Senior Director Retail Marketing

SKIMS

Los Angeles (CA)

On-site

USD 175,000 - 190,000

Full time

14 days+

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Benefits offered by this job

Company Paid Healthcare

401(k) savings plan

Unlimited PTO

Free weekly catered lunch

Annual holiday and summer parties

Job summary

A leading fashion brand is seeking a Senior Director of Retail Marketing to drive brand growth and market share across channels. The role involves developing integrated marketing strategies and enhancing brand visibility. Ideal candidates will have over 10 years of retail marketing experience, strong leadership skills, and the ability to thrive in a fast-paced environment. Competitive salary package offered with extensive benefits including healthcare, 401(k), and more.

Qualifications

10+ years of experience in retail marketing, preferably in fashion or consumer brands.
Experience leading strategy and execution for retail and wholesale marketing.
Strong leadership and communication skills.

Responsibilities

Drive brand growth and revenue across wholesale and retail channels.
Lead the development and execution of integrated marketing strategies.
Collaborate with teams to develop marketing plans and product launches.

Skills

Retail marketing experience

Leadership skills

Communication skills

Stakeholder management

Project management skills

Job description

Senior Director Retail Marketing

Department: Brand Marketing

Employment Type: Full Time

Location: Los Angeles HQ

Reporting To: Grace Mason

Compensation: $175,000 – $190,000 / year

Description

SKIMS is a solutions‑oriented brand creating the next generation of underwear, loungewear, shapewear, and essentials. We are setting new standards by delivering technically innovative, comfort‑driven products with elevated design for everybody.

At the intersection of culture, innovation, and commerce, SKIMS is a global brand redefining modern apparel. Our teams are built on creativity, collaboration, and operational excellence, and we are committed to fostering an inclusive, high‑performance environment where ambitious, curious, and values‑driven individuals can do the best work of their careers.

As we continue to scale globally, our HQ teams play a critical role in shaping strategy, building world‑class infrastructure, and driving sustainable growth across markets.

Position Summary

The Senior Director of Retail Marketing is a strategic leadership role responsible for driving brand growth, revenue, and market share across wholesale and retail channels. This individual will lead the development and execution of integrated marketing strategies that enhance brand visibility, strengthen key partnerships, and deliver compelling consumer experiences across physical and digital retail environments.

Key Responsibilities

Ensure consistent brand storytelling and customer experience.
Build and maintain strong relationships with key wholesale and franchise partners to maximize brand presence, commercial success, and global expansion.
Collaborate with commercial teams to develop account‑specific marketing plans, promotions, and product launches.
Oversee wholesale and franchise marketing activities (digital and physical), ensuring alignment with brand standards.
Build, mentor, and lead a high‑performing team.
Collaborate cross‑functionally with commercial, creative, and wider brand teams.
Manage external agencies, vendors, and partners as needed.

Skills, Knowledge and Expertise

10+ years of experience in retail marketing, experiential marketing, or wholesale marketing, preferably within fashion, lifestyle, or consumer brands.
Proven experience leading strategy for and execution of retail and wholesale marketing including but not limited to store openings, regional expansion, physical activations, and digital messaging.
Strong leadership, communication, and stakeholder management skills.
Experience managing budgets, agencies, and cross‑functional teams.
Highly strategic with the ability to also execute in a fast‑paced, high‑growth environment.

Key Competencies

Strategic thinking and execution
Leadership and team development
Relationship building and influence
Creativity and innovation
Strong project management skills

Work Environment

Fast‑paced, collaborative environment.
Ability to travel domestically and internationally as needed to support key initiatives, including partner meetings, store openings, and physical activations.

Benefits and Culture