Senior Director, Digital Visibility & AI Discovery

Honeywell; Charlotte (NC); On-site; USD 180,000 - 250,000; Full time

Job summary

Honeywell is seeking an innovative Senior Director to lead the strategy, governance, and execution of Honeywell's global digital presence across web, search, AI platforms, and emerging discovery channels. This role owns the One Honeywell web ecosystem and sets enterprise standards for architecture, accessibility, and content governance.

Partnering with Marketing, IT, and external partners, the leader will drive improvements in awareness, engagement, discoverability, brand authority, and growth

Qualifications

• 12+ years of experience in digital marketing, web strategy, search, content operations, or digital transformation.
• 7+ years of leadership experience managing enterprise-scale digital programs and teams.
• Deep expertise in website strategy and governance, content strategy and operations, SEO and technical SEO, digital analytics, information architecture, enterprise web platforms.

Responsibilities

• Define and lead Honeywell's enterprise-wide digital visibility and discovery strategy.
• Develop a multi-year roadmap for SEO, AEO, GEO, and AI discoverability.
• Establish enterprise standards for website architecture, navigation, information architecture, and accessibility.
• Own the strategic roadmap for Honeywell's corporate web properties and digital platforms.
• Lead governance forums to drive adoption of enterprise web standards.
• Lead Honeywell's strategy for visibility across AI-powered search and generative discovery platforms.

Skills

Digital marketing

Web strategy

SEO

Content operations

AI discovery

Leadership

Education

Bachelor's degree in Marketing, Communications, Digital Strategy, Business, Technology, or related field

MBA or advanced degree

Tools

Adobe Experience Manager

Job description

Honeywell is seeking an innovative Senior Director to lead the strategy, governance, and execution of Honeywell's global digital presence across web, search, AI platforms, and emerging discovery channels. This role owns the One Honeywell web ecosystem and sets enterprise standards for architecture, accessibility, and content governance.

Partnering with Marketing, IT, and external partners, the leader will drive improvements in awareness, engagement, discoverability, brand authority, and growth