Senior Director, Brand Storytelling & Strategy — Remote

Cyera; United States; Remote; USD 225,000 - 275,000; Full time

Benefits offered by this job

Unlimited PTO

Paid holidays and sick time

Health, vision, and dental insurance

Life, short and long-term disability

Job summary

Cyera is seeking a Senior Director of Brand Strategy and Storytelling to define how we are understood, remembered, and chosen. You will report to the VP of Corporate Marketing and lead brand storytelling across Brand Content and Social.

You'll set Cyera's brand strategy and positioning, building a single narrative that unites Data Security, Agent Security, and Identity Security, while ensuring Cyera remains distinct from competitors.

Qualifications

• 12 to 15 years of experience in brand strategy, brand marketing, content strategy, or editorial leadership.
• A record of defining a brand platform or positioning that changed how a company was seen and helped it win.
• Exceptional storytelling craft. You can write, edit, and shape a narrative yourself and raise the work of others.
• Experience leading content and social teams and setting standards they follow.

Responsibilities

• Brand strategy and positioning. Define and evolve Cyera's brand platform, including purpose, positioning, narrative, and voice.
• Storytelling leadership and craft. Lead Cyera's storytelling teams across Brand Content and Social; set standards and editorial bar.
• Bringing the brand to life. Partner with Creative and Communications to turn strategy into campaigns, launches, events, and executive communications.
• Brand activation framework. Build a scalable framework for activating the brand inside and outside the company.
• Measurement. Build a system for measuring brand health and showing business impact and pipeline.

Skills

Brand strategy

Storytelling

Content strategy

Editorial leadership

Stakeholder management

People leadership

AI literacy

Positioning

Job description

Cyera is seeking a Senior Director of Brand Strategy and Storytelling to define how we are understood, remembered, and chosen. You will report to the VP of Corporate Marketing and lead brand storytelling across Brand Content and Social.

You'll set Cyera's brand strategy and positioning, building a single narrative that unites Data Security, Agent Security, and Identity Security, while ensuring Cyera remains distinct from competitors.