Senior Graphic Designer, Digital - Remote

WebstaurantStore; Lititz (Lancaster County); On-site; USD 90,000 - 115,000; Full time

Benefits offered by this job

Medical

Vision

Dental

PTO

Paid parental leave

401(k) matching

Job summary

WebstaurantStore is seeking a Senior Graphic Designer, Digital to lead the creation of on-brand digital experiences across our website, email, paid media, and other channels. You will own the digital design lifecycle from concept through final delivery, ensuring usability, performance, and brand alignment.

You will work closely with Brand, Marketing, UX/UI, Development, and Merchandising teams to deliver compelling experiences that convert and delight customers while maintaining design system

Qualifications

• 5+ years of graphic design experience with a focus on digital design.
• Experience designing for web, email, and paid digital advertising.
• Strong typography, color theory, and user-centered design principles.
• Experience working with design systems and component libraries.

Responsibilities

• Lead the design of digital creative for website banners, landing pages, email campaigns, and paid digital ads.
• Develop digital concepts that align with brand identity and campaign goals.
• Design across web, email, social, and display formats.
• Translate brand guidelines into cohesive, high-converting digital creative.

Skills

Graphic design

Digital design

Web design

Brand consistency

Collaboration

Tools

Adobe Creative Suite

Figma

Sketch

Job description

Job Summary

The Senior Graphic Designer, Digital is a creative leader responsible for designing compelling, on-brand digital creative across our website, email, paid media, and other digital touchpoints. This role owns digital design from concept through final file delivery - balancing strong visual design with usability, performance, and brand consistency.

Job Summary

The Senior Graphic Designer, Digital is a creative leader responsible for designing compelling, on-brand digital creative across our website, email, paid media, and other digital touchpoints. This role owns digital design from concept through final file delivery - balancing strong visual design with usability, performance, and brand consistency.

This person brings a deep understanding of digital design best practices, responsive design principles, and web production, and thrives working cross-functionally with Brand, Marketing, UX/UI, Development, and Merchandising to deliver digital experiences that convert and delight customers.

Responsibilities

Digital Design & Concept Development

• Lead the design of digital creative for website banners, landing pages, email campaigns, and paid digital ads
• Develop digital concepts that align with brand identity, campaign goals, and target customer
• Design across a variety of digital formats including web, email, social, and display advertising
• Translate brand guidelines and marketing objectives into cohesive, high-converting digital creative
• Collaborate with UX/UI and Development teams to ensure designs translate accurately into functional experiences

Production & Technical Execution

• Prepare and deliver production-ready files that meet web, email, and platform specifications
• Demonstrate working knowledge of responsive design principles across devices and screen sizes
• Manage visual consistency through the use of design systems, style guides, and component libraries
• Build and work within templates provided by Development and UX teams
• Conduct QA checks and address feedback on layout, functionality, and rendering across browsers/devices

Cross-Functional Collaboration

• Partner with Brand, Marketing, Merchandising, UX/UI, and Development throughout the design process
• Translate technical and business requirements into design solutions without compromising brand quality
• Present digital concepts and design rationale to internal stakeholders
• Collaborate with Development to ensure smooth handoff, version control, and deployment

Brand & Design Consistency

• Uphold and evolve brand standards across all digital touchpoints
• Ensure visual consistency across web pages, email campaigns, and digital advertising
• Contribute to the development and documentation of digital design guidelines and standards

File Management & Process

• Maintain organized, production-ready digital files with proper naming conventions and versioning in the DAM
• Manage multiple digital projects simultaneously across various campaigns and timelines
• Proactively communicate progress, risks, and design decisions to the team

Physical Requirements

• Work is performed while sitting/standing and interfacing with a personal computer.
• Requires the ability to communicate effectively using speech, vision, and hearing.
• Requires the regular use of hands for simple grasping and fine manipulations.
• Requires occasional bending, squatting, crawling, climbing, and reaching.
• Requires the ability to occasionally lift, carry, push, or pull medium weights, up to 50lbs.

Remote Work Qualifications

• Access to a reliable and secure high-speed internet connection. Cable or fiber internet connections (at least 75mbps download/10mbps upload) are preferred, as satellite connections often cannot support the technologies used to perform day-to-day tasks.
• Access to a home router and modem.
• A dedicated home office space that is noise- and distraction-free. The space should have strong wireless connection or a wired Ethernet connection (wired connection is preferred, if possible).
• A valid, physical address (apartment, suite, etc.). PO Boxes are not supported, as a physical address is required for you to receive your computer equipment.
• The desire and ability to work and communicate with other team members via chat, webcam, etc.
• Legal residents of one of the following states: (AK, AL, AR, AZ, CT, DE, FL, GA, IA, ID, IN, KS, KY, LA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, VT, WI, WV, or WY). H-1B Visa Sponsorship Not Available, W2 only.

Experience

5+ years of graphic design experience with a strong focus on digital design

Education

This role does not require a degree. We value relevant skills and experience and alignment with our core values above all else.

Desired Traits & Skills

• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator) and Figma or Sketch
• Demonstrated experience designing for web, email, and paid digital advertising
• Strong working knowledge of responsive design principles and digital design best practices
• Experience working within or building component-based design systems
• Familiarity with basic HTML/CSS concepts and web accessibility standards a plus
• Strong understanding of typography, color theory, and user-centered design principles
• Experience working with UX/UI designers and developers
• Ability to manage multiple concurrent projects and deliver on tight timelines
• Strong attention to detail with excellent organizational and communication skills
• Experience in retail, e-commerce, or high-traffic digital environments preferred

Company Overview

The foodservice professional's premier source for restaurant equipment, supplies, and knowledge online. Our purpose is to empower and equip people to run their businesses more profitably and efficiently.

Benefits

• Medical
• Vision
• Dental
• PTO
• Paid Maternity Leave
• Paid Parental Leave
• Life Insurance
• Disability
• Dependent Care FSA
• 401(k) matching
• Employee Assistance Program
• Wellness Incentives
• Company Discounts
• AT&T & Verizon Discount
• Bonus Opportunities
• Accident Insurance
• Critical Illness Insurance
• Adoption Assistance

Available at HQ Locations Only

• On-Site Fitness Centers
• Dog-friendly Offices