Senior Director, Growth Marketing

AI Chopping Block; Northern (KY); Hybrid; USD 224,000 - 280,000; Full time

Benefits offered by this job

Comprehensive health coverage

401(k) with company match

Equity grant participation

Flexible PTO

Job summary

Jasper seeks a strategic Senior Director of Growth Marketing to build and scale its enterprise growth engine. Reporting to the CMO, you will lead an integrated growth organization across field, performance, lifecycle, ABM, and organic growth, partnering with Sales to accelerate enterprise revenue.

You’ll drive campaign performance, funnel analytics, and experimentation, while building a high-performing team and applying AI-driven marketing to optimize outcomes.

Qualifications

• 10+ years leading B2B SaaS growth or revenue marketing.
• Track record of building pipeline through integrated digital, lifecycle, ABM, and field marketing.

Responsibilities

• Lead Jasper’s integrated growth strategy across paid media, lifecycle marketing, web, SEO/GEO/AEO, field marketing, and ABM.
• Partner with Sales to accelerate enterprise pipeline and enable revenue growth.
• Define target accounts, build account-based programs, and prioritize investment for predictable pipeline expansion.
• Manage and optimize funnel performance, forecasting, and reporting to drive data-driven decisions.
• Build and develop a high-performing marketing team spanning performance, lifecycle, organic growth, and field marketing.

Skills

B2B SaaS growth

Pipeline building

Performance marketing

ABM (account-based)

Sales alignment

Data-driven decisions

Team leadership

Executive communication

Job description

Jasper is the marketing agents platform, built to help enterprises orchestrate AI agents that execute marketing work at scale. Purpose-built for marketing teams, Jasper enables faster, more consistent execution across campaigns, personalization, localization, and compliance—while maintaining enterprise-grade control and governance.
Jasper is trusted by hundreds of enterprises worldwide, including Prudential, Cushman & Wakefield, and nearly 20% of the Fortune 500. Founded in 2021, Jasper has team members across the U.S., Australia, and France.

About the Role

We’re looking for a strategic, data-driven Senior Director of Growth Marketing to build and scale Jasper’s enterprise growth engine.

Reporting to the CMO, you’ll lead our integrated growth organization spanning field marketing, performance marketing, lifecycle marketing, account-based marketing, and organic growth (SEO, GEO, and AEO). You’ll partner closely with Sales to accelerate Jasper’s enterprise, account-led growth strategy while driving predictable pipeline and revenue.

This is a highly cross-functional leadership role for someone who is equally comfortable setting company-level growth strategy and diving into campaign performance, funnel analytics, and execution. You’ll lead a high-performing team and pioneer how AI transforms modern growth marketing—from campaign execution and personalization to experimentation, measurement, and optimization.

You’ll work closely with leaders across Sales, Customer Success, Product Marketing, Marketing Operations, Product, and the executive team to shape how one of the fastest-moving AI companies in the market grows.

What you will do at Jasper

Build Jasper’s Enterprise Growth Engine

• Lead Jasper’s integrated growth strategy across paid media, lifecycle marketing, web, SEO/GEO/AEO, field marketing, and account-based marketing.

• Build a unified growth engine that accelerates pipeline across our enterprise sales motion and leverages AI to continuously improve speed, personalization, and performance.

Run World-Class Enterprise Marketing Programs

• Lead Jasper’s field marketing and account-based marketing strategy, bringing together executive events, customer engagement, digital campaigns, and sales plays into a cohesive enterprise growth motion.

• Partner closely with Sales to create high-impact programs that build relationships, accelerate pipeline, and expand strategic accounts.

Partner Deeply with Sales

• Work as one team with Sales leadership to define target accounts, build account-based programs, prioritize investment, and drive predictable pipeline generation and expansion.

Own Growth Performance

• Use data to evaluate funnel performance, identify growth opportunities, optimize investment, and improve conversion across the customer journey. Establish forecasting, reporting, and operating rhythms that enable fast, informed decision-making.

• Partner closely with GTM Operations and Data Science to continuously improve the systems that power growth, including lead and account scoring, routing, attribution, funnel measurement, and account prioritization—ensuring Sales and Marketing are aligned around the highest-value opportunities.

Build and Develop a High-Performing Team

• Lead a multidisciplinary team spanning performance marketing, lifecycle marketing, organic growth, and field marketing.

• Coach leaders, raise the quality bar, and build a culture of experimentation, accountability, and continuous learning.

What you will bring to Jasper

• 10+ years leading B2B SaaS growth or revenue marketing, including experience supporting enterprise sales motions.

• A track record of building pipeline through integrated digital, lifecycle, ABM, and field marketing programs.

• Deep expertise in performance marketing, paid acquisition, website optimization, CRO, and modern growth strategy.

• Experience partnering closely with Sales leadership on account strategy, forecasting, and revenue planning.

• Strong analytical instincts and comfort using data to diagnose problems, prioritize investment, and improve funnel performance.

• Experience building and scaling high-performing marketing teams while remaining close enough to the work to coach and contribute.

• A strategic mindset paired with a hands-on operating style—you enjoy moving between executive planning and campaign execution.

• Curiosity about AI and a demonstrated ability to apply AI, automation, and emerging technologies to improve how marketing works.

• Excellent communication and executive presence, with the ability to influence across marketing, sales, customer success, and executive leadership.

Why You'll Love It Here

• Help define how enterprise marketing teams adopt and scale AI.

• Own one of the most important growth functions in the company.

• Work alongside a talented team that values speed, curiosity, creativity, and measurable impact.

• Shape the future of marketing at one of the leading AI companies in the market.

Compensation Range

At Jasper, we believe in pay transparency and are committed to providing our employees and candidates with access to information about our compensation practices. The expected base salary range offered for this role is $224,000 - $280,000. Compensation may vary based on relevant experience, skills, competencies, and certifications.

Benefits & Perks

• Comprehensive Health, Dental, and Vision coverage beginning on the first day for employees and their families

• 401(k) program with up to 2% company matching

• Equity grant participation

• Flexible PTO with a FlexExperience budget ($900 annually) to help you make the most of your time away from work

• FlexWellness program ($1,800 annually) to help support your personal health goals

• Generous budget for home office set up

• $1,500 annual learning and development stipend

• 16 weeks of paid parental leave

Our goal is to be a diverse workforce that is representative at all job levels as we know the more inclusive we are, the better our product will be. We are committed to celebrating and supporting our differences and that diversity is essential to innovation and makes us better able to serve our customers. We hire people of all levels and backgrounds who are excited to learn and develop their skills.

We are an equal opportunity employer. Applicants will not be discriminated against because of race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition, or any protected category prohibited by local, state or federal laws.

By submitting this application, you acknowledge that you have reviewed and agree to Jasper's CCPA Notice to Candidates, available at legal.jasper.ai/#ccpa.