Senior Director of Digital Marketing

TieTalent; New York (NY); On-site; USD 115,000 - 201,000; Full time

Job summary

Join a pioneering company in data security as the Senior Director of Digital Marketing. This key role involves leading a high-performing digital marketing team, optimizing various digital channels, and driving strategic initiatives to expand market presence. You will collaborate closely with product marketing and sales teams, ensuring alignment with business objectives while managing and optimizing the customer journey.

Benefits

Ability to work remotely, with office setup reimbursement

Unlimited PTO

Paid holidays and sick time

Health, vision, and dental insurance

Life, short and long-term disability insurance

Qualifications

• Proven experience in leading digital marketing teams.
• Deep understanding of SEO, SEM, and digital trends.

Responsibilities

• Own and optimize digital marketing channels including website and SEO.
• Analyze KPIs across digital platforms to improve ROI.

Skills

SEO

SEM

Digital Campaign Management

Data Analysis

Education

Bachelor's degree in Marketing or related field

Relevant certifications (e.g., Google Analytics)

Job description

2 days ago Be among the first 25 applicants

Who We Are

Come join the company reinventing data security, empowering businesses to realize the full potential of their data. As the leading data security platform purpose-built for the cloud era, Cyera's mission is to reinvent how businesses secure data, enable agile collaboration, and boldly pursue new business opportunities. Trusted by security teams at leading global businesses, our team is proving that data security is the next big thing in cyber. Backed by the world's leading investors and working with a large and growing list of Fortune 1000 companies, we are looking for world-class talent to join us as we usher in the new era of data security.

About

Description

Who We Are

Come join the company reinventing data security, empowering businesses to realize the full potential of their data. As the leading data security platform purpose-built for the cloud era, Cyera's mission is to reinvent how businesses secure data, enable agile collaboration, and boldly pursue new business opportunities. Trusted by security teams at leading global businesses, our team is proving that data security is the next big thing in cyber. Backed by the world's leading investors and working with a large and growing list of Fortune 1000 companies, we are looking for world-class talent to join us as we usher in the new era of data security.

THE OPPORTUNITY

We're looking for a data-driven, results-oriented Senior Director of Digital Marketing to lead and scale our digital engine. This individual will be responsible for owning and optimizing all digital marketing channels including website strategy, SEM, SEO, Display, Organic, and Paid Social channels to drive awareness, engagement, and pipeline. This is a high-impact role with visibility across the executive team and close collaboration with product marketing, demand generation, sales, and design.

Responsibilities

• Own and evolve the company website as a strategic growth asset overseeing UX, conversion rate optimization (CRO), content updates, infrastructure, and web performance.
• Lead the SEO strategy and execution across on-page, off-page, and technical SEO to improve organic visibility, rankings, and traffic.
• Manage and optimize paid digital campaigns across search, display, retargeting, and social platforms balancing awareness and performance goals.
• Develop and scale content syndication programs with external partners to expand reach, drive qualified leads, and support the buyer's journey.
• Partner closely with campaigns, PMM, and brand to align digital programs with pipeline goals and target personas.
• Build, mentor, and scale a high-performing digital team and agency ecosystem.
• Analyze and report on KPIs across all digital channels, using insights to continually improve ROI and influence strategic marketing decisions.
• Ensure digital compliance with privacy, accessibility, and brand standards.
• Expand digital footprint in EMEA & ANZ.
  
  

Requirements

REQUIRED QUALIFICATIONS:

• Own and evolve the company website as a strategic growth asset overseeing UX, conversion rate optimization (CRO), content updates, infrastructure, and web performance.
• Lead the SEO strategy and execution across on-page, off-page, and technical SEO to improve organic visibility, rankings, and traffic.
• Manage and optimize paid digital campaigns across search, display, retargeting, and social platforms balancing awareness and performance goals.
• Develop and scale content syndication programs with external partners to expand reach, drive qualified leads, and support the buyer's journey.
• Partner closely with campaigns, PMM, and brand to align digital programs with pipeline goals and target personas.
• Build, mentor, and scale a high-performing digital team and agency ecosystem.
• Analyze and report on KPIs across all digital channels, using insights to continually improve ROI and influence strategic marketing decisions.
• Ensure digital compliance with privacy, accessibility, and brand standards.
• Expand digital footprint in EMEA & ANZ.
  
  

Compensation Information

In addition to a standard benefits and equity package, we offer a generous salary. Final compensation will vary based on seniority and relevance of experience, location, and position requirements.

This role may be eligible for potential merit increases based on factors such as individual or company performance, time in role, and other discretionary factors.

BENEFITS - Why Cyera?

• Ability to work remotely, with office setup reimbursement
• Unlimited PTO
• Paid holidays and sick time
• Health, vision, and dental insurance
• Life, short and long-term disability insurance
  
  

Nice-to-have skills

• SEO
• SEM
• Search
• Accessibility
• New York, New York
  
  

Work experience

• Digital specialist
• SEO
• Social Media
  
  

Languages

• English

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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