize campaign performance
• Collaborate cross-functionally: Partner with other Product teams, Client Management, Engineering, Revenue Operations, and Data

The ideal candidate has:

• 5-8+ years of B2C marketing experience and a proven Growth Hacker: Strong experience in Growth at high-growth tech, health tech, or ecommerce company (in a growth marketing, growth hacking, growth product, lifecycle marketing, or similar role)
• Results-oriented strategic problem solver who is analytical, creative & innovative, results-driven, and excited to build new capabilities to increase our sophistication in B2C marketing
• Proven track record with experimentation, including high volume A/B testing driving real quantitative results
• A technical marketer who has strong proficiency in marketing automation platforms (preferably Iterable) executing campaign builds & leveraging HTML/CSS for basic email template customization
• Personalization expert, with deep experience in segmentation, targeting, and executing personalized member journeys
• Strong critical thinking & problem solving skills - able to break down complex problems with logic, structure, and supporting in-depth analysis
• Strong project management skills - ability to juggle multiple priorities, meet deadlines, and work cross-functionally
• A desire to be a part of a high-performing, mission-driven team that operates with intense urgency, a strong sense of individual accountability, and a commitment to authentic feedback.

This is a unique opportunity to join a fast-growing company in a transformative role, helping shape the future of healthcare.

Compensation Transparency:

The target salary range for this position is $151,000 - $170,000. Individual compensation for this role will depend on various factors, including qualifications, skills, and applicable laws. In addition to base compensation, this role is eligible to participate in our equity incentive and competitive benefits plans, including but not limited to: flexible PTO, Medical/Dental/Vision plan options, 401(k) with company match, flexible spending accounts, Teladoc Health and more.

Equal Employment Opportunity:

Garner Health is proud to be an Equal Employment Opportunity employer and values diversity in the workplace. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.

Garner Health is committed to providing accommodations for qualified individuals with disabilities in our recruiting process. If you need assistance or an accommodation due to a disability, you may contact us at [e-mail].