Senior Field Marketing Lead - AI-Driven Manufacturing

REDZONE; Chicago (IL); On-site; USD 125,000 - 135,000; Full time

Benefits offered by this job

Marketing Bonus Plan

Job summary

Redzone, the Connected Workforce unit within QAD, seeks a Senior Field Marketing Manager to own regional programs that build pipeline in manufacturing. You will partner with Sales, Product Marketing, Digital, and Customer Marketing to plan, run, and measure events and campaigns that move accounts forward.

You will lead regional field plans tied to pipeline goals, plan end-to-end events, and collaborate on messaging across paid, email, and web channels.

Qualifications

• 5+ years in B2B field marketing with events and programs that produced measurable pipeline.
• Understanding of manufacturing plant floor operations and buyers.
• Hands-on event planning and end-to-end execution.
• Willingness to travel 30% of the time.

Responsibilities

• Build and run regional field plans tied to pipeline and revenue goals.
• Plan and execute events end to end: trade shows, executive dinners, customer roundtables, and plant tours.
• Align with Sales on target accounts, pre-event outreach, and post-event follow-up.
• Collaborate with Product Marketing and Digital on messaging and paid channels.
• Use AI for account research, targeting, personalization, follow-up.
• Report on channel performance focusing on sourced and influenced pipeline.
• Manage agency and vendor relationships, budgets, and timelines.
• Share customer and field insights with the broader marketing team.

Skills

B2B field marketing

Event planning

Salesforce

Marketing automation

AI in marketing

Cross-functional collaboration

Tools

Salesforce

Marketing automation

Job description

Redzone, the Connected Workforce unit within QAD, seeks a Senior Field Marketing Manager to own regional programs that build pipeline in manufacturing. You will partner with Sales, Product Marketing, Digital, and Customer Marketing to plan, run, and measure events and campaigns that move accounts forward.

You will lead regional field plans tied to pipeline goals, plan end-to-end events, and collaborate on messaging across paid, email, and web channels.