Senior Director, Franchise Strategy & Transformation

Coca-Cola Co; Draper (UT); On-site; USD 174,000 - 204,000; Full time

Job summary

Coca-Cola in Draper, UT seeks a Senior Director, Franchise Transformation to lead strategic initiatives across bottler geographies. You will drive end-to-end transformation, design future-state operating models, and embed adoption within local markets to improve performance and value realization.

Collaboration with franchise leadership is essential. The role requires a strategic, data-driven leader who can translate national priorities into actionable local plans and measure impact across

Qualifications

• 10–15+ years in franchise operations, commercial strategy, or transformation roles.
• Proven track record of leading large-scale transformation initiatives.
• Experience working within or alongside franchise systems.

Responsibilities

• Lead cross-functional teams to deliver transformation initiatives end-to-end.
• Design future-state operating models across domains including RTM and segmentation.
• Translate enterprise strategies into clear, actionable local plans.
• Define and track adoption KPIs and value realization metrics.

Skills

Transformation leadership

Franchise operations

Strategic problem solving

Commercial acumen

Job description

Senior Director, Franchise Strategy & Transformation - Logo### Senior Director, Franchise Strategy & TransformationApply: US - UT - Draper: Full time: Posted Today: R-148026**Job Description Summary:** **Position Title:** Senior Director, Franchise Transformation **Department:** Franchise Leadership – MAP USA (Swire & Mainstream) **Reports To:** VP, Franchise Leadership **Location:** Salt Lake City, Utah Position Overview The Senior Director, Franchise Transformation is a strategic transformation leader responsible for unlocking the next generation of competitive advantage across assigned bottler geographies, by redesigning how the KO–bottler system operates and ensuring transformation initiatives are fully adopted and realized in-market. This role goes beyond stewardship of current performance. It is focused on redefining how the system wins by diagnosing structural opportunities, designing future-state models, and leading high-impact transformation initiatives that materially shift performance versus current ways of working. The role will also lead key strategic projects as needed for the franchise. Critically, the role serves as the bridge between enterprise strategy and in-market execution, ensuring that national transformation initiatives are effectively translated, embedded, adopted, and realized within local bottler markets. Core mandate: Identify, design, embed, and deliver transformations that fundamentally improve how the KO–bottler system operates and wins in-market and ensure their adoption and value realization at scale. **What You’ll Do for Us** 1. Transformation Strategy and Opportunity Identification Identify next-generation growth and capability opportunities across assigned territories Diagnose structural performance gaps and define where to play and how to win shifts Translate insights into a prioritized transformation roadmap Quantify size of the prize and build clear, fact-based business cases 2. Design of Future-State Models Lead the design of new operating models across critical domains, including route to market redesign, de-averaging and segmentation, and portfolio acceleration Challenge existing paradigms and define best-in-class system approaches Ensure alignment with enterprise priorities 3. End-to-End Transformation Delivery Lead cross-functional teams to deliver transformation initiatives end-to-end Drive from concept to pilot to scale with clear success criteria Establish governance, milestones, and execution discipline Remove barriers across KO and bottler organizations to ensure delivery at pace 4. Enterprise-to-Local Translation and Embedding Act as the primary integrator of national transformation initiatives within assigned geographies Translate enterprise strategies into clear, actionable plans tailored to local market realities Ensure initiatives are understood, embedded, and operationalized Partner with bottler leadership to adapt execution while maintaining strategic integrity Establish feedback loops to refine enterprise strategies based on in-market learning 5. Transformation Adoption and Realization Own adoption and realization of transformation initiatives, not just deployment Define and track adoption KPIs such as routine integration, usage rates, and capability activation Define and track value realization KPIs such as incremental volume, share growth, revenue quality, and productivity gains Ensure initiatives deliver measurable business impact versus business case Drive corrective action where adoption lags Institutionalize successful changes into standard ways of working 6. Bottler and System Leadership Act as a strategic transformation partner to bottler leadership Influence and align stakeholders across bottler teams and KO functions Drive behavioral and organizational change across the system 7. Capability Building and Replication Codify successful transformations into scalable playbooks Enable replication across markets and bottlers Build system capabilities in segmentation, data-driven decision making, and execution routines Contribute to a repeatable transformation engine for MAP USA Key Deliverables Transformation roadmaps with quantified value creation Pilot programs with clear success metrics Redesigned strategies across RTM, segmentation, and portfolio Execution playbooks and replication frameworks Demonstrated impact on volume, share, revenue quality, and efficiency **Requirements & Qualifications** 10–15+ years in franchise operations, commercial strategy, or transformation roles Proven track record of leading large-scale transformation initiatives Experience working within or alongside franchise systems Capabilities Strategic problem solving Transformation leadership Commercial acumen Influence without authority Adoption and realization focus Leadership Expectations Challenges legacy ways of working Owns outcomes end-to-end Balances strategy and execution Drives speed, focus, and accountability Acts as a force multiplier across the system **What We’ll Do for You** * Enable you to lead complex system initiatives that reshape how Coca‐Cola competes in market and builds future growth capabilities across our bottling partners.* Provide scope to apply transformation leadership that bridges strategic thinking and market execution within a collaborative, growth-oriented environment.* Offer opportunities to build and enhance system capabilities that make our franchise network more agile, data-enabled, and efficient.* Support your development as a transformation leader through exposure to regional and enterprise-level challenges that strengthen long-term business readiness.All persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form (Form I-9) upon hire.**Skills:**Business Integrations, Business Planning, Channel Management, Communication, Execution Excellence, Market Dynamics, Negotiation, Revenue Growth Management, Value Chain Economics**Pay Range:**United States: 174,000 - 204,000 USD*Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.***Annual Incentive Reference Value Percentage:**30*Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.***Location(s):**United States of America**City/Cities:**Draper**Travel Required:**00% - 25%**Relocation Provided:**Yes**Job Posting End Date:**November 5, 2026