Senior Graphic Designer

goop; United States; On-site; USD 70,000 - 80,000; Full time

Benefits offered by this job

Goopcation

Goop discounts

Brand partner offers

Lifestyle resources & events

Beautiful workspace in Santa Monica

Job summary

goop is seeking a Senior Graphic Designer to join our Design Team. You will lead the creation of digital and print collateral across marketing, editorial, branding, advertising, and experiential initiatives.

You’ll collaborate with cross-functional teams to ensure a cohesive goop aesthetic and elevate brand across all touchpoints, mentoring junior designers and maintaining high creative standards. Hybrid/remote options available in Santa Monica.

Qualifications

• 6+ years of graphic design experience within beauty, wellness, fashion, luxury or online media.
• A standout portfolio showing clean, consistent aesthetic across digital and print.
• Mastery of Adobe Creative Suite; knowledge of Figma is a strong plus.
• Degree in graphic design, fine arts, or related field.
• Proven ability to mentor junior designers and lead projects end-to-end.
• Impeccable typography, layout sense, and collaborative skills.

Responsibilities

• Lead design of digital and print assets across marketing, editorial, branding and experiential initiatives.
• Set and uphold creative standards; guide junior designers and ensure quality.
• Drive projects from concept to production with cohesive design approach.
• Collaborate with marketing, brand partnerships, and product teams to translate goals into visuals.
• Champion the goop visual identity across digital and physical experiences.

Skills

Graphic design experience

Portfolio

Adobe Creative Suite

Figma

Graphic design degree

Mentor juniors

Typography & layout

Education

Graphic design degree

Tools

Adobe Creative Suite

Figma

Job description

goopis a lifestyle platform dedicated to exploration, curation, and groundbreaking conversation. From its award-winning beauty and fashion lines to its expansive editorial lens, goop invites women to embrace the process of becoming, and to discover deep joy in the pursuit of pleasure, beauty, and growth in all phases of life.

Gwyneth Paltrow began goop in the fall of 2008 as a weekly newsletter. It has expanded into a beauty, fashion, and food businessthat’salso known for its products, curation, podcast, TV shows, live events, and retail stores.

About You

You'rea highly seasoned designer with a refined creative vision and a deep passion for beauty, wellness, and lifestyle brands. You thrive leading creative projects from concept to completion, are equally at home mentoring junior talent as you are executing flawlessly on your own — and you bring a strategic eye to every pixel.

About The Role

goop is seeking a Senior Graphic Designer to join our Design Team. In this role, you will lead the creation of digital and print collateral across marketing, editorial, branding, advertising, and experiential initiatives, helping to set andmaintaina high creative standard across the brand.You’llpartner closely with cross-functional stakeholders across marketing, brand partnerships, and product to ensure a cohesive goop aesthetic across every touchpoint.

Responsibilities include:

• Lead the design of digital and print assets — from landing pages and editorial layouts to email campaigns, social assets, invitations, signage, and decks — that elevate the goop brand across all channels.
• Set and uphold the creative standard for the team, providing direction and constructive feedback to junior designers to ensure quality and consistency.
• Drive projects from concept through final production, iterating rapidly whilemaintaininga cohesive design approach across a wide range of content.
• Partner closely with marketing, brand partnerships, and product teams to translate strategic goals into compelling visual executions under tight deadlines.
• Champion and evolve the goop visual identity, proactivelyidentifyingopportunities to push the brand forward across both digital and physical experiences.

Qualifications & Experience

• 6+ years of graphic design experience with a strong background in beauty, wellness, fashion, luxury, and/or online media.
• A standout portfoliodemonstratinga clean, consistent aesthetic and breadth across digital and print formats.
• Mastery of Adobe Creative Suite; working knowledge of Figma a strong plus.
• Degree in graphic design, fine arts, ora relatedfield.
• Proven ability to mentor junior designers and lead projects end-to-end with minimal oversight.
• Impeccable taste, sharp eye for typography and layout, and the ability to work both collaboratively and independently with outstanding interpersonal skills.

FAQ

• Compensation : $70,000-$80,000 + Equity . This is a full-time, exempt role . Please note that this range represents the low and high end of the anticipated base salary range for the United States based position. Goop, in good faith, reasonably expects to pay the position within this salary range. Goop provides the salary range in compliance with all applicable federal, state and local laws. The actual base salary will depend on numerous factors such as: experience, training, knowledge and skills, and if the location of the job changes.
• Benefits : Generous health benefits package, fertility benefits and paid parental leave.
• Perks : “ goopcation ” paid company summer break, generous goop discounts, special offers with brand partners, access tocustom lifestyleresourcesand events, and a beautifulworkspacein SantaMonica
• Work Philosophy : At goop we believe that creativity, innovation and camaraderie are essential to our business, our culture and our employee’s growth and development. With our Hybrid Work Policy, we are committed to promoting collaboration, productivity and employee well-being by maximizing the benefits of both in-person and remote work. We are in office Tuesdays and Thursdays. We are also open to this person being full remote.

goop is an Equal Opportunity Employer. goop does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. All information provided by the applicant is collected, stored and processed in accordance with the terms of our CCPA Notice for Job Candidates. Job Disclosures: No applicant disclosures related to physical requirements or ADA-related considerations are relevant for this role.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in goop’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Voluntary Self-Identification of Disability

Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder (not currently using drugs illegally)
• Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
• Epilepsy or other seizure disorder
• Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
• Intellectual or developmental disability
• Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
• Missing limbs or partially missing limbs
• Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
• Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
• Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
• Partial or complete paralysis (any cause)
• Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
• Short stature (dwarfism)
• Traumatic brain injury