Senior Digital Strategy Lead (Remote • AI‑Driven Research)

Velir; United States; Remote; USD 110.000 - 170.000; Vollzeit

Zusammenfassung

Velir is seeking a strategic researcher to drive AI-enabled insight generation and digital experience optimization. The role focuses on benchmarking, audience simulations, and synthesis of findings into actionable roadmaps for clients.

The candidate will develop research frameworks, interview guides, and deliver executive-ready analyses that shape client digital strategies and experience improvements. Remote-friendly environment with emphasis on collaboration and timely delivery.

Aufgaben

• Perform competitive benchmarking, digital experience assessments, and industry best-practice research.
• Synthesize research findings into clear insights, strategic implications, and prioritized recommendations.
• Develop research frameworks, interview guides, and assessment criteria.
• Conduct synthetic research and AI-assisted audience simulations to explore potential needs and behaviors.
• Use AI-assisted benchmarking to systematically assess competitors and digital experiences.
• Apply AI to synthesize interviews and data to identify patterns and strategic opportunities.
• Support development of digital strategies, experience visions, and actionable roadmaps.
• Assess existing digital experiences and identify improvements to engagement and conversion.
• Define audience needs, customer personas, journey maps, and experience requirements.
• Plan and facilitate stakeholder interviews, discovery sessions, and collaborative workshops.
• Develop and present polished, executive-ready deliverables.
• Manage assigned deliverables and timelines with limited oversight.

Jobbeschreibung

Velir is seeking a strategic researcher to drive AI-enabled insight generation and digital experience optimization. The role focuses on benchmarking, audience simulations, and synthesis of findings into actionable roadmaps for clients.

The candidate will develop research frameworks, interview guides, and deliver executive-ready analyses that shape client digital strategies and experience improvements. Remote-friendly environment with emphasis on collaboration and timely delivery.