Senior Director, Community Marketing & Communications

Essex Property Trust, Inc.; Irvine (CA); Hybrid; USD 142,000 - 177,000; Full time

Benefits offered by this job

Medical, dental, vision benefits

401k employer match

Housing discount 20%

Paid parental leave

12 paid holidays and 15 PTO days

Job summary

Essex Property Trust seeks a Director of Community Marketing and Communications to lead marketing strategy across the Irvine portfolio, driving leasing performance, resident engagement, and brand positioning.

You will build and mentor a team, partner with Operations, Revenue Management, Development, Redevelopment, and Communications, and translate market insights into data-driven programs that deliver measurable business impact.

Qualifications

• Bachelor’s degree (B.A./B.S.) inMarketing, Communications, Business Administration, Real Estate, or related field.
• 10+ years of progressive marketing experience in multifamily housing.
• 8+ years of leadership experience managing marketing teams and cross-functional initiatives.
• Proven ability to develop and execute strategic marketing programs across complex portfolios.
• Strong experience in community marketing, local marketing, customer engagement, and relationship management.
• Experience developing and overseeing email marketing, content strategies, and communication programs.
• Demonstrated success building strategic partnerships and negotiating with vendors.
• Strong analytical skills translating data into actionable strategies.
• Experience managing budgets, ROI, and marketing investments.
• Ability to lead organizational change and adopt new technologies.

Responsibilities

• Develop and execute long-term marketing strategies aligned with portfolio objectives.
• Lead community and local marketing initiatives to drive leasing performance and retention.
• Direct marketing strategy for acquisitions, dispositions, and redevelopment projects.
• Establish KPIs, benchmarks, and reporting frameworks to measure effectiveness.
• Analyze market trends and performance metrics to inform decisions.
• Represent marketing in cross-functional leadership discussions.

Skills

Strategic marketing

Leadership

Portfolio marketing

Vendor management

Email marketing

Data analysis

Cross-functional collaboration

Communication skills

Education

Bachelor’s degree in Marketing, Communications, Business Admin, Real Estate

Tools

Yardi

RentCafé

Site Manager

Funnel

HubSpot

Microsoft Office

Job description

Essex Property Trust seeks a Director of Community Marketing and Communications to lead marketing strategy across the Irvine portfolio, driving leasing performance, resident engagement, and brand positioning.

You will build and mentor a team, partner with Operations, Revenue Management, Development, Redevelopment, and Communications, and translate market insights into data-driven programs that deliver measurable business impact.