Senior Editor

Gensler; Austin (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

Gensler in Austin, TX seeks a Senior Editor to lead content marketing and editorial strategy. You will manage the content operation for the firm's new website, ghostwrite and edit across channels, and partner with leaders to shape the brand narrative.

You bring 10+ years in editorial roles, strong storytelling, and experience scaling digital publishing. This is a senior IC role reporting to the Editorial Director, with global audience impact.

Qualifications

• 10+ years of editorial experience with a track record in thought leadership.
• Experience growing a digital editorial operation and brand publication.
• Editorial mindset and ability to balance business needs with storytelling.

Responsibilities

• Ghostwrite for owned and third-party channels and edit blog content.
• Lead the editorial strategy for Gensler's new website and brand publishing operations.
• Collaborate with senior leaders and cross-functional teams on content plans.

Skills

Editorial leadership

Content marketing

Storytelling

Stakeholder management

Digital & print publishing

Brand voice development

SEO/content optimization

Education

Bachelor's degree in Creative Writing, English Literature, Journalism, or Communications

Job description

Austin, TX, US

Full-Time

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We are not just designers. We are tinkerers, craftspeople, visionaries, innovators, and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve the world's most challenging problems, like designing a more resilient and equitable future for our cities and communities.

Gensler's Global Marketing & Brand Communications Studio is an award-winning, strategic marketing communications team that supports the firm's marketing and business development activities. We are looking for a dynamic, self-motivated, team-first Senior Editor with content marketing experience and editorial background to create print and digital content from concept through to delivery. In representing the voice and visual presentation of Gensler, the Senior Editor will collaborate with designers, fellow editors, strategists, and media relations representatives across our organization. This is a senior individual contributor role for a seasoned communications professional who can operate independently, develop smart strategy, and execute compelling content that advances the firm's brand, deepens engagement with clients, prospective talent, media, and design advocates, and connects meaningfully with our global audience.

Your Role

You are a member of our Global Marketing & Brand Communications Studio, reporting to our Editorial Director and serving as a key deputy in shaping the firm's editorial strategy. You will take a central role in building and sustaining the content operation for Gensler's new website, including contributing to pre-launch content development and, once live, helping to establish the site as a flagship brand publishing destination.

The ideal candidate has deep writing and editing expertise, a proven track record of managing stakeholders, and the ability to translate complex subject matter into compelling narrative content across multiple channels and formats. You have a sharp editorial instinct, a collaborative mindset, and a reporter's curiosity with the ability to uncover and track down unique storylines. Having experience contributing to a strategic marketing team for professional services and B2B companies is a must.

What You Will Do

• Ghostwrite for owned and third-party channels.
• Assign and edit blog content.
  • This includes discussing ideas with the firm's thought leaders, writing outlines and assignment memos, providing notes and potentially difficult feedback, and revising content while managing stakeholders.
  • Write compelling headlines.
• Research and write case studies/project stories.
• Play a leading editorial role for Gensler's new website.
  • This includes contributing to pre-launch content planning, editing, and preparation, and helping to build and sustain a brand publishing operation once the site goes live.
• Have a deep and day-to-day knowledge of the architecture, design, and building industry and be able to articulate how we should respond to relevant news.
• Write and edit for the firm's major publications such as Design Forecast.
  • Use your deep knowledge of the industry to inform trends.
• Contribute to lineup discussions for Dialogue Now, Gensler.com Homepage, Gensler.com Ideas Page, and the Firmwide Editorial Calendar.
• Interview principals, designers, and senior leadership for on-camera Q&As.
• Collaborate on video scripts as needed.
• Collaborate on social media content as needed.

Your Qualifications

• 10+ years of experience in editorial positions (writer, editor, copy editor) with experience in developing compelling thought leadership
• Deeply passionate about content marketing and innovative storytelling of a brand in both digital and print forms-an ability to balance business needs with compelling creativity and brand integrity
• Experience launching or growing at scale a digital editorial operation such as a brand publication, content hub, or content-forward website.

• Editorial mindset that seeks to understand what's new and relevant, what content audiences consume, and how to create it
• Great storytelling ability and an eye for detail with a keen ability to adjust your tone based on your audience
• Self-management skills and an understanding for how to manage the priorities of multiple stakeholders
• A team-first player with an outstanding ability to communicate with colleagues and internal stakeholders

• Experience across a range of media (digital and print)-enjoys working on big ideas and small points of execution, and everything in between
• Experience collaborating with senior executives (C-suite, Managing Directors, Subject Matter Experts, etc.)
• Experience working with decentralized multi-location, global and multicultural communications teams
• Minimum requirement of a Bachelor's degree in Creative Writing, English Literature, Journalism, or Communications
• Experience in the design, architecture, real estate, or building industries is of interest
• Experience for a professional services firm, in-house, or working for an agency is preferred

Life at Gensler

At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to "Well-being Awareness Week," our offices reflect our people's diverse interests.

We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.

As part of the firm's commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.

NOTICE TO APPLICANTS

We are proud to be an Equal Employment Opportunity and All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state and local law.

Individuals with disabilities and protected veterans are encouraged to apply. We also consider qualified applicants with criminal histories consistent with federal, state and local law.

See also Know your rights: Workplace discrimination is illegal, right to work and E-verify program, as required by law.

Gensler endeavors to make gensler.com/careers accessible to all applicants. If you need assistance or an accommodation due to a disability, you may contact us.

Regarding Gensler's approach to recruiting new talent, we will never ask an applicant for sensitive or personal financial information during the recruitment process. We advise all applicants seeking employment with Gensler to review available information on recruitment fraud. Anyone who suspects that they have been contacted by someone falsely representing Gensler should email [e-mail].