Senior Designer (CBA)

Landor; Paris (TX); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

CBA, a WPP company, is seeking a Senior Designer to lead conceptual exploration and produce high-quality design across channels. You will collaborate with clients, the Creative Director, and project teams to shape direction and solve design challenges with a strong point of view.

The role emphasizes brand-centric design, storytelling, and staying ahead of trends, with a hybrid work model and opportunities to mentor junior designers.

Qualifications

• Strong FMCG packaging experience (ideally from a leading agency or network).
• Experience working on major client accounts and structured creative processes.
• Strong conceptual thinking, craft, and proficiency in Photoshop and AI tools.
• Experience as a designer in a brand or design agency, working as part of a collaborative project team.
• A portfolio that shows bold, original thinking translated into sophisticated, high-quality design.
• The ability to bring a brand to life consistently through its messaging, colour, typography, imagery, composition and visual behaviours.
• Strong storytelling and presentation skills, with the confidence to explain the thinking behind your design strategy.
• Awareness of emerging creative and design trends, as well as wider cultural and industry shifts that influence how people engage with brands.
• A genuine passion for design, branding and creative excellence.
• Strong skills in Adobe Creative Suite, Mural and AI tools, alongside the ability to communicate ideas through traditional design methods and hand sketching
• Experience creating impactful visual content across multiple platforms.

Responsibilities

• Lead conceptual exploration through research, ideation and sketching.
• Develop and deliver high-quality design ideas from concept to production.
• Collaborate with clients, the Creative Director and project teams to shape direction and solve complex design challenges.
• Bring a clear point of view, offer constructive feedback and help raise the quality of the work.
• Support and guide junior designers as they develop their ideas and craft.
• Contribute to competitive, innovative design strategies and plans.
• Manage multiple projects while maintaining consistency and a high standard of delivery.
• Use AI thoughtfully to support research, inspiration and more efficient ways of working.

Skills

FMCG packaging experience

Storytelling

Collaboration

Brand design

Presentation skills

Tools

Photoshop

Illustrator

Adobe Creative Suite

AI tools

Mural

Job description

Created in 1982 in Paris, CBA is a global design agency with 15 offices around the world. Our story is all about people; we gather and foster passionate and creative people all around the world. Developing multiple synergies within our network is our strength to bring your brand to life!

Our moto? We believe in design as a transformative tool. For us, it's always a force for good that'll make a lasting positive impact. Our international crew shares a passion to create cutting edge design, enabling it to work its magic and transform brands into forces which empower consumers.

What we do? We create positive brands and businesses that engage and empower people in meaningful ways. As designers, we use our craft strategically to give brands extra value. We do this by defining and creating unique expressions and experiences, positioning them to become drivers of change.

How we do it? We work on the essence of the brand by activating our expertise at its service. We elevate brands with creative and innovative offers such as Critical Imprint® and Sprint Mode™.

We are a Brand with Heart.

We Brand with Heart.

We create Brand with Heart.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company -powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com .

We're looking for a Senior Designer

Are you a thoughtful, inventive designer who can turn a strong idea into exceptional work across channels? We're looking for a Senior Designer who brings strategic thinking, excellent craft and curiosity to every stage of the creative process - from early exploration through to production. You'll partner with clients and multidisciplinary teams to create integrated design solutions that connect with audiences and bring brand strategy to life across digital, print and experiential work.

Skills and Responsibilities

In this role, you'll:

• Lead conceptual exploration through research, ideation and sketching.
• Develop and deliver high-quality design ideas from concept to production.
• Collaborate with clients, the Creative Director and project teams to shape direction and solve complex design challenges.
• Bring a clear point of view, offer constructive feedback and help raise the quality of the work.
• Support and guide junior designers as they develop their ideas and craft.
• Contribute to competitive, innovative design strategies and plans.
• Manage multiple projects while maintaining consistency and a high standard of delivery.
• Use AI thoughtfully to support research, inspiration and more efficient ways of working.

Requirements and Qualifications

To thrive in this role, you will bring a blend of proven experience, strategic insight, and creative passion:

What you'll bring

• Strong FMCG packaging experience (ideally from a leading agency or network);
• Experience working on major client accounts and structured creative processes;
• Strong conceptual thinking, craft, and proficiency in Photoshop and AI tools;
• Experience as a designer in a brand or design agency, working as part of a collaborative project team
• A portfolio that shows bold, original thinking translated into sophisticated, high-quality design.
• The ability to bring a brand to life consistently through its messaging, colour, typography, imagery, composition and visual behaviours.
• Strong storytelling and presentation skills, with the confidence to explain the thinking behind your design strategy.
• Awareness of emerging creative and design trends, as well as wider cultural and industry shifts that influence how people engage with brands.
• A genuine passion for design, branding and creative excellence.
• Strong skills in Adobe Creative Suite, Mural and AI tools, alongside the ability to communicate ideas through traditional design methods and hand sketching
• Experience creating impactful visual content across multiple platforms.

If you are ready to lead with heart and transform brands through exceptional design, we invite you to apply! Join CBA and help us create positive brands and businesses that engage and empower people in meaningful ways.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

We build brands. We build futures. CBA, a WPP company, is an equal opportunity employer. We consider all applicants without discrimination or regard to particular characteristics, committed to a culture of respect where everyone belongs and can progress in their careers.