Senior Global Campaign Architect

Palo Alto Networks

Santa Clara (CA)

On-site

USD 138,000 - 222,000

Full time

26 hours ago
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Job summary

Palo Alto Networks in Santa Clara, CA, seeks a Senior Integrated Campaign Strategist to translate complex business objectives into a unified, high-fidelity narrative. You will connect Brand and Demand across the buyer journey from awareness to conversion, ensuring consistency and impact.

You will own full-funnel programs, collaborate with Sales, Product, and BUs, and empower regional teams with modular Campaign-in-a-Box frameworks to accelerate execution.

Qualifications

  • 10+ years of deep background in integrated marketing.
  • 5+ years dedicated to B2B campaign orchestration at scale.
  • Proven ability to navigate long, complex sales cycles.
  • Mastery of the B2B marketing funnel and alignment of content lifecycles.

Responsibilities

  • Design end-to-end programs moving Buying Groups through the funnel.
  • Erase silos between brand equity and demand generation.
  • Partner with Sales, Product, and BUs to own the campaign lifecycle.
  • Maintain a global purview with modular Campaign-in-a-Box frameworks.
  • Define core strategic logic binding campaigns and customer experience.
  • Lead the narrative across global channels and adapt for regional needs.
  • Synthesize data into executive-level showcases and optimize performance.

Skills

Integrated marketing
B2B demand generation
Cross-functional leadership
Executive storytelling
Channel strategy

Job description

Palo Alto Networks in Santa Clara, CA, seeks a Senior Integrated Campaign Strategist to translate complex business objectives into a unified, high-fidelity narrative. You will connect Brand and Demand across the buyer journey from awareness to conversion, ensuring consistency and impact.

You will own full-funnel programs, collaborate with Sales, Product, and BUs, and empower regional teams with modular Campaign-in-a-Box frameworks to accelerate execution.

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