Senior Director, Brand Strategy

Talantir; United States; Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

401K with employer match

Life insurance

Disability insurance

Medical insurance

Dental insurance

Vision insurance

Flexible/Hybrid work

Remote work option

Vacation days

Public holidays

Job summary

Avalere Health in remote United States seeks a Senior Director, Brand Strategist to drive brand strategy for major accounts. You will synthesize market data and craft messaging, collaborating with creative, scientific, and account teams to deliver strategic recommendations.

The role requires 7+ years in healthcare/pharma advertising, a related Bachelor's degree, and strong presentation skills. We offer flexible remote work, excellent benefits and growth opportunities.

Qualifications

• 7+ years’ experience in a healthcare/pharmaceutical advertising agency environment.
• Experience with patient pharmaceutical marketing.
• Strong written and verbal communication skills; ability to present to clients.

Responsibilities

• Oversee development of brand strategy foundations including positioning and messaging.
• Lead synthesis of market, competitor, and audience insights into actionable implications.
• Collaborate with Creative, Account, Scientific, and Engagement teams to ensure strategy integration.
• Proactively anticipate market shifts and evolving customer behavior to adjust strategy.

Skills

Strategic planning

Synthesis

Analytical rigor

Client presentations

PowerPoint

Education

Bachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics

Tools

PowerPoint/Keynote

Job description

# Senior Director, Brand StrategyAvalere Health•Remote, United StatesFull-timeDirector$120,000 – $190,000Posted 2026-02-2111-2021.53 — Product Marketing ManagerSOP Alignment (Top)20%Cross-Functional Campaign CoordinationReadiness Match0%6 skill gaps identifiedSOP Signal Score0.2/101 compliance keywords## What Does This Senior Director, Brand Strategy Role Involve?### About Avalere HealthUnited by one profound purpose: to reach EVERY PATIENT POSSIBLE. At Avalere Health, we ensure every patient is identified, treated, supported, and cared for. Equally. Our Advisory, Medical, and Marketing teams come together – powerfully and intentionally – to forge unconventional connections, building a future where healthcare is not a barrier and no patient is left behind.Achieving our mission starts with providing enriching, purpose-driven careers for our team that empower them to make a tangible impact on patient lives. We are committed to creating a culture where our employees are empowered to bring their whole selves to work and tap into the power of diverse backgrounds and skillsets to play a part in making a difference for every patient, everywhere.Our flexible approach to working allows our global teams to decide where they want to work, whether in-office or at home based on team and client need. Major city hubs in London, Manchester, Washington, D.C., and New York, and smaller offices globally, serve as collaboration hubs allowing our teams to come together when it matters. Homeworkers are equally supported, with dedicated social opportunities and resources.Our inclusive culture is at the heart of everything we do. We proudly support our employees in bringing their whole selves to work with our six Employee Network Groups – Diverse Ability, Family, Gender, LGBTQ+, Mental Health, and Race/Ethnicity. These groups provide opportunities to promote diversity, equity, and inclusion and to connect, learn, and socialise through regular meetings and programs of activity. We are an accredited Fertility Friendly employer with our Fertility Policy, enhanced parental leave, and culture of flexibility ensuring every employee feels supported across their family planning journey and can work in a way that suits their family’s needs.We are deeply invested in supporting professional growth for our employees through day-to-day career experiences, access to thousands of on-demand training sessions, regular career conversations, and the opportunity for global, cross-capability career moves.We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application.### About the RoleAs a Senior Director, Brand Strategist, you will be a key driver to the brand strategy of your account. You’ll develop a keen understanding of your client’s business requirements and generate insights that create the foundation for brand strategy. As a critical thinker, you will work collaboratively within the strategy team as well as with the account, creative, and scientific teams to facilitate strategic recommendations that lead to significant brand results### What you'll doOversee synthesis of market, competitor, and audience intelligence into compelling implications & narratives that drive decision-makingProactively anticipate market shifts, competitive dynamics, and customer behaviour changes to evolve brand strategy accordinglyChampion of the voice of the customer, consolidating market research and insights to ensure the brand strategy reflects unmet needs, motivationsInform and aid in the development of brand strategy foundation including brand positioning, messaging strategy, competitive strategy and morePartner with engagement strategy to ensure alignment of all creative and activation outputsPartner closely with Creative, Account, Scientific, and Engagement teams to ensure seamless strategy integration### About you### EducationBachelor’s degree in Marketing/Advertising, Communications, Psychology, Anthropology, Sociology, Statistics### Experience7+ years’ experience in a healthcare/pharmaceutical advertising agency environment### Relevant category experience### Experience with patient pharmaceutical marketin### Competencies### Understands the pharmaceutical & healthcare industriesSkilled in leading strategic planning discussions, collaboration sessions etc.### Strong synthesis skills and analytical rigorSkilled in bringing new ideas to the table, leveraging data and insights, and effectively selling through these ideas to team and clients, providing rationale and research.### Proven success selling strategic ideas and recommendationsSkilled in developing and delivering high quality, compelling client presentations. PowerPoint and/or Keynote power user.Excellent communication and writing skills with the ability to clearly articulate thoughts, ideas and facts.### What we can offerYou will receive a 401K plan with an employer match contribution up to 4% (immediately vested), as well as life insurance, disability coverage, and medical, dental, and vision plans for peace of mind. Enjoy flexible working arrangements, including hybrid and remote work, along with the option to work from anywhere across the globe two weeks each year. We provide 20 vacation days plus one personal well-being day, recognise 9 public holidays, along with gifted end-of-year holidays and an early Summer Friday finish in June, July, and August.Access free counselling through our employee assistance program and personalized health support. Our enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family-planning journey. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.We encourage all applicants to read our candidate privacy notice before applying to Avalere Health.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.This role is classified under Product Marketing Manager (O\\*NET 11-2021.53) — view the full career profile for typical tasks, skills, and outlook.